{"version":"https://jsonfeed.org/version/1","title":"LaunchPod | Product Management Podcast","home_page_url":"http://launchpod.logrocket.com","feed_url":"http://launchpod.logrocket.com/json","description":"LaunchPod is a product management podcast hosted by LogRocket's CEO, Matt Arbesfeld, and VP of Marketing, Jeff Wharton, where they talk to product leaders about the issues they faced in their careers, how they found solutions to those issues, and how you can apply these solutions in your own day-to-day product role.","_fireside":{"subtitle":"A product management podcast by LogRocket","pubdate":"2025-04-01T08:00:00.000-04:00","explicit":false,"owner":"LogRocket","image":"https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/8/839ea6fb-81ae-49c9-b5a8-b42409dd1170/cover.jpg?v=2"},"items":[{"id":"8df17008-fdc7-4be9-af4e-b898992eb268","title":"How to unlock $50 million in revenue in one year | Vaarrun Bimbhat, Head of Product (Jiffy.com) | LaunchPod","url":"https://launchpod.logrocket.com/how-to-unlock-50-million-revenue-one-year-vaarrun-bimbhat","content_text":"Today, we’re talking with Vaarrun Bimbhat, Head of Product at Jiffy.com, an online retailer of customizable clothing.\n\nIn this episode, Vaarrun talks about:\n\n\nHumanizing the sale of high-commit items, like furniture, at Wayfair - which led to $50m in additional sales\nHow he built a repeatable process to expand into new countries at Shopify - adding almost 100k new merchants and $50m in additional revenue in India in the first year alone\nAnd why developing a billing experimentation platform drove over $26m in gross profit annually at Shopify\n\n\nLinks\n\nLinkedIn: https://www.linkedin.com/in/vbimbhat/\n\nResources\n\n(Ethically) cheat your way to $250M+ | Mikal Lewis, Product Exec. (Whole Foods, Nordstrom): https://youtu.be/5txeT2U_YQo\n\nChapters\n\n00:00 Intro\n01:25 Challenges of Selling Furniture Online\n02:07 Implementing Product Solutions at Wayfair\n06:58 Leveraging AI and User Research\n15:45 Exploring Wayfair's B2B Segment\n20:10 Managing Product at Shopify\n21:02 Scaling Shopify's FinTech Arm\n23:12 Expanding Shopify Globally\n25:48 Building a Pricing Experimentation Platform\n27:20 Challenges and Successes in India\n36:30 Insights on Prioritization and Growth\n38:40 Outro\n\nFollow LaunchPod on YouTube\n\nWe have a new YouTube page! Watch full episodes of our interviews with PM leaders and subscribe!\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Vaarrun Bimbhat.","content_html":"\u003cp\u003eToday, we’re talking with Vaarrun Bimbhat, Head of Product at Jiffy.com, an online retailer of customizable clothing.\u003c/p\u003e\n\n\u003cp\u003eIn this episode, Vaarrun talks about:\u003c/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eHumanizing the sale of high-commit items, like furniture, at Wayfair - which led to $50m in additional sales\u003c/li\u003e\n\u003cli\u003eHow he built a repeatable process to expand into new countries at Shopify - adding almost 100k new merchants and $50m in additional revenue in India in the first year alone\u003c/li\u003e\n\u003cli\u003eAnd why developing a billing experimentation platform drove over $26m in gross profit annually at Shopify\u003c/li\u003e\n\u003c/ul\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003eLinkedIn: \u003ca href=\"https://www.linkedin.com/in/vbimbhat/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/vbimbhat/\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eResources\u003c/h3\u003e\n\n\u003cp\u003e(Ethically) cheat your way to $250M+ | Mikal Lewis, Product Exec. (Whole Foods, Nordstrom): \u003ca href=\"https://youtu.be/5txeT2U_YQo\" rel=\"nofollow\"\u003ehttps://youtu.be/5txeT2U_YQo\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eChapters\u003c/h3\u003e\n\n\u003cp\u003e00:00 Intro\u003cbr\u003e\n01:25 Challenges of Selling Furniture Online\u003cbr\u003e\n02:07 Implementing Product Solutions at Wayfair\u003cbr\u003e\n06:58 Leveraging AI and User Research\u003cbr\u003e\n15:45 Exploring Wayfair\u0026#39;s B2B Segment\u003cbr\u003e\n20:10 Managing Product at Shopify\u003cbr\u003e\n21:02 Scaling Shopify\u0026#39;s FinTech Arm\u003cbr\u003e\n23:12 Expanding Shopify Globally\u003cbr\u003e\n25:48 Building a Pricing Experimentation Platform\u003cbr\u003e\n27:20 Challenges and Successes in India\u003cbr\u003e\n36:30 Insights on Prioritization and Growth\u003cbr\u003e\n38:40 Outro\u003c/p\u003e\n\n\u003ch3\u003eFollow LaunchPod on YouTube\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.youtube.com/@LaunchPod.byLogRocket\" rel=\"nofollow\"\u003eWe have a new YouTube page\u003c/a\u003e! Watch full episodes of our interviews with PM leaders and subscribe!\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Vaarrun Bimbhat.\u003c/p\u003e","summary":"Today, we’re talking with Vaarrun Bimbhat, Head of Product at Jiffy.com, an online retailer of customizable clothing.\r\n\r\nIn this episode, Vaarrun talks about:\r\n\r\n* Humanizing the sale of high-commit items, like furniture, at Wayfair - which led to $50m in additional sales\r\n* How he built a repeatable process to expand into new countries at Shopify - adding almost 100k new merchants and $50m in additional revenue in India in the first year alone\r\n* And why developing a billing experimentation platform drove over $26m in gross profit annually at Shopify","date_published":"2025-04-01T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/8df17008-fdc7-4be9-af4e-b898992eb268.mp3","mime_type":"audio/mpeg","size_in_bytes":54290285,"duration_in_seconds":2262}]},{"id":"a2cadc9b-eeef-409f-ba11-bc21b93f7310","title":"Vertical shift: How to navigate new product markets | Dan McCarthy, VP of Product (Cyvl) | LaunchPod","url":"https://launchpod.logrocket.com/vertical-shifts-how-to-navigate-new-markets-dan-mccarthy","content_text":"Today, we’re talking with Dan McCarthy, VP of Product at Cyvl, an AI-powered mapping tool for transportation infrastructure.\n\nIn this episode, Dan talks about:\n\n\nUsing lessons from building digital products to improve the physical world around us\nDan’s repeatable playbook for launching into new industries—and the pitfalls to avoid.\nHow a drop in data ingestion costs allowed Cyvl to open up a new, digitally enhanced way of looking at the world\nWhy nailing the entire go-to-market strategy is just as critical as the product itself\n\n\nLinks\n\nLinkedIn: https://www.linkedin.com/in/dan-mccarthy-24543436/\nCyvl: https://cyvl.com/\n\nResources\n\nUnlock revenue with the zone of benefit | Oji Udezue, CPO (Typeform, Twitter, Calendly): https://youtu.be/2WuAGcRwdv0\nBuild product like Linear | Nan Yu, Head of Product (Linear, Everlane, BOA): https://youtu.be/7ISWLoQtNOc\n\nChapters\n\n00:00 Intro\n01:49 Understanding Digital Twin Architecture\n02:40 Challenges and Opportunities in Infrastructure Management\n04:27 The Role of AI and Machine Learning in Cyvl\n08:24 Future Vision for Cyvl and Infrastructure Management\n12:26 Navigating Vertical Markets and Go-to-Market Strategies\n19:34 Learning from Industry Transitions\n32:18 Outro\n\nFollow LaunchPod on YouTube\n\nWe have a new YouTube page! Watch full episodes of our interviews with PM leaders and subscribe!\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Dan McCarthy.","content_html":"\u003cp\u003eToday, we’re talking with Dan McCarthy, VP of Product at Cyvl, an AI-powered mapping tool for transportation infrastructure.\u003c/p\u003e\n\n\u003cp\u003eIn this episode, Dan talks about:\u003c/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eUsing lessons from building digital products to improve the physical world around us\u003c/li\u003e\n\u003cli\u003eDan’s repeatable playbook for launching into new industries—and the pitfalls to avoid.\u003c/li\u003e\n\u003cli\u003eHow a drop in data ingestion costs allowed Cyvl to open up a new, digitally enhanced way of looking at the world\u003c/li\u003e\n\u003cli\u003eWhy nailing the entire go-to-market strategy is just as critical as the product itself\u003c/li\u003e\n\u003c/ul\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003eLinkedIn: \u003ca href=\"https://www.linkedin.com/in/dan-mccarthy-24543436/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/dan-mccarthy-24543436/\u003c/a\u003e\u003cbr\u003e\nCyvl: \u003ca href=\"https://cyvl.com/\" rel=\"nofollow\"\u003ehttps://cyvl.com/\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eResources\u003c/h3\u003e\n\n\u003cp\u003eUnlock revenue with the zone of benefit | Oji Udezue, CPO (Typeform, Twitter, Calendly): \u003ca href=\"https://youtu.be/2WuAGcRwdv0\" rel=\"nofollow\"\u003ehttps://youtu.be/2WuAGcRwdv0\u003c/a\u003e\u003cbr\u003e\nBuild product like Linear | Nan Yu, Head of Product (Linear, Everlane, BOA): \u003ca href=\"https://youtu.be/7ISWLoQtNOc\" rel=\"nofollow\"\u003ehttps://youtu.be/7ISWLoQtNOc\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eChapters\u003c/h3\u003e\n\n\u003cp\u003e00:00 Intro\u003cbr\u003e\n01:49 Understanding Digital Twin Architecture\u003cbr\u003e\n02:40 Challenges and Opportunities in Infrastructure Management\u003cbr\u003e\n04:27 The Role of AI and Machine Learning in Cyvl\u003cbr\u003e\n08:24 Future Vision for Cyvl and Infrastructure Management\u003cbr\u003e\n12:26 Navigating Vertical Markets and Go-to-Market Strategies\u003cbr\u003e\n19:34 Learning from Industry Transitions\u003cbr\u003e\n32:18 Outro\u003c/p\u003e\n\n\u003ch3\u003eFollow LaunchPod on YouTube\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.youtube.com/@LaunchPod.byLogRocket\" rel=\"nofollow\"\u003eWe have a new YouTube page\u003c/a\u003e! Watch full episodes of our interviews with PM leaders and subscribe!\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Dan McCarthy.\u003c/p\u003e","summary":"Today, we’re talking with Dan McCarthy, VP of Product at Cyvl, an AI-powered mapping tool for transportation infrastructure.\r\n\r\nIn this episode, Dan talks about:\r\n\r\n\r\n* Using lessons from building digital products to improve the physical world around us\r\n* Dan’s repeatable playbook for launching into new industries—and the pitfalls to avoid.\r\n* How a drop in data ingestion costs allowed Cyvl to open up a new, digitally enhanced way of looking at the world\r\n* Why nailing the entire go-to-market strategy is just as critical as the product itself","date_published":"2025-03-25T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/a2cadc9b-eeef-409f-ba11-bc21b93f7310.mp3","mime_type":"audio/mpeg","size_in_bytes":31747190,"duration_in_seconds":1983}]},{"id":"dd1ab238-ced5-4df5-966b-700cc535c8b6","title":"A PM’s guide to mergers and acquisitions | Sowmya Sundararagavan, Sr. Dir. Product (Freshworks)","url":"https://launchpod.logrocket.com/a-pms-guide-to-mergers-acquisitions-sowmya-sundararagavan-logrocket","content_text":"Today, we’re talking with Sowmya Sundararagavan, Senior Director of Product at Freshworks, an AI customer service, IT, and CRM software platform.