Zapier’s AI Transformation Playbook with Phil Lakin (Zapier)

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September 30th, 2025

32 mins 35 secs

Season 1

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technology product management digital experience business

About this Episode

Today, we’re joined by Phil Lakin, Head of Enterprise Innovation at Zapier.

In this episode, we discuss:

  • How Phil built No-Code Ops into a thriving community and SaaS product - and what led to its acquisition by Zapier
  • Why Phil ended up leading the initiative on Zapier’s first solution-based product, and the decision process behind making it Lead Router
  • How Zapier is driving AI transformation across both their org and others with hands-on bootcamps, agent workflows, and a 97% AI literacy rate among employees

Links

LinkedIn: https://www.linkedin.com/in/philip-lakin/
Zapier: https://zapier.com/
NoCodeOps: https://www.nocodeops.com/

Chapters

00:00: Intro
01:30: How Phil built the No-Code Ops community and why Zapier acquired it
05:45: Building Lead Router and how it shaped Zapier's roadmap
10:20: Building with Zapier Primitives
15:10: How Zapier achieved 97% AI literacy
20:25: AI agents and workflow automation
26:40: Tactics for bringing employees on board with new AI tools
32:55: What other companies can learn from Zapier’s AI transformation
39:15: Where Phil sees AI, no-code, and automation heading next.
44:00: Conclusion

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