Product Leader with experience working in the software industry for start-ups, smb and enterprise companies. Passionate about e-commerce, subscription, marketplace and retention focused products.
I have a passion for taking manual, bulky processes and turning them into powerful, automated, scalable solutions to empower teams 💪
Message me to talk about a tough customer problem, hosting a customer discovery workshop or to brainstorm a wacky product idea 💡
Skilled in Product Management, Product Design, User Interviews & Testing, Prototyping, Data Analytics, Product Marketing, Ecommerce, Self Service, Advertising, Sales, Event Management, Market Research, and Account Management.
Follow me on Medium - https://medium.com/@susan_ski
Susan Stavitzski has been a guest on 1 episode.
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Building iconic customer experiences with Susan Stavitzski, Principal PM
July 23rd, 2024 | Season 1 | 36 mins 55 secs
business, digital product experience, product management, technology
Today, our guest is Susan Stavitzski, Principal Product Manager at CarMax, and was previously the director of product at Hatch, a small software startup.
Susan's career didn't follow a straight trajectory in product management, however — she originally started in marketing, where she developed an obsession with talking to customers.
On today's episode, Susan talks to LogRocket's VP of Marketing, Jeff Wharton, about the importance of creating an iconic customer experience, both online and in-store; engaging in continuous customer feedback and field research, including practical examples and strategies her team employs, such as self-service appraisal models and rapid prototyping; and the significance of product marketing.