\n\nThis episode with Sowmya was a master class in product leadership after an acquisition. She explains:\n\n\nThe worst thing you can do as a product leader post-acquisition\nHer process to successfully integrate separate product visions\nHow to bridge the gap between old and new teams during M\u0026amp;As\n\n\nLinks\n\nLinkedIn: https://www.linkedin.com/in/sowmya-s-ragavan/\nFreshworks: https://www.freshworks.com/\n\nResources\n\nThe FinOps Foundation: https://www.finops.org/\nHow to A/B test your product to millions in ARR | Eric Metelka, Head of Product (Eppo): https://www.youtube.com/watch?v=3u5vovkAtXc\n\nChapters\n\n00:00 Intro\n01:08 Career Journey: From Banking to Tech\n01:56 Navigating Post-Acquisition Challenges\n04:47 Balancing Legacy and Innovation\n07:44 Customer-Centric Focus in M\u0026amp;A\n20:49 Evaluating M\u0026amp;A Opportunities\n26:29 The Role of FinOps in Cloud Cost Management\n33:26 AI in IT Operations and Asset Management\n39:14 Outro\n\nFollow LaunchPod on YouTube\n\nWe have a new YouTube page! Watch full episodes of our interviews with PM leaders and subscribe!\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.","content_html":"\u003cp\u003eToday, we’re talking with Sowmya Sundararagavan, Senior Director of Product at Freshworks, an AI customer service, IT, and CRM software platform.\u003c/p\u003e\n\n\u003cp\u003eThis episode with Sowmya was a master class in product leadership after an acquisition. She explains:\u003c/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eThe worst thing you can do as a product leader post-acquisition\u003c/li\u003e\n\u003cli\u003eHer process to successfully integrate separate product visions\u003c/li\u003e\n\u003cli\u003eHow to bridge the gap between old and new teams during M\u0026amp;As\u003c/li\u003e\n\u003c/ul\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003eLinkedIn: \u003ca href=\"https://www.linkedin.com/in/sowmya-s-ragavan/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/sowmya-s-ragavan/\u003c/a\u003e\u003cbr\u003e\nFreshworks: \u003ca href=\"https://www.freshworks.com/\" rel=\"nofollow\"\u003ehttps://www.freshworks.com/\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eResources\u003c/h3\u003e\n\n\u003cp\u003eThe FinOps Foundation: \u003ca href=\"https://www.finops.org/\" rel=\"nofollow\"\u003ehttps://www.finops.org/\u003c/a\u003e\u003cbr\u003e\nHow to A/B test your product to millions in ARR | Eric Metelka, Head of Product (Eppo): \u003ca href=\"https://www.youtube.com/watch?v=3u5vovkAtXc\" rel=\"nofollow\"\u003ehttps://www.youtube.com/watch?v=3u5vovkAtXc\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eChapters\u003c/h3\u003e\n\n\u003cp\u003e00:00 Intro\u003cbr\u003e\n01:08 Career Journey: From Banking to Tech\u003cbr\u003e\n01:56 Navigating Post-Acquisition Challenges\u003cbr\u003e\n04:47 Balancing Legacy and Innovation\u003cbr\u003e\n07:44 Customer-Centric Focus in M\u0026amp;A\u003cbr\u003e\n20:49 Evaluating M\u0026amp;A Opportunities\u003cbr\u003e\n26:29 The Role of FinOps in Cloud Cost Management\u003cbr\u003e\n33:26 AI in IT Operations and Asset Management\u003cbr\u003e\n39:14 Outro\u003c/p\u003e\n\n\u003ch3\u003eFollow LaunchPod on YouTube\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.youtube.com/@LaunchPod.byLogRocket\" rel=\"nofollow\"\u003eWe have a new YouTube page\u003c/a\u003e! Watch full episodes of our interviews with PM leaders and subscribe!\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e","summary":"Today, we’re talking with Sowmya Sundararagavan, Senior Director of Product at Freshworks, an AI customer service, IT, and CRM software platform.\r\n\r\nThis episode with Sowmya was a master class in product leadership after an acquisition. She explains:\r\n\r\n\r\n* The worst thing you can do as a product leader post-acquisition\r\n* Her process to successfully integrate separate product visions\r\n* How to bridge the gap between old and new teams during M\u0026As","date_published":"2025-03-18T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/dd1ab238-ced5-4df5-966b-700cc535c8b6.mp3","mime_type":"audio/mpeg","size_in_bytes":56498813,"duration_in_seconds":2354}]},{"id":"19cb016d-fc7c-4087-b764-fc8a40e65d84","title":"How to tell your CEO they’re wrong about product centricity | Steve Nash, Dir. of Product (GumGum) | LaunchPod","url":"https://launchpod.logrocket.com/how-to-tell-your-ceo-theyre-wrong-about-product-centricity-steve-nash-gumgum-logrocket","content_text":"Today, we’re talking with Steve Nash, Director of Product for GumGum, an ad-tech platform that matches brands and consumers through AI-powered data and media solutions.\n\nIn this episode, Steve talks about:\n\n\nHow to tell your CEO that they’re wrong — and not lose your career\nThe story behind Playground’s transition to a product-centric culture, and the pace of innovation it unlocked for the team\nWhy unifying behind Playground’s mission of being “the attention company” led to their successful exit and acquisition by GumGum\n\n\nLinks\n\nLinkedIn: https://www.linkedin.com/in/stevenash/\nGumGum: https://www.linkedin.com/company/gumgum/\n\nResources\n\nNavigating a digital reckoning in art | Elizabeth Van Bergen, Product Experience Lead (Phillips): https://youtu.be/Rf-7r3PMVuo\nUnlock revenue with the zone of benefit | Oji Udezue, CPO (Typeform, Twitter, Calendly): https://youtu.be/2WuAGcRwdv0\n\nChapters\n\n00:00 Intro\n02:04 Product challenges and shifts at Playground XYZ\n04:38 How to implement product centricity\n05:18 How to navigate conversations with CEOs\n09:23 How to empower product teams and drive innovation\n11:05 Adapting during COVID-19\n20:08 Attention tracking and creative Insights\n27:33 The role of design and raste in product development\n33:01 Outro\n\nFollow LaunchPod on YouTube\n\nWe have a new YouTube page! Watch full episodes of our interviews with PM leaders and subscribe!\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Steve Nash.","content_html":"\u003cp\u003eToday, we’re talking with Steve Nash, Director of Product for GumGum, an ad-tech platform that matches brands and consumers through AI-powered data and media solutions.\u003c/p\u003e\n\n\u003cp\u003eIn this episode, Steve talks about:\u003c/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eHow to tell your CEO that they’re wrong — and not lose your career\u003c/li\u003e\n\u003cli\u003eThe story behind Playground’s transition to a product-centric culture, and the pace of innovation it unlocked for the team\u003c/li\u003e\n\u003cli\u003eWhy unifying behind Playground’s mission of being “the attention company” led to their successful exit and acquisition by GumGum\u003c/li\u003e\n\u003c/ul\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003eLinkedIn: \u003ca href=\"https://www.linkedin.com/in/stevenash/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/stevenash/\u003c/a\u003e\u003cbr\u003e\nGumGum: \u003ca href=\"https://www.linkedin.com/company/gumgum/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/company/gumgum/\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eResources\u003c/h3\u003e\n\n\u003cp\u003eNavigating a digital reckoning in art | Elizabeth Van Bergen, Product Experience Lead (Phillips): \u003ca href=\"https://youtu.be/Rf-7r3PMVuo\" rel=\"nofollow\"\u003ehttps://youtu.be/Rf-7r3PMVuo\u003c/a\u003e\u003cbr\u003e\nUnlock revenue with the zone of benefit | Oji Udezue, CPO (Typeform, Twitter, Calendly): \u003ca href=\"https://youtu.be/2WuAGcRwdv0\" rel=\"nofollow\"\u003ehttps://youtu.be/2WuAGcRwdv0\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eChapters\u003c/h3\u003e\n\n\u003cp\u003e00:00 Intro\u003cbr\u003e\n02:04 Product challenges and shifts at Playground XYZ\u003cbr\u003e\n04:38 How to implement product centricity\u003cbr\u003e\n05:18 How to navigate conversations with CEOs\u003cbr\u003e\n09:23 How to empower product teams and drive innovation\u003cbr\u003e\n11:05 Adapting during COVID-19\u003cbr\u003e\n20:08 Attention tracking and creative Insights\u003cbr\u003e\n27:33 The role of design and raste in product development\u003cbr\u003e\n33:01 Outro\u003c/p\u003e\n\n\u003ch3\u003eFollow LaunchPod on YouTube\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.youtube.com/@LaunchPod.byLogRocket\" rel=\"nofollow\"\u003eWe have a new YouTube page\u003c/a\u003e! Watch full episodes of our interviews with PM leaders and subscribe!\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Steve Nash.\u003c/p\u003e","summary":"Today, we’re talking with Steve Nash, Director of Product for GumGum, an ad-tech platform that matches brands and consumers through AI-powered data and media solutions.\r\n\r\nIn this episode, Steve talks about:\r\n\r\n* How to tell your CEO that they’re wrong — and not lose your career\r\n* The story behind Playground’s transition to a product-centric culture, and the pace of innovation it unlocked for the team\r\n* Why unifying behind Playground’s mission of being “the attention company” led to their successful exit and acquisition by GumGum","date_published":"2025-03-11T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/19cb016d-fc7c-4087-b764-fc8a40e65d84.mp3","mime_type":"audio/mpeg","size_in_bytes":45841163,"duration_in_seconds":1910}]},{"id":"ab26a08d-dd13-4438-91ab-59c3adc0453e","title":"How to build for customers— not stakeholders | Jonathan Sussman, CPO (Jebbit) | LaunchPod","url":"https://launchpod.logrocket.com/how-to-build-for-customers-not-stakeholders-jonathan-sussman-jebbit-blueconic","content_text":"Today, we’re talking with Jonathan Sussman, CPO for over 5 years at Jebbit, an enterprise experience platform for first-party data capture, which was recently acquired by BlueConic.\n\nIn this episode, Jonathan talks about:\n\n\nWhy Product Management is one of the hardest functions to master\nHow to use professional services - usually a cost center - as a source of product innovation that drives longterm growth\nAnd, the time when they built to solve internal problems, not customer value, nearly caused an early key launch to fail\n\n\nLinks\n\nLinkedIn: https://www.linkedin.com/in/jonathan-sussman-0a84462/\nJebbit: https://www.jebbit.com/\nBlueConic https://www.blueconic.com/\n\nResources\n\nBuilding iconic customer experiences with Susan Stavitski, Principal PM: https://youtu.be/TyA7d30ckNE?feature=shared\nThe end of MVPs and prioritizing accountability with Jason Penkethman, CPO: https://youtu.be/-vanNudmXMM?feature=shared\n\nChapters\n\n00:00 Startups and ROI Challenges\n00:24 Introduction\n01:00 Building Product From Yahoo to Jebit\n02:08 The Evolution of Programmatic Advertising\n10:02 Transition to AT\u0026amp;T and Product Management Insights\n13:55 Joining Jebit: Early Challenges and Learnings\n21:46 Innovative Product Approaches and Managed Services\n28:31 Balancing Tech Debt and Customer Needs\n31:39 Outro\n\nFollow LaunchPod on YouTube\n\nWe have a new YouTube page! Watch full episodes of our interviews with PM leaders and subscribe!