Outcomes over outputs with Karla Fiske, VP

March 26th, 2024  |  Season 1  |  36 mins 13 secs

business, digital experience, product management, technology

Today, our guest is Karla Fiske, Vice President of Product Management at Tebra.

Having previously led customer-centric product orgs at Experian, Arbonne, and Chipotle, Karla stepped in as the first VP of Product for Tebra’s Patient Experience division in June 2022 and quickly garnered cross-functional support for a unified product roadmap designed to mesh two merging companies into an end-to-end SaaS healthcare solution for SMBs.

On today's episode, LogRocket's VP of Marketing, Jeff Wharton, talks to Karla about her experience with mergers, particularly her role in integrating platforms at Tebra; the significance of communication, objective setting, and focusing on outcomes over outputs; and the 'product placemat' strategy to prioritize and communicate projects effectively across departments to minimize escalations and align organizational objectives.

Revolutionizing small business banking with Herman Man, CPO

March 19th, 2024  |  Season 1  |  25 mins 41 secs

banking, business, digital experience, product management, technology

Today, our guest is Herman Man, Chief Product Officer at Bluevine, where he’s building the next-generation digital banking platform for small businesses.

Originally a computer scientist and engineer by trade, Herman quickly earned a reputation as “one of the few developers with a personality,” throwing himself headfirst into solving complex technical problems for business users who crave simplicity in their fintech solutions. In addition to leading the product function at Bluevine, he also oversees design, which he says ensures a seamless experience for customers and empowers the wider organization to approach problem solving from a user-centered perspective.

On today's episode, LogRocket's CEO and Head of Product, Matt Arbesfeld, talks to Herman about how he used his background in engineering to build his career in product, what it's like building a product for the banking industry and the challenges that come with that industry, and how startups can use feedback to disrupt bigger competitors.

Navigating regulations with customer-centricity with Sai Vishnubhatla, CFA

March 12th, 2024  |  Season 1  |  36 mins 33 secs

business, digital experience, product management, technology

Today, our guest is Sai Vishnubhatla, Head of P&C Innovation at USAA, and, at the time of recording, previously VP of Product at Hippo Insurance, where he led the product management teams responsible for launching products across acquisition, growth, and activation, as well as for building best-in-class pre- and post-purchase customer experiences

On today's episode, LogRocket's VP of Marketing Jeff Wharton, talks with Sai about how Sai decided to pursue his CFA and how it impacted how he looks at product, what it's like working in a highly regulated industry, and how to simultaneously and effectively serve customers and the business at large.

Big product bets with Kristin Dorsett, CPO

March 4th, 2024  |  Season 1  |  32 mins 58 secs

business, digital product experience, product management, technology

Today, our guest is Kristin Dorsett, Chief Product Officer at Viator, a Tripadvisor company and online marketplace for travel experiences.

On today's episode, LogRocket's VP of Marketing Jeff Wharton talks with Kristin about how knowing her customer well helped her forge a path into product management, cultivating a portfolio of different strengths, how she plans and executes big-bet projects, and how she leveraged voice-of-the-customer data to drive impactful product changes.

Kristin was previously in product leadership at Tripadvisor and, earlier in her career, held several roles at HomeAway developing products and services for vacation rental owners and property managers.

Real-world AI products with Roman Gun, VP of Product

March 4th, 2024  |  Season 1  |  33 mins 10 secs

business, digital experience, product management, technology

Today, our guest is Roman Gunn, vice president of product at Zeta Global, a cloud-based marketing technology company that focuses on multi-channel marketing tools.

On today's episode, LogRocket's VP of Marketing Jeff Wharton talks with Roman about addressing real customer problems with AI, utilizing a workback plan focused on a design north star, how Rick Rubin influenced Roman's own first principles thinking, and how to create products that can be elegant enough to solve everyday problems, but flexible enough to also solve the advanced problems. So here it is, our conversation with Roman Gun.

Before Zeta, Roman's eclectic background includes chief innovation officer at Fevo, senior product manager at Submersive Media, founder and head of product for GivingBell, and so much more.

Accelerated product innovation with Ryan Johnson, CPO

March 4th, 2024  |  Season 1  |  37 mins 52 secs

business, digital experience, product management, technology

Today, our guest is Ryan Johnson, Chief Product Officer at CallRail, where he focuses on developing best-in-class technology solutions to solve real-world problems.

On today's episode, LogRocket's VP of Marketing Jeff Wharton talks with Ryan about how to continue listening to customers even when scaling quickly, how to manage and apply customer data, and how to balance accelerated innovation with quality.

Ryan previously held leadership positions at Banjo (now MiiM), a movement intelligence company, and Vitrue, a social marketing and engagement platform that was acquired by Oracle during his tenure. He has experience in a variety of sectors, including online marketing, education, legal, financial services, and retail.