How to unlock $50 million in revenue in one year | Vaarrun Bimbhat, Head of Product (Jiffy.com) | LaunchPod

Today, we’re talking with Vaarrun Bimbhat, Head of Product at Jiffy.com, an online retailer of customizable clothing.

In this episode, Vaarrun talks about:

• Humanizing the sale of high-commit items, like furniture, at Wayfair - which led to $50m in additional sales
• How he built a repeatable process to expand into new countries at Shopify - adding almost 100k new merchants and $50m in additional revenue in India in the first year alone
• And why developing a billing experimentation platform drove over $26m in gross profit annually at Shopify

Links

LinkedIn: https://www.linkedin.com/in/vbimbhat/

Resources

(Ethically) cheat your way to $250M+ | Mikal Lewis, Product Exec. (Whole Foods, Nordstrom): https://youtu.be/5txeT2U_YQo

Chapters

00:00 Intro
01:25 Challenges of Selling Furniture Online
02:07 Implementing Product Solutions at Wayfair
06:58 Leveraging AI and User Research
15:45 Exploring Wayfair's B2B Segment
20:10 Managing Product at Shopify
21:02 Scaling Shopify's FinTech Arm
23:12 Expanding Shopify Globally
25:48 Building a Pricing Experimentation Platform
27:20 Challenges and Successes in India
36:30 Insights on Prioritization and Growth
38:40 Outro

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