\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Jonathan Sussman.","content_html":"\u003cp\u003eToday, we’re talking with Jonathan Sussman, CPO for over 5 years at Jebbit, an enterprise experience platform for first-party data capture, which was recently acquired by BlueConic.\u003c/p\u003e\n\n\u003cp\u003eIn this episode, Jonathan talks about:\u003c/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eWhy Product Management is one of the hardest functions to master\u003c/li\u003e\n\u003cli\u003eHow to use professional services - usually a cost center - as a source of product innovation that drives longterm growth\u003c/li\u003e\n\u003cli\u003eAnd, the time when they built to solve internal problems, not customer value, nearly caused an early key launch to fail\u003c/li\u003e\n\u003c/ul\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003eLinkedIn: \u003ca href=\"https://www.linkedin.com/in/jonathan-sussman-0a84462/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/jonathan-sussman-0a84462/\u003c/a\u003e\u003cbr\u003e\nJebbit: \u003ca href=\"https://www.jebbit.com/\" rel=\"nofollow\"\u003ehttps://www.jebbit.com/\u003c/a\u003e\u003cbr\u003e\nBlueConic \u003ca href=\"https://www.blueconic.com/\" rel=\"nofollow\"\u003ehttps://www.blueconic.com/\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eResources\u003c/h3\u003e\n\n\u003cp\u003eBuilding iconic customer experiences with Susan Stavitski, Principal PM: \u003ca href=\"https://youtu.be/TyA7d30ckNE?feature=shared\" rel=\"nofollow\"\u003ehttps://youtu.be/TyA7d30ckNE?feature=shared\u003c/a\u003e\u003cbr\u003e\nThe end of MVPs and prioritizing accountability with Jason Penkethman, CPO: \u003ca href=\"https://youtu.be/-vanNudmXMM?feature=shared\" rel=\"nofollow\"\u003ehttps://youtu.be/-vanNudmXMM?feature=shared\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eChapters\u003c/h3\u003e\n\n\u003cp\u003e00:00 Startups and ROI Challenges\u003cbr\u003e\n00:24 Introduction\u003cbr\u003e\n01:00 Building Product From Yahoo to Jebit\u003cbr\u003e\n02:08 The Evolution of Programmatic Advertising\u003cbr\u003e\n10:02 Transition to AT\u0026amp;T and Product Management Insights\u003cbr\u003e\n13:55 Joining Jebit: Early Challenges and Learnings\u003cbr\u003e\n21:46 Innovative Product Approaches and Managed Services\u003cbr\u003e\n28:31 Balancing Tech Debt and Customer Needs\u003cbr\u003e\n31:39 Outro\u003c/p\u003e\n\n\u003ch3\u003eFollow LaunchPod on YouTube\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.youtube.com/@LaunchPod.byLogRocket\" rel=\"nofollow\"\u003eWe have a new YouTube page\u003c/a\u003e! Watch full episodes of our interviews with PM leaders and subscribe!\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Jonathan Sussman.\u003c/p\u003e","summary":"Today, we’re talking with Jonathan Sussman, CPO for over 5 years at Jebbit, an enterprise experience platform for first-party data capture, which was recently acquired by BlueConic.\r\n\r\nIn this episode, Jonathan talks about:\r\n\r\n* Why Product Management is one of the hardest functions to master\r\n* How to use professional services - usually a cost center - as a source of product innovation that drives longterm growth\r\n* And, the time when they built to solve internal problems, not customer value, nearly caused an early key launch to fail","date_published":"2025-03-04T08:00:00.000-05:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/ab26a08d-dd13-4438-91ab-59c3adc0453e.mp3","mime_type":"audio/mpeg","size_in_bytes":44733358,"duration_in_seconds":1863}]},{"id":"c2399e8e-0049-44fd-9954-f47041a86e32","title":"How to fail fast to unlock hypergrowth | Dane Molter, VP of Product (Navan)","url":"https://launchpod.logrocket.com/how-to-fail-fast-unlock-hypergrowth-dane-molter-navan-launchpod-logrocket","content_text":"When it comes to challenging the status quo in SaaS and product strategy, you can’t fundamentally disrupt an industry without failing fast and pushing boundaries.\n\nOn today’s episode of LaunchPod, we’re talking with Dane Molter, VP of Product and Strategy at Navan, an all-in-one travel and expense app for corporate travelers.\n\nIn this episode, Dane talks about:\n\n\nHis framework for driving product teams to “be brave,” ship faster, and attain huge goals\nWhy perfect is actually the enemy of progress, and when good enough is actually good enough\nHow to exceed the perceived boundaries of any solution, and deliver product that really disrupts the world\n\n\nLinks\n\nLinkedIn: https://www.linkedin.com/in/dane-molter-6b937231/\nNavan: https://navan.com/\n\nResources\n\n(Ethically) cheat your way to $250M+ | Mikal Lewis, Product Exec. (Whole Foods, Nordstrom): https://youtu.be/5txeT2U_YQo\n\nChapters\n\n00:00 Intro\n01:06 Dane Molter’s Journey From Amex to Grubhub\n01:44 The Grubhub Experience: Embracing Imperfection\n04:08 The Push for Hypergrowth in Product\n05:19 Lessons in Product Risk and Innovation\n06:59 The Bigger Picture: Product Beyond Technology\n09:30 Focusing on Bravery in Product Innovation\n12:12 Applying Product Lessons at Navan\n17:50 Enterprise Travel Challenges and AI Solutions\n19:53 Business Outcomes and Accountability\n20:13 Learning Business Mechanics at Amex\n26:15 The Importance of Small Tests in Product Testing\n34:27 Navigating AI and Emerging Technologies\n37:45 Outro\n\nFollow LaunchPod on YouTube\n\nWe have a new YouTube page! Watch full episodes of our interviews with PM leaders and subscribe!\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Dane Molter.","content_html":"\u003cp\u003eWhen it comes to challenging the status quo in SaaS and product strategy, you can’t fundamentally disrupt an industry without failing fast and pushing boundaries.\u003c/p\u003e\n\n\u003cp\u003eOn today’s episode of LaunchPod, we’re talking with Dane Molter, VP of Product and Strategy at Navan, an all-in-one travel and expense app for corporate travelers.\u003c/p\u003e\n\n\u003cp\u003eIn this episode, Dane talks about:\u003c/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eHis framework for driving product teams to “be brave,” ship faster, and attain huge goals\u003c/li\u003e\n\u003cli\u003eWhy perfect is actually the enemy of progress, and when good enough is actually good enough\u003c/li\u003e\n\u003cli\u003eHow to exceed the perceived boundaries of any solution, and deliver product that really disrupts the world\u003c/li\u003e\n\u003c/ul\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003eLinkedIn: \u003ca href=\"https://www.linkedin.com/in/dane-molter-6b937231/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/dane-molter-6b937231/\u003c/a\u003e\u003cbr\u003e\nNavan: \u003ca href=\"https://navan.com/\" rel=\"nofollow\"\u003ehttps://navan.com/\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eResources\u003c/h3\u003e\n\n\u003cp\u003e(Ethically) cheat your way to $250M+ | Mikal Lewis, Product Exec. (Whole Foods, Nordstrom): \u003ca href=\"https://youtu.be/5txeT2U_YQo\" rel=\"nofollow\"\u003ehttps://youtu.be/5txeT2U_YQo\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eChapters\u003c/h3\u003e\n\n\u003cp\u003e00:00 Intro\u003cbr\u003e\n01:06 Dane Molter’s Journey From Amex to Grubhub\u003cbr\u003e\n01:44 The Grubhub Experience: Embracing Imperfection\u003cbr\u003e\n04:08 The Push for Hypergrowth in Product\u003cbr\u003e\n05:19 Lessons in Product Risk and Innovation\u003cbr\u003e\n06:59 The Bigger Picture: Product Beyond Technology\u003cbr\u003e\n09:30 Focusing on Bravery in Product Innovation\u003cbr\u003e\n12:12 Applying Product Lessons at Navan\u003cbr\u003e\n17:50 Enterprise Travel Challenges and AI Solutions\u003cbr\u003e\n19:53 Business Outcomes and Accountability\u003cbr\u003e\n20:13 Learning Business Mechanics at Amex\u003cbr\u003e\n26:15 The Importance of Small Tests in Product Testing\u003cbr\u003e\n34:27 Navigating AI and Emerging Technologies\u003cbr\u003e\n37:45 Outro\u003c/p\u003e\n\n\u003ch3\u003eFollow LaunchPod on YouTube\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.youtube.com/@LaunchPod.byLogRocket\" rel=\"nofollow\"\u003eWe have a new YouTube page\u003c/a\u003e! Watch full episodes of our interviews with PM leaders and subscribe!\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Dane Molter.\u003c/p\u003e","summary":"When it comes to challenging the status quo in SaaS and product strategy, you can’t fundamentally disrupt an industry without failing fast and pushing boundaries.\r\n\r\nOn today’s episode of LaunchPod, we’re talking with Dane Molter, VP of Product and Strategy at Navan, an all-in-one travel and expense app for corporate travelers.\r\n\r\nIn this episode, Dane talks about:\r\n\r\n* His framework for driving product teams to “be brave,” ship faster, and attain huge goals\r\n* Why perfect is actually the enemy of progress, and when good enough is actually good enough\r\n* How to exceed the perceived boundaries of any solution, and deliver product that really disrupts the world","date_published":"2025-02-25T08:00:00.000-05:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/c2399e8e-0049-44fd-9954-f47041a86e32.mp3","mime_type":"audio/mpeg","size_in_bytes":52201323,"duration_in_seconds":2175}]},{"id":"a1557b01-dabe-4667-8359-78c9d3e735b1","title":"How to A/B test your product to millions in ARR | Eric Metelka, Head of Product (Eppo)","url":"https://launchpod.logrocket.com/how-to-a-b-test-product-millions-arr-eric-metelka-eppo","content_text":"Today, we’re talking with Eric Metelka, Head of Product at Eppo, a next-gen A/B experimentation platform for product teams. With a background in A/B testing and data science, Eric has worked in building product at companies like Cameo, SpotHero, and G2.\n\nIn this episode, Eric talks about:\n\n\nThe process he used to cold start G2’s review product and turn it into a self-sustaining flywheel\nHis secrets to running great A/B tests that can really prove your impact on product growth\nHow he recovered from Cameo’s Engineering Director telling his entire exec team that all Eric’s test data was incorrect and what he learned from that\n\n\nLinks\n\nLinkedIn: https://www.linkedin.com/in/ericmetelka/\nTwitter/X: https://x.com/eric3000\nBlueSky: https://bsky.app/profile/eric3000.bsky.social\nEppo: https://www.geteppo.com/\nBuild Product like Linear | Nan Yu, Head of Product (Linear, Everlane, BOA): https://youtu.be/7ISWLoQtNOc\n\nChapters\n\n00:00 Intro\n03:01 Strategies for Gathering Reviews\n05:19 Automating the Review Process\n07:54 Scaling and Growth at G2\n16:38 Transition to Power Reviews\n20:48 Challenges in Competing with Shopify\n22:51 Product Lessons from Implementation Processes\n24:03 Importance of Institutional Knowledge\n25:05 Navigating Leadership and Learning\n26:04 Understanding Revenue Recognition\n27:56 Effective A/B Testing Strategies with Data Science\n28:39 Product Experimentation Pitfalls at Cameo\n38:33 Improving Digital User Experience at Cameo\n41:52 Outro\n\nFollow LaunchPod on YouTube\n\nWe have a new YouTube page! Watch full episodes of our interviews with PM leaders and subscribe!\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Eric Metelka.","content_html":"\u003cp\u003eToday, we’re talking with Eric Metelka, Head of Product at Eppo, a next-gen A/B experimentation platform for product teams. With a background in A/B testing and data science, Eric has worked in building product at companies like Cameo, SpotHero, and G2.\u003c/p\u003e\n\n\u003cp\u003eIn this episode, Eric talks about:\u003c/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eThe process he used to cold start G2’s review product and turn it into a self-sustaining flywheel\u003c/li\u003e\n\u003cli\u003eHis secrets to running great A/B tests that can really prove your impact on product growth\u003c/li\u003e\n\u003cli\u003eHow he recovered from Cameo’s Engineering Director telling his entire exec team that all Eric’s test data was incorrect and what he learned from that\u003c/li\u003e\n\u003c/ul\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003eLinkedIn: \u003ca href=\"https://www.linkedin.com/in/ericmetelka/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/ericmetelka/\u003c/a\u003e\u003cbr\u003e\nTwitter/X: \u003ca href=\"https://x.com/eric3000\" rel=\"nofollow\"\u003ehttps://x.com/eric3000\u003c/a\u003e\u003cbr\u003e\nBlueSky: \u003ca href=\"https://bsky.app/profile/eric3000.bsky.social\" rel=\"nofollow\"\u003ehttps://bsky.app/profile/eric3000.bsky.social\u003c/a\u003e\u003cbr\u003e\nEppo: \u003ca href=\"https://www.geteppo.com/\" rel=\"nofollow\"\u003ehttps://www.geteppo.com/\u003c/a\u003e\u003cbr\u003e\nBuild Product like Linear | Nan Yu, Head of Product (Linear, Everlane, BOA): \u003ca href=\"https://youtu.be/7ISWLoQtNOc\" rel=\"nofollow\"\u003ehttps://youtu.be/7ISWLoQtNOc\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eChapters\u003c/h3\u003e\n\n\u003cp\u003e00:00 Intro\u003cbr\u003e\n03:01 Strategies for Gathering Reviews\u003cbr\u003e\n05:19 Automating the Review Process\u003cbr\u003e\n07:54 Scaling and Growth at G2\u003cbr\u003e\n16:38 Transition to Power Reviews\u003cbr\u003e\n20:48 Challenges in Competing with Shopify\u003cbr\u003e\n22:51 Product Lessons from Implementation Processes\u003cbr\u003e\n24:03 Importance of Institutional Knowledge\u003cbr\u003e\n25:05 Navigating Leadership and Learning\u003cbr\u003e\n26:04 Understanding Revenue Recognition\u003cbr\u003e\n27:56 Effective A/B Testing Strategies with Data Science\u003cbr\u003e\n28:39 Product Experimentation Pitfalls at Cameo\u003cbr\u003e\n38:33 Improving Digital User Experience at Cameo\u003cbr\u003e\n41:52 Outro\u003c/p\u003e\n\n\u003ch3\u003eFollow LaunchPod on YouTube\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.youtube.com/@LaunchPod.byLogRocket\" rel=\"nofollow\"\u003eWe have a new YouTube page\u003c/a\u003e! Watch full episodes of our interviews with PM leaders and subscribe!\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Eric Metelka.\u003c/p\u003e","summary":"Today, we’re talking with Eric Metelka, Head of Product at Eppo, a next-gen A/B experimentation platform for product teams. With a background in A/B testing and data science, Eric has worked in building product at companies like Cameo, SpotHero, and G2.\r\n\r\nIn this episode, Eric talks about:\r\n\r\n* The process he used to cold start G2’s review product and turn it into a self-sustaining flywheel\r\n* His secrets to running great A/B tests that can really prove your impact on product growth\r\n* How he recovered from Cameo’s Engineering Director telling his entire exec team that all Eric’s test data was incorrect and what he learned from that","date_published":"2025-02-18T08:00:00.000-05:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/a1557b01-dabe-4667-8359-78c9d3e735b1.mp3","mime_type":"audio/mpeg","size_in_bytes":41137721,"duration_in_seconds":2571}]},{"id":"b15fb657-934a-4df1-8916-cabc18c0677c","title":"(Ethically) cheat your way to $25M+ | Mikal Lewis, Product Exec. (Whole Foods, Nordstrom)","url":"https://launchpod.logrocket.com/ethically-cheat-your-way-25m-mikal-lewis","content_text":"Today, we’re talking with Mikal Lewis, a Digital Product Executive at Whole Foods who drove hundreds of millions of dollars in revenue over the course of his career.\n\nIn this episode, Mikal talks about:\n\n\nWhy you should absolutely (ethically) cheat to get outsized results for your product\nHis framework that drove a quarter of a billion dollars in additional revenue for Nordstrom’s online store\nHow to use four types of luck to optimize for opportunity\nAnd, how to build a quiet portfolio so that you can choose your own career moves\n\n\nLinks\n\nLinkedIn: https://www.linkedin.com/in/mikalfm/\nHow Google Works by Eric Schmidt and Jonathan Rosenberg: https://www.amazon.com/How-Google-Works-Eric-Schmidt/dp/1455582328\nThe Law of Shitty Clickthroughs by Andrew Chen: https://andrewchen.com/the-law-of-shitty-clickthroughs/\nPretentiousness: Why it Matters by Dan Fox: https://www.amazon.com/Pretentiousness-Why-Matters-Dan-Fox/dp/156689428X\n\nChapters\n\n00:00 Intro\n01:02 Learning Product from Windows to Whole Foods\n03:53 The Four Types of Luck by Eric Schmidt\n07:30 Applying Type Four Luck to Product\n16:53 Breaking into Product Management at Microsoft\n22:58 Transforming Nordstrom's Digital Product Experience\n34:23 Professional vs. Non-Professional Product Management\n37:06 Outro\n\nFollow LaunchPod on YouTube\n\nWe have a new YouTube page! Watch full episodes of our interviews with PM leaders and subscribe!\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.","content_html":"\u003cp\u003eToday, we’re talking with Mikal Lewis, a Digital Product Executive at Whole Foods who drove hundreds of millions of dollars in revenue over the course of his career.\u003c/p\u003e\n\n\u003cp\u003eIn this episode, Mikal talks about:\u003c/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eWhy you should absolutely (ethically) cheat to get outsized results for your product\u003c/li\u003e\n\u003cli\u003eHis framework that drove a quarter of a billion dollars in additional revenue for Nordstrom’s online store\u003c/li\u003e\n\u003cli\u003eHow to use four types of luck to optimize for opportunity\u003c/li\u003e\n\u003cli\u003eAnd, how to build a quiet portfolio so that you can choose your own career moves\u003c/li\u003e\n\u003c/ul\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003e\u003cstrong\u003eLinkedIn:\u003c/strong\u003e \u003ca href=\"https://www.linkedin.com/in/mikalfm/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/mikalfm/\u003c/a\u003e\u003cbr\u003e\n\u003cstrong\u003eHow Google Works by Eric Schmidt and Jonathan Rosenberg:\u003c/strong\u003e \u003ca href=\"https://www.amazon.com/How-Google-Works-Eric-Schmidt/dp/1455582328\" rel=\"nofollow\"\u003ehttps://www.amazon.com/How-Google-Works-Eric-Schmidt/dp/1455582328\u003c/a\u003e\u003cbr\u003e\n\u003cstrong\u003eThe Law of Shitty Clickthroughs by Andrew Chen:\u003c/strong\u003e \u003ca href=\"https://andrewchen.com/the-law-of-shitty-clickthroughs/\" rel=\"nofollow\"\u003ehttps://andrewchen.com/the-law-of-shitty-clickthroughs/\u003c/a\u003e\u003cbr\u003e\n\u003cstrong\u003ePretentiousness: Why it Matters by Dan Fox:\u003c/strong\u003e \u003ca href=\"https://www.amazon.com/Pretentiousness-Why-Matters-Dan-Fox/dp/156689428X\" rel=\"nofollow\"\u003ehttps://www.amazon.com/Pretentiousness-Why-Matters-Dan-Fox/dp/156689428X\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eChapters\u003c/h3\u003e\n\n\u003cp\u003e00:00 Intro\u003cbr\u003e\n01:02 Learning Product from Windows to Whole Foods\u003cbr\u003e\n03:53 The Four Types of Luck by Eric Schmidt\u003cbr\u003e\n07:30 Applying Type Four Luck to Product\u003cbr\u003e\n16:53 Breaking into Product Management at Microsoft\u003cbr\u003e\n22:58 Transforming Nordstrom\u0026#39;s Digital Product Experience\u003cbr\u003e\n34:23 Professional vs. Non-Professional Product Management\u003cbr\u003e\n37:06 Outro\u003c/p\u003e\n\n\u003ch3\u003eFollow LaunchPod on YouTube\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.youtube.com/@LaunchPod.byLogRocket\" rel=\"nofollow\"\u003eWe have a new YouTube page\u003c/a\u003e! Watch full episodes of our interviews with PM leaders and subscribe!\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e","summary":"Today, we’re talking with Mikal Lewis, a Digital Product Executive at Whole Foods who drove hundreds of millions of dollars in revenue over the course of his career.\r\n\r\nIn this episode, Mikal talks about:\r\n\r\n* Why you should absolutely (ethically) cheat to get outsized results for your product\r\n* His framework that drove a quarter of a billion dollars in additional revenue for Nordstrom’s online store\r\n* How to use four types of luck to optimize for opportunity\r\n* And, how to build a quiet portfolio so that you can choose your own career moves","date_published":"2025-02-11T08:00:00.000-05:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/b15fb657-934a-4df1-8916-cabc18c0677c.mp3","mime_type":"audio/mpeg","size_in_bytes":52780999,"duration_in_seconds":2199}]},{"id":"6294bb17-c855-41e5-9187-d0192c6c4bf7","title":"How to launch your ugly MVP in high-velocity markets | Kevin Wang, CPO (Braze) ","url":"https://launchpod.logrocket.com/how-to-launch-ugly-mvp-high-velocity-markets-kevin-wang-braze","content_text":"Today, we’re talking with Kevin Wang, Chief Product Officer at Braze, a platform that enables businesses to build meaningful, personalized relationships with their customers across multiple channels.\n\nIn this episode, Kevin talks about:\n\n\nHow you can pair high-velocity market innovation with a long-term, consistent vision to beat competition year after year\nWhy you should build durable teams, over agile org structures, to drive long-term success\nAnd, a process to partner with early adopters to get the best market insights for your product\n\n\nLinks\n\nLinkedIn: https://www.linkedin.com/in/kevin-wang-96131916/\n\nChapters\n\n00:00 Intro\n00:56 Kevin Wang’s Career at Braze\n03:11 Understanding Selling to Marketers in SaaS\n03:37 Braze's Customer Engagement Platform\n08:03 The Evolution of Marketing Teams’ Product Needs\n13:25 Braze's Future-Forward Product Vision and Strategy\n37:04 The Role of Durable Teams in Startups\n39:07 AI and the Future of Customer Engagement\n44:12 Outro\n\nFollow LaunchPod on YouTube\n\nWe have a new YouTube page! Watch full episodes of our interviews with PM leaders and subscribe!\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.","content_html":"\u003cp\u003eToday, we’re talking with Kevin Wang, Chief Product Officer at Braze, a platform that enables businesses to build meaningful, personalized relationships with their customers across multiple channels.\u003c/p\u003e\n\n\u003cp\u003eIn this episode, Kevin talks about:\u003c/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eHow you can pair high-velocity market innovation with a long-term, consistent vision to beat competition year after year\u003c/li\u003e\n\u003cli\u003eWhy you should build durable teams, over agile org structures, to drive long-term success\u003c/li\u003e\n\u003cli\u003eAnd, a process to partner with early adopters to get the best market insights for your product\u003c/li\u003e\n\u003c/ul\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003eLinkedIn: \u003ca href=\"https://www.linkedin.com/in/kevin-wang-96131916/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/kevin-wang-96131916/\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eChapters\u003c/h3\u003e\n\n\u003cp\u003e00:00 Intro\u003cbr\u003e\n00:56 Kevin Wang’s Career at Braze\u003cbr\u003e\n03:11 Understanding Selling to Marketers in SaaS\u003cbr\u003e\n03:37 Braze\u0026#39;s Customer Engagement Platform\u003cbr\u003e\n08:03 The Evolution of Marketing Teams’ Product Needs\u003cbr\u003e\n13:25 Braze\u0026#39;s Future-Forward Product Vision and Strategy\u003cbr\u003e\n37:04 The Role of Durable Teams in Startups\u003cbr\u003e\n39:07 AI and the Future of Customer Engagement\u003cbr\u003e\n44:12 Outro\u003c/p\u003e\n\n\u003ch3\u003eFollow LaunchPod on YouTube\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.youtube.com/@LaunchPod.byLogRocket\" rel=\"nofollow\"\u003eWe have a new YouTube page\u003c/a\u003e! Watch full episodes of our interviews with PM leaders and subscribe!\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e","summary":"Today, we’re talking with Kevin Wang, Chief Product Officer at Braze, a platform that enables businesses to build meaningful, personalized relationships with their customers across multiple channels.\r\n\r\nIn this episode, Kevin talks about:\r\n\r\n* How you can pair high-velocity market innovation with a long-term, consistent vision to beat competition year after year\r\n* Why you should build durable teams, over agile org structures, to drive long-term success\r\n* And, a process to partner with early adopters to get the best market insights for your product","date_published":"2025-02-04T08:00:00.000-05:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/6294bb17-c855-41e5-9187-d0192c6c4bf7.mp3","mime_type":"audio/mpeg","size_in_bytes":58245979,"duration_in_seconds":2426}]},{"id":"055e4b3e-b6c7-46d4-94d5-d34881c6fff6","title":" How to build a $1M ARR startup (x3) | Adam Schoenfeld (Keyplay)","url":"https://launchpod.logrocket.com/how-build-1m-arr-startup-adam-schoenfeld","content_text":"Today, we’re talking with Adam Schoenfeld, CEO at Keyplay, a SaaS solution to help B2B marketers make GTM more efficient.\n\nIn this episode, Adam talks about:\n\n\nHow he built 3 startups to over $1m ARR\nHis process that’s allowed him to reliably reach Product Market Fit again and again\nAnd the critical mistakes founders always make...and how you can avoid them\n\n\nLinks\n\nLinkedIn: https://www.linkedin.com/in/adamschoenfeld/\n\nChapters\n\n00:00 Intro\n01:19 Adam Schoenfeld's Journey to Keyplay\n01:59 How to Build A Startup\n02:33 Building a Product Audience and Discovering Problems\n02:50 From PeerSignal to Keyplay\n03:17 Monetizing the Discovery Process\n04:05 Finding Product Market Fit\n07:11 The Role of Design Partners\n13:36 Early Product Traction and Validation\n17:49 Challenges in Scaling\n19:12 Challenges of Founding a SaaS Company\n21:34 Adapting Sales Processes and Proving Value\n23:29 Understanding Market Changes and Effective Marketing\n28:59 Lessons from Past Ventures and Scaling Challenges\n34:19 Insights on Product Market Fit and Distribution\n36:57 Navigating Acquisitions and Future Outlook\n\nFollow LaunchPod on YouTube\n\nWe have a new YouTube page! Watch full episodes of our interviews with PM leaders and subscribe!\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Adam Schoenfeld.","content_html":"\u003cp\u003eToday, we’re talking with Adam Schoenfeld, CEO at Keyplay, a SaaS solution to help B2B marketers make GTM more efficient.\u003c/p\u003e\n\n\u003cp\u003eIn this episode, Adam talks about:\u003c/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eHow he built 3 startups to over $1m ARR\u003c/li\u003e\n\u003cli\u003eHis process that’s allowed him to reliably reach Product Market Fit again and again\u003c/li\u003e\n\u003cli\u003eAnd the critical mistakes founders always make...and how you can avoid them\u003c/li\u003e\n\u003c/ul\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003eLinkedIn: \u003ca href=\"https://www.linkedin.com/in/adamschoenfeld/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/adamschoenfeld/\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eChapters\u003c/h3\u003e\n\n\u003cp\u003e00:00 Intro\u003cbr\u003e\n01:19 Adam Schoenfeld\u0026#39;s Journey to Keyplay\u003cbr\u003e\n01:59 How to Build A Startup\u003cbr\u003e\n02:33 Building a Product Audience and Discovering Problems\u003cbr\u003e\n02:50 From PeerSignal to Keyplay\u003cbr\u003e\n03:17 Monetizing the Discovery Process\u003cbr\u003e\n04:05 Finding Product Market Fit\u003cbr\u003e\n07:11 The Role of Design Partners\u003cbr\u003e\n13:36 Early Product Traction and Validation\u003cbr\u003e\n17:49 Challenges in Scaling\u003cbr\u003e\n19:12 Challenges of Founding a SaaS Company\u003cbr\u003e\n21:34 Adapting Sales Processes and Proving Value\u003cbr\u003e\n23:29 Understanding Market Changes and Effective Marketing\u003cbr\u003e\n28:59 Lessons from Past Ventures and Scaling Challenges\u003cbr\u003e\n34:19 Insights on Product Market Fit and Distribution\u003cbr\u003e\n36:57 Navigating Acquisitions and Future Outlook\u003c/p\u003e\n\n\u003ch3\u003eFollow LaunchPod on YouTube\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.youtube.com/@LaunchPod.byLogRocket\" rel=\"nofollow\"\u003eWe have a new YouTube page\u003c/a\u003e! Watch full episodes of our interviews with PM leaders and subscribe!\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Adam Schoenfeld.\u003c/p\u003e","summary":"Today, we’re talking with Adam Schoenfeld, CEO at Keyplay, a SaaS solution to help B2B marketers make GTM more efficient.\r\n\r\nIn this episode, Adam talks about:\r\n\r\n* How he built 3 startups to over $1m ARR\r\n* His process that’s allowed him to reliably reach Product Market Fit again and again\r\n* And the critical mistakes founders always make...and how you can avoid them","date_published":"2025-01-28T08:00:00.000-05:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/055e4b3e-b6c7-46d4-94d5-d34881c6fff6.mp3","mime_type":"audio/mpeg","size_in_bytes":52919345,"duration_in_seconds":2204}]},{"id":"b8c40a98-b3da-4a38-9bac-e92311bdd1f7","title":"Anti-silver bullets: Pioneering PLG at IBM | Andy Boyd, CPO (Appfire, IBM)","url":"https://launchpod.logrocket.com/anti-silver-bullets-pioneering-plg-ibm-andy-boyd","content_text":"Today, we’re talking with Andy Boyd, CPO of Appfire, which provides a portfolio of over 100 collaboration solutions.\n\nIn this episode, Andy details:\n\n\nHis no-fail growth formula from driving product-led growth (PLG) at IBM Watson\n\n\nLearn from Andy's product-lead growth examples from his book, Enterprise Growth Playbook\n\nThe ways he uses data to drive experimentation velocity and avoid decision paralysis\nHow he’s slingshotted his career by focusing on working with great people, rather than chasing titles or compensation - and why you should too!\n\n\nLinks\n\nLinkedIn: https://www.linkedin.com/in/andyfboyd/\nWebsite: https://andyfboyd.com/\nAppfire: https://appfire.com/\nEnterprise Growth Playbook: https://andyfboyd.com/enterprise-growth-playbook/\n\nChapters\n\n00:00 The Data Dilemma: Product Decision-Making\n00:15 Intro\n01:16 The Introduction of Product-Led Growth at IBM Watson\n02:19 Driving Monthly Active Users: Strategies and Successes\n03:16 Understanding Growth: Product vs. Marketing\n04:01 The Early Days of PLG at IBM\n05:20 From Developer to Product Manager\n08:13 Launching Growth Teams Across IBM\n11:39 Key Learnings from Developer-Focused Projects\n14:51 The Power of Simplicity in Growth Strategies\n16:46 Writing the Enterprise Growth Playbook\n20:21 The Silver Bullet Myth in Growth Strategies\n21:22 The Magic of Compounding Growth\n22:31 Data-Driven Decision Making\n26:29 Transitioning to Appfire\n28:23 Scaling and Hypergrowth at Appfire\n31:42 Effective Customer Feedback Mechanisms\n35:31 Career Advice: From IBM to Appfire\n40:23 Outro\n\nFollow LaunchPod on YouTube\n\nWe have a new YouTube page! Watch full episodes of our interviews with PM leaders and subscribe!\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Andy Boyd.","content_html":"\u003cp\u003eToday, we’re talking with Andy Boyd, CPO of Appfire, which provides a portfolio of over 100 collaboration solutions.\u003c/p\u003e\n\n\u003cp\u003eIn this episode, Andy details:\u003c/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eHis no-fail growth formula from driving product-led growth (PLG) at IBM Watson\n\n\u003cul\u003e\n\u003cli\u003eLearn from Andy\u0026#39;s product-lead growth examples from his book, Enterprise Growth Playbook\u003c/li\u003e\n\u003c/ul\u003e\u003c/li\u003e\n\u003cli\u003eThe ways he uses data to drive experimentation velocity and avoid decision paralysis\u003c/li\u003e\n\u003cli\u003eHow he’s slingshotted his career by focusing on working with great people, rather than chasing titles or compensation - and why you should too!\u003c/li\u003e\n\u003c/ul\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003eLinkedIn: \u003ca href=\"https://www.linkedin.com/in/andyfboyd/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/andyfboyd/\u003c/a\u003e\u003cbr\u003e\nWebsite: \u003ca href=\"https://andyfboyd.com/\" rel=\"nofollow\"\u003ehttps://andyfboyd.com/\u003c/a\u003e\u003cbr\u003e\nAppfire: \u003ca href=\"https://appfire.com/\" rel=\"nofollow\"\u003ehttps://appfire.com/\u003c/a\u003e\u003cbr\u003e\nEnterprise Growth Playbook: \u003ca href=\"https://andyfboyd.com/enterprise-growth-playbook/\" rel=\"nofollow\"\u003ehttps://andyfboyd.com/enterprise-growth-playbook/\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eChapters\u003c/h3\u003e\n\n\u003cp\u003e00:00 The Data Dilemma: Product Decision-Making\u003cbr\u003e\n00:15 Intro\u003cbr\u003e\n01:16 The Introduction of Product-Led Growth at IBM Watson\u003cbr\u003e\n02:19 Driving Monthly Active Users: Strategies and Successes\u003cbr\u003e\n03:16 Understanding Growth: Product vs. Marketing\u003cbr\u003e\n04:01 The Early Days of PLG at IBM\u003cbr\u003e\n05:20 From Developer to Product Manager\u003cbr\u003e\n08:13 Launching Growth Teams Across IBM\u003cbr\u003e\n11:39 Key Learnings from Developer-Focused Projects\u003cbr\u003e\n14:51 The Power of Simplicity in Growth Strategies\u003cbr\u003e\n16:46 Writing the Enterprise Growth Playbook\u003cbr\u003e\n20:21 The Silver Bullet Myth in Growth Strategies\u003cbr\u003e\n21:22 The Magic of Compounding Growth\u003cbr\u003e\n22:31 Data-Driven Decision Making\u003cbr\u003e\n26:29 Transitioning to Appfire\u003cbr\u003e\n28:23 Scaling and Hypergrowth at Appfire\u003cbr\u003e\n31:42 Effective Customer Feedback Mechanisms\u003cbr\u003e\n35:31 Career Advice: From IBM to Appfire\u003cbr\u003e\n40:23 Outro\u003c/p\u003e\n\n\u003ch3\u003eFollow LaunchPod on YouTube\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.youtube.com/@LaunchPod.byLogRocket\" rel=\"nofollow\"\u003eWe have a new YouTube page\u003c/a\u003e! Watch full episodes of our interviews with PM leaders and subscribe!\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Andy Boyd.\u003c/p\u003e","summary":"Today, we’re talking with Andy Boyd, CPO of Appfire, which provides a portfolio of over 100 collaboration solutions.\r\n\r\nIn this episode, Andy details:\r\n\r\n* His no-fail growth formula from driving product-led growth (PLG) at IBM Watson\r\n* The ways he uses data to drive experimentation velocity and avoid decision paralysis\r\n* How he’s slingshotted his career by focusing on working with great people, rather than chasing titles or compensation - and why you should too!","date_published":"2025-01-21T08:00:00.000-05:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/b8c40a98-b3da-4a38-9bac-e92311bdd1f7.mp3","mime_type":"audio/mpeg","size_in_bytes":54307813,"duration_in_seconds":2262}]},{"id":"91fcc65d-1f43-4222-b0b7-762af376e477","title":"Managing product ahead of its time | Sean Lorenz, Senior Director of Product (Altoida, LogMeIn, Neurala)","url":"https://launchpod.logrocket.com/managing-product-ahead-time-sean-lorenz","content_text":"On today’s episode of LaunchPod, Jeff Wharton talks to Sean Lorenz, Senior Director of Product at Altoida, using augmented reality and AI to radically improve neurologic diagnostics\n\nIn this episode, we talked about:\n\n\nHow to adapt product to find viable markets\nThe importance of matching product capabilities with market timing and realistic go-to-market strategies\nHow to deal with a product that is ahead of market readiness\n\n\nLinks\n\nLinkedIn: https://www.linkedin.com/in/thenanyu/\nTwitter: https://x.com/thenanyu?lang=en\n\nChapters\n\n00:00 Intro\n02:09 Essential Tools for Product Managers\n03:19 Career Highlights and Organizational Design\n03:49 The Heirloom Tomato Analogy\n04:18 Conway's Law and Communication Structures\n06:11 Focus and Prioritization in Startups\n06:53 Lessons from Everlane\n13:23 Challenges in Organizational Design\n24:02 The Dangers of Learned Helplessness in Engineering Teams\n25:19 High Output Management: Key Principles\n27:32 Team Structure and Soft Boundaries\n31:07 The Aladdin Principle: Breaking Social Boundaries\n31:49 Balancing Core Business and Checkbox Requirements\n34:45 Linear's Unique Approach to Project Management\n43:42 The Concept of Work Trials at Linear\n47:00 Outro\n\nFollow LaunchPod on YouTube\n\nWe have a new YouTube page! Watch full episodes of our interviews with PM leaders and subscribe!\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.","content_html":"\u003cp\u003eOn today’s episode of LaunchPod, Jeff Wharton talks to Sean Lorenz, Senior Director of Product at Altoida, using augmented reality and AI to radically improve neurologic diagnostics\u003c/p\u003e\n\n\u003cp\u003eIn this episode, we talked about:\u003c/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eHow to adapt product to find viable markets\u003c/li\u003e\n\u003cli\u003eThe importance of matching product capabilities with market timing and realistic go-to-market strategies\u003c/li\u003e\n\u003cli\u003eHow to deal with a product that is ahead of market readiness\u003c/li\u003e\n\u003c/ul\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003eLinkedIn: \u003ca href=\"https://www.linkedin.com/in/thenanyu/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/thenanyu/\u003c/a\u003e\u003cbr\u003e\nTwitter: \u003ca href=\"https://x.com/thenanyu?lang=en\" rel=\"nofollow\"\u003ehttps://x.com/thenanyu?lang=en\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eChapters\u003c/h3\u003e\n\n\u003cp\u003e00:00 Intro\u003cbr\u003e\n02:09 Essential Tools for Product Managers\u003cbr\u003e\n03:19 Career Highlights and Organizational Design\u003cbr\u003e\n03:49 The Heirloom Tomato Analogy\u003cbr\u003e\n04:18 Conway\u0026#39;s Law and Communication Structures\u003cbr\u003e\n06:11 Focus and Prioritization in Startups\u003cbr\u003e\n06:53 Lessons from Everlane\u003cbr\u003e\n13:23 Challenges in Organizational Design\u003cbr\u003e\n24:02 The Dangers of Learned Helplessness in Engineering Teams\u003cbr\u003e\n25:19 High Output Management: Key Principles\u003cbr\u003e\n27:32 Team Structure and Soft Boundaries\u003cbr\u003e\n31:07 The Aladdin Principle: Breaking Social Boundaries\u003cbr\u003e\n31:49 Balancing Core Business and Checkbox Requirements\u003cbr\u003e\n34:45 Linear\u0026#39;s Unique Approach to Project Management\u003cbr\u003e\n43:42 The Concept of Work Trials at Linear\u003cbr\u003e\n47:00 Outro\u003c/p\u003e\n\n\u003ch3\u003eFollow LaunchPod on YouTube\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.youtube.com/@LaunchPod.byLogRocket\" rel=\"nofollow\"\u003eWe have a new YouTube page\u003c/a\u003e! Watch full episodes of our interviews with PM leaders and subscribe!\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e","summary":"Today, we’re talking with Sean Lorenz, Senior Director of Product at Altoida, using augmented reality and AI to radically improve neurologic diagnostics\r\n\r\nIn this episode, we talked about:\r\n\r\n* How to adapt product to find viable markets\r\n* The importance of matching product capabilities with market timing and realistic go-to-market strategies\r\n* How to deal with a product that is ahead of market readiness","date_published":"2025-01-14T09:00:00.000-05:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/91fcc65d-1f43-4222-b0b7-762af376e477.mp3","mime_type":"audio/mpeg","size_in_bytes":45730987,"duration_in_seconds":1905}]},{"id":"314fe7b1-04d1-4393-b085-71bfe19d69d9","title":"Navigating a digital reckoning in the art industry | Elizabeth Van Bergen, Product Experience Lead (Phillips)","url":"https://launchpod.logrocket.com/navigating-digital-reckoning-art-industry-elizabeth-van-bergen","content_text":"Today, LogRocket’s VP of Marketing, Jeff Wharton, talks to Elizabeth Van Bergen, who leads product experience at Phillips, a global high-end auction house.\n\nIn this episode we talked about:\n\n\nCreating a product experience for both tech novices and early adopters\n\n\n  “One of our big things is always creating parity between experiences. We always want to create the journey for the client, we want to show people what they can do, not force them. We've really been able to also bring that online and offer them the digital space from a product standpoint.\n  Some people just always prefer that personal high touch. But the idea for us is to be able to create an experience where for 80% of the clients it’s not necessary. So the 20% of the market that we're looking towards, the ultra-high net worth individuals, we will always be able to service them.\n  But by being able to solve for the 80%, it gives our team the bandwidth and ability to focus on the ultra-high net worth individuals, whereas our tools help those early adopters.\"\nHow the traditional auction industry went digital overnight\n\n\n“[The pandemic] was a reckoning for the whole world, but I think for an industry that is so rooted in tradition, like the auction world, it was the catalyst that drove everyone to really be interested in the change. It wasn't that people didn't know that it needed to happen, that we didn't need to change our digital offerings; it just wasn't the core of what we were doing. \nChanging something within the auction world can sometimes be like trying to move a mountain. You're trying to explain something that is maybe very foreign to what our specialists are used to doing; this is how we've done it for 20, 30 years. So the pandemic was great because it changed everybody's minds and it rerouted how people were thinking about things like 'What can I do for this client or what can I offer them digitally?'” \n\nAnd why the digital experience is as important as the functionality itself\n\n\n“Relationships within our industry are key. So you want people to keep coming back because, whether someone is a consigner or a buyer, both are clients. Either way, the company is making money and it's important to service both of those clients.\nSo you always want people to be coming back. If you have a happy buyer, they come back, let's say maybe five, 10 years later and they sell, you have a happy consigner. So you also develop a brand loyalty and that trust is really key.\nSo even though some of what we do is still, and will always be, in person, that digital aspect of it, if someone's trying to WhatsApp someone after a meeting and now all of a sudden that share option isn't providing the correct metadata that's supposed to be there, that can be really frustrating, and can also not always look as nice, and sometimes it just needs to look nice too.\"\n\n\n\n\nLinks\n\nLinkedIn: https://www.linkedin.com/in/elizabethvanbergen/\n\nChapters\n\n00:00 Intro\n00:54 Elizabeth Van Bergen's Background and Career Journey\n02:15 The Art of Productizing Taste\n03:22 Digital Transformation in the Auction Industry\n05:17 Creating Seamless Digital Experiences\n12:10 Navigating the Pandemic and Embracing Change\n16:29 Leveraging Social Media and Data\n21:36 Balancing Functionality and Experience\n28:27 Collaborative Efforts and Future Directions\n32:09 Outro\n\nFollow LaunchPod on YouTube\n\nWe have a new YouTube page! Watch full episodes of our interviews with PM leaders and subscribe!\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Elizabeth Van Bergen.","content_html":"\u003cp\u003eToday, LogRocket’s VP of Marketing, Jeff Wharton, talks to Elizabeth Van Bergen, who leads product experience at Phillips, a global high-end auction house.\u003c/p\u003e\n\n\u003cp\u003eIn this episode we talked about:\u003c/p\u003e\n\n\u003cul\u003e\n\u003cli\u003e\u003cp\u003eCreating a product experience for both tech novices and early adopters\u003c/p\u003e\n\n\u003cul\u003e\n\u003cli\u003e  “One of our big things is always creating parity between experiences. We always want to create the journey for the client, we want to show people what they can do, not force them. We\u0026#39;ve really been able to also bring that online and offer them the digital space from a product standpoint.\u003c/li\u003e\n\u003cli\u003e  Some people just always prefer that personal high touch. But the idea for us is to be able to create an experience where for 80% of the clients it’s not necessary. So the 20% of the market that we\u0026#39;re looking towards, the ultra-high net worth individuals, we will always be able to service them.\u003c/li\u003e\n\u003cli\u003e  But by being able to solve for the 80%, it gives our team the bandwidth and ability to focus on the ultra-high net worth individuals, whereas our tools help those early adopters.\u0026quot;\u003c/li\u003e\n\u003cli\u003eHow the traditional auction industry went digital overnight\n\n\u003cul\u003e\n\u003cli\u003e“[The pandemic] was a reckoning for the whole world, but I think for an industry that is so rooted in tradition, like the auction world, it was the catalyst that drove everyone to really be interested in the change. It wasn\u0026#39;t that people didn\u0026#39;t know that it needed to happen, that we didn\u0026#39;t need to change our digital offerings; it just wasn\u0026#39;t the core of what we were doing. \u003c/li\u003e\n\u003cli\u003eChanging something within the auction world can sometimes be like trying to move a mountain. You\u0026#39;re trying to explain something that is maybe very foreign to what our specialists are used to doing; this is how we\u0026#39;ve done it for 20, 30 years. So the pandemic was great because it changed everybody\u0026#39;s minds and it rerouted how people were thinking about things like \u0026#39;What can I do for this client or what can I offer them digitally?\u0026#39;” \u003c/li\u003e\n\u003c/ul\u003e\u003c/li\u003e\n\u003cli\u003eAnd why the digital experience is as important as the functionality itself\n\n\u003cul\u003e\n\u003cli\u003e“Relationships within our industry are key. So you want people to keep coming back because, whether someone is a consigner or a buyer, both are clients. Either way, the company is making money and it\u0026#39;s important to service both of those clients.\u003c/li\u003e\n\u003cli\u003eSo you always want people to be coming back. If you have a happy buyer, they come back, let\u0026#39;s say maybe five, 10 years later and they sell, you have a happy consigner. So you also develop a brand loyalty and that trust is really key.\u003c/li\u003e\n\u003cli\u003eSo even though some of what we do is still, and will always be, in person, that digital aspect of it, if someone\u0026#39;s trying to WhatsApp someone after a meeting and now all of a sudden that share option isn\u0026#39;t providing the correct metadata that\u0026#39;s supposed to be there, that can be really frustrating, and can also not always look as nice, and sometimes it just needs to look nice too.\u0026quot;\u003c/li\u003e\n\u003c/ul\u003e\u003c/li\u003e\n\u003c/ul\u003e\u003c/li\u003e\n\u003c/ul\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003eLinkedIn: \u003ca href=\"https://www.linkedin.com/in/elizabethvanbergen/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/elizabethvanbergen/\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eChapters\u003c/h3\u003e\n\n\u003cp\u003e00:00 Intro\u003cbr\u003e\n00:54 Elizabeth Van Bergen\u0026#39;s Background and Career Journey\u003cbr\u003e\n02:15 The Art of Productizing Taste\u003cbr\u003e\n03:22 Digital Transformation in the Auction Industry\u003cbr\u003e\n05:17 Creating Seamless Digital Experiences\u003cbr\u003e\n12:10 Navigating the Pandemic and Embracing Change\u003cbr\u003e\n16:29 Leveraging Social Media and Data\u003cbr\u003e\n21:36 Balancing Functionality and Experience\u003cbr\u003e\n28:27 Collaborative Efforts and Future Directions\u003cbr\u003e\n32:09 Outro\u003c/p\u003e\n\n\u003ch3\u003eFollow LaunchPod on YouTube\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.youtube.com/@LaunchPod.byLogRocket\" rel=\"nofollow\"\u003eWe have a new YouTube page\u003c/a\u003e! Watch full episodes of our interviews with PM leaders and subscribe!\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Elizabeth Van Bergen.\u003c/p\u003e","summary":"Today, LogRocket’s VP of Marketing, Jeff Wharton, talks to Elizabeth Van Bergen, who leads product experience at Phillips, a global high-end auction house.\r\n\r\nIn this episode we talked about:\r\n\r\n* Creating a product experience for both tech novices and early adopters\r\n* How the traditional auction industry went digital overnight\r\n* And why the digital experience is as important as the functionality itself","date_published":"2025-01-07T08:00:00.000-05:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/314fe7b1-04d1-4393-b085-71bfe19d69d9.mp3","mime_type":"audio/mpeg","size_in_bytes":43872657,"duration_in_seconds":1828}]},{"id":"375c44ad-fffd-411d-b530-03dc47ee1afe","title":"Build product like Linear | Nan Yu, Head of Product (Linear, Everlane, BOA)","url":"https://launchpod.logrocket.com/build-product-linear-nan-yu","content_text":"Today, our guest is Nan Yu, Head of Product at Linear, a purpose-built tool for planning and building products. Prior to working at Linear, Nan worked at Mode, Abstract, Everlane, and Bank of America.\n\nOn today’s episode, Nan talks to LogRocket’s VP of Marketing, Jeff Wharton, about:\n\n\nWhy the only thing that matters is the next category launch — even if it’s held together with duct tape\n\n\n\"You can have everything held together with duct tape and it's okay. And I think that's an uncomfortable sort of mindset for people to adopt really.\nAt Everlane, the only thing that was important was the next category launch launch. You can sacrifice everything else. If the next category launch goes well, numbers go up, we raise more money, we get more customers. That's the only thing that matters.\"\n\nWhy it’s important to have conviction in making decisions — even if the market slaps you in the face\n\n\n\"But at the end of the day, you know, as a leader, you own the decisions that they're making. As a leader saying, 'Here's where we're going to be great and really differentiate and rise above the market.' And I could be wrong, right? I could be aggressively, tragically wrong, and that's fine.\nThat's actually probably better, right? You want to know for sure that you're wrong and that you can switch directions; failing fast is a thing that we want to do. It's not like, 'Oh, well, we're gonna wait and see.' No, have some conviction around something, focus on it, and let the market slap you in the face if it's not correct.\"\n\nWhy engineering teams can sometimes suffer from learned helplessness, and why it’s detrimental to product innovation\n\n\n\"You see teams where there's a product manager per five or six engineers. And engineers will tend to check out a little bit from understanding how the product actually works, understanding the customer, because, well, we got this PM senior right here. It's not out of laziness necessarily, it's more like, well, this is someone's job description, so it wouldn't feel right for me to do that. And then you start having this learned helplessness.\nSo I think that dynamic is probably way more dangerous than a product manager being overworked. If you end up in a state where your engineering team is like disengaged and they have learned helplessness, good luck trying to unwind that. That is a cultural change that you're not going to observe until it's too late, and it's very difficult to to reverse and it takes a long time.\"\n\n\n\nLinks\n\nLinkedIn: https://www.linkedin.com/in/thenanyu/\nTwitter: https://x.com/thenanyu?lang=en\n\nChapters\n\n00:00 Intro\n02:09 Essential Tools for Product Managers\n03:19 Career Highlights and Organizational Design\n03:49 The Heirloom Tomato Analogy\n04:18 Conway's Law and Communication Structures\n06:11 Focus and Prioritization in Startups\n06:53 Lessons from Everlane\n13:23 Challenges in Organizational Design\n24:02 The Dangers of Learned Helplessness in Engineering Teams\n25:19 High Output Management: Key Principles\n27:32 Team Structure and Soft Boundaries\n31:07 The Aladdin Principle: Breaking Social Boundaries\n31:49 Balancing Core Business and Checkbox Requirements\n34:45 Linear's Unique Approach to Project Management\n43:42 The Concept of Work Trials at Linear\n47:00 Outro\n\nFollow LaunchPod on YouTube\n\nWe have a new YouTube page! Watch full episodes of our interviews with PM leaders and subscribe!\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Nan Yu.","content_html":"\u003cp\u003eToday, our guest is Nan Yu, Head of Product at Linear, a purpose-built tool for planning and building products. Prior to working at Linear, Nan worked at Mode, Abstract, Everlane, and Bank of America.\u003c/p\u003e\n\n\u003cp\u003eOn today’s episode, Nan talks to LogRocket’s VP of Marketing, Jeff Wharton, about:\u003c/p\u003e\n\n\u003cul\u003e\n\u003cli\u003e\u003cp\u003eWhy the only thing that matters is the next category launch — even if it’s held together with duct tape\u003c/p\u003e\n\n\u003cul\u003e\n\u003cli\u003e\u0026quot;You can have everything held together with duct tape and it\u0026#39;s okay. And I think that\u0026#39;s an uncomfortable sort of mindset for people to adopt really.\u003c/li\u003e\n\u003cli\u003eAt Everlane, the only thing that was important was the next category launch launch. You can sacrifice everything else. If the next category launch goes well, numbers go up, we raise more money, we get more customers. That\u0026#39;s the only thing that matters.\u0026quot;\u003c/li\u003e\n\u003c/ul\u003e\u003c/li\u003e\n\u003cli\u003e\u003cp\u003eWhy it’s important to have conviction in making decisions — even if the market slaps you in the face\u003c/p\u003e\n\n\u003cul\u003e\n\u003cli\u003e\u0026quot;But at the end of the day, you know, as a leader, you own the decisions that they\u0026#39;re making. As a leader saying, \u0026#39;Here\u0026#39;s where we\u0026#39;re going to be great and really differentiate and rise above the market.\u0026#39; And I could be wrong, right? I could be aggressively, tragically wrong, and that\u0026#39;s fine.\u003c/li\u003e\n\u003cli\u003eThat\u0026#39;s actually probably better, right? You want to know for sure that you\u0026#39;re wrong and that you can switch directions; failing fast is a thing that we want to do. It\u0026#39;s not like, \u0026#39;Oh, well, we\u0026#39;re gonna wait and see.\u0026#39; No, have some conviction around something, focus on it, and let the market slap you in the face if it\u0026#39;s not correct.\u0026quot;\u003c/li\u003e\n\u003c/ul\u003e\u003c/li\u003e\n\u003cli\u003e\u003cp\u003eWhy engineering teams can sometimes suffer from learned helplessness, and why it’s detrimental to product innovation\u003c/p\u003e\n\n\u003cul\u003e\n\u003cli\u003e\u0026quot;You see teams where there\u0026#39;s a product manager per five or six engineers. And engineers will tend to check out a little bit from understanding how the product actually works, understanding the customer, because, well, we got this PM senior right here. It\u0026#39;s not out of laziness necessarily, it\u0026#39;s more like, well, this is someone\u0026#39;s job description, so it wouldn\u0026#39;t feel right for me to do that. And then you start having this learned helplessness.\u003c/li\u003e\n\u003cli\u003eSo I think that dynamic is probably way more dangerous than a product manager being overworked. If you end up in a state where your engineering team is like disengaged and they have learned helplessness, good luck trying to unwind that. That is a cultural change that you\u0026#39;re not going to observe until it\u0026#39;s too late, and it\u0026#39;s very difficult to to reverse and it takes a long time.\u0026quot;\u003c/li\u003e\n\u003c/ul\u003e\u003c/li\u003e\n\u003c/ul\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003eLinkedIn: \u003ca href=\"https://www.linkedin.com/in/thenanyu/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/thenanyu/\u003c/a\u003e\u003cbr\u003e\nTwitter: \u003ca href=\"https://x.com/thenanyu?lang=en\" rel=\"nofollow\"\u003ehttps://x.com/thenanyu?lang=en\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eChapters\u003c/h3\u003e\n\n\u003cp\u003e00:00 Intro\u003cbr\u003e\n02:09 Essential Tools for Product Managers\u003cbr\u003e\n03:19 Career Highlights and Organizational Design\u003cbr\u003e\n03:49 The Heirloom Tomato Analogy\u003cbr\u003e\n04:18 Conway\u0026#39;s Law and Communication Structures\u003cbr\u003e\n06:11 Focus and Prioritization in Startups\u003cbr\u003e\n06:53 Lessons from Everlane\u003cbr\u003e\n13:23 Challenges in Organizational Design\u003cbr\u003e\n24:02 The Dangers of Learned Helplessness in Engineering Teams\u003cbr\u003e\n25:19 High Output Management: Key Principles\u003cbr\u003e\n27:32 Team Structure and Soft Boundaries\u003cbr\u003e\n31:07 The Aladdin Principle: Breaking Social Boundaries\u003cbr\u003e\n31:49 Balancing Core Business and Checkbox Requirements\u003cbr\u003e\n34:45 Linear\u0026#39;s Unique Approach to Project Management\u003cbr\u003e\n43:42 The Concept of Work Trials at Linear\u003cbr\u003e\n47:00 Outro\u003c/p\u003e\n\n\u003ch3\u003eFollow LaunchPod on YouTube\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.youtube.com/@LaunchPod.byLogRocket\" rel=\"nofollow\"\u003eWe have a new YouTube page\u003c/a\u003e! Watch full episodes of our interviews with PM leaders and subscribe!\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Nan Yu.\u003c/p\u003e","summary":"Today, our guest is Nan Yu, Head of Product at Linear, a purpose-built tool for planning and building products. Prior to working at Linear, Nan worked at Mode, Abstract, Everlane, and Bank of America.","date_published":"2024-12-31T08:00:00.000-05:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/375c44ad-fffd-411d-b530-03dc47ee1afe.mp3","mime_type":"audio/mpeg","size_in_bytes":57369171,"duration_in_seconds":2376}]},{"id":"e926b6e7-23d4-4c10-8d5b-91c0b709a630","title":"Unlock revenue with the zone of benefit | Oji Udezue, CPO (Typeform, Twitter, Calendly) [Repeat]","url":"https://launchpod.logrocket.com/unlock-revenue-zone-benefit-oji-udezue","content_text":"Today, our guest is Oji Udezue, AI product expert, author, and an innovation-focused, multi-disciplined business leader. \n\nOji has had an extensive and successful career, spanning his time as CPO of Typeform, Head of Product for Creation and Conversation at Twitter, CPO of Calendly, and Head of Product at Atlassian.\n\nKey takeaways:\n\n\nThe “Zone of Benefit,” which helps assess market disruptiveness and emphasizes the need for a high value to price ratio to drive change in customers\nThe concept of “forest time,” a practice of stepping back to gain strategic perspective\nInsights on product-led growth (PLG), emphasizing the importance of solving customer problems and adaptive business strategies.\n\n\nLinks\n\n“Building Rocket Ships”: https://shop.damngravity.com/products/building-rocketships-udezue\nWriting: https://ojiudezue.substack.com/\nConsulting: https://productmind.co\nTwitter: https://x.com/ojiudezue\nLinkedIn: https://linkedin/in/ojiudezue\nLeader Spotlight: Taking advantage of how humans behave, with Oji Udezue: https://tinyurl.com/bdhwkj5t\n\nChapters\n\n00:00 Intro\n02:19 The Multifaceted Role of Product Management\n04:48 Importance of Frameworks in Product Management\n06:36 Adapting Frameworks to Different Companies\n11:15 Understanding the Zone of Benefit\n17:12 The Unicorn Framework for B2B SaaS\n21:30 Building Rocket Ships: A Book for Senior Product Managers\n25:32 Calendly's Success Story\n30:00 Discovery: Finding Big Problems in Workflow\n31:12 Simplifying Solutions with Slack\n33:27 The Creators Initiative at Twitter\n40:26 Forest Time: Gaining Perspective\n46:14 The Importance of Listening to Your Team\n48:06 Product-Led Growth (PLG) in Today's Economy\n55:14 A/B Testing: When and How to Use It\n59:31 Outro\n\nFollow LaunchPod on YouTube!\n\nDid you know we have a new channel dedicated to LaunchPod? Check it out and subscribe: https://www.youtube.com/@LaunchPod.byLogRocket\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Oji Udezue.","content_html":"\u003cp\u003eToday, our guest is Oji Udezue, AI product expert, author, and an innovation-focused, multi-disciplined business leader. \u003c/p\u003e\n\n\u003cp\u003eOji has had an extensive and successful career, spanning his time as CPO of Typeform, Head of Product for Creation and Conversation at Twitter, CPO of Calendly, and Head of Product at Atlassian.\u003c/p\u003e\n\n\u003cp\u003eKey takeaways:\u003c/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eThe “Zone of Benefit,” which helps assess market disruptiveness and emphasizes the need for a high value to price ratio to drive change in customers\u003c/li\u003e\n\u003cli\u003eThe concept of “forest time,” a practice of stepping back to gain strategic perspective\u003c/li\u003e\n\u003cli\u003eInsights on product-led growth (PLG), emphasizing the importance of solving customer problems and adaptive business strategies.\u003c/li\u003e\n\u003c/ul\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003e“Building Rocket Ships”: \u003ca href=\"https://shop.damngravity.com/products/building-rocketships-udezue\" rel=\"nofollow\"\u003ehttps://shop.damngravity.com/products/building-rocketships-udezue\u003c/a\u003e\u003cbr\u003e\nWriting: \u003ca href=\"https://ojiudezue.substack.com/\" rel=\"nofollow\"\u003ehttps://ojiudezue.substack.com/\u003c/a\u003e\u003cbr\u003e\nConsulting: \u003ca href=\"https://productmind.co\" rel=\"nofollow\"\u003ehttps://productmind.co\u003c/a\u003e\u003cbr\u003e\nTwitter: \u003ca href=\"https://x.com/ojiudezue\" rel=\"nofollow\"\u003ehttps://x.com/ojiudezue\u003c/a\u003e\u003cbr\u003e\nLinkedIn: \u003ca href=\"https://linkedin/in/ojiudezue\" rel=\"nofollow\"\u003ehttps://linkedin/in/ojiudezue\u003c/a\u003e\u003cbr\u003e\nLeader Spotlight: Taking advantage of how humans behave, with Oji Udezue: \u003ca href=\"https://tinyurl.com/bdhwkj5t\" rel=\"nofollow\"\u003ehttps://tinyurl.com/bdhwkj5t\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eChapters\u003c/h3\u003e\n\n\u003cp\u003e00:00 Intro\u003cbr\u003e\n02:19 The Multifaceted Role of Product Management\u003cbr\u003e\n04:48 Importance of Frameworks in Product Management\u003cbr\u003e\n06:36 Adapting Frameworks to Different Companies\u003cbr\u003e\n11:15 Understanding the Zone of Benefit\u003cbr\u003e\n17:12 The Unicorn Framework for B2B SaaS\u003cbr\u003e\n21:30 Building Rocket Ships: A Book for Senior Product Managers\u003cbr\u003e\n25:32 Calendly\u0026#39;s Success Story\u003cbr\u003e\n30:00 Discovery: Finding Big Problems in Workflow\u003cbr\u003e\n31:12 Simplifying Solutions with Slack\u003cbr\u003e\n33:27 The Creators Initiative at Twitter\u003cbr\u003e\n40:26 Forest Time: Gaining Perspective\u003cbr\u003e\n46:14 The Importance of Listening to Your Team\u003cbr\u003e\n48:06 Product-Led Growth (PLG) in Today\u0026#39;s Economy\u003cbr\u003e\n55:14 A/B Testing: When and How to Use It\u003cbr\u003e\n59:31 Outro\u003c/p\u003e\n\n\u003ch3\u003eFollow LaunchPod on YouTube!\u003c/h3\u003e\n\n\u003cp\u003eDid you know we have a new channel dedicated to LaunchPod? Check it out and subscribe: \u003ca href=\"https://www.youtube.com/@LaunchPod.byLogRocket\" rel=\"nofollow\"\u003ehttps://www.youtube.com/@LaunchPod.byLogRocket\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Oji Udezue.\u003c/p\u003e","summary":"Today, our guest is Oji Udezue, AI product expert, author, and an innovation-focused, multi-disciplined business leader. \r\n\r\nOji has had an extensive and successful career, spanning his time as CPO of Typeform, Head of Product for Creation and Conversation at Twitter, CPO of Calendly, and Head of Product at Atlassian.","date_published":"2024-12-24T08:00:00.000-05:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/e926b6e7-23d4-4c10-8d5b-91c0b709a630.mp3","mime_type":"audio/mpeg","size_in_bytes":131794688,"duration_in_seconds":3294}]},{"id":"30265296-7655-4bdc-818a-01450259797f","title":"No BS eComm Analytics | Julie Acosta, Dir. of eComm \u0026 Analytics (NOBULL, AutoZone) [Repeat]","url":"https://launchpod.logrocket.com/no-bs-ecomm-analytics","content_text":"Today, our guest is Julie Acosta, Director of eComm and Marketing Analytics at NOBULL, a fast-growing Boston-based footwear and apparel brand.\n\nFor Julie, curiosity has a funny way of making you change course. As she originally set out to avoid numbers by going to university for marketing, but as she began developing her career, she found that understanding and working with data made her more effective at understanding her customer base.\n\nIt was at AutoZone, where her path really changed, as Julie went from merchandising to building AutoZone’s first eCommerce Analytics team from the ground up. \n\nBy bridging the digital and in-store experiences, her team altered the company’s understanding of how the two were linked, including how new product lines can grow existing lines and how online customer behavior influences in-store purchases.\n\nOther key takeaways:\n\n\nHow to balance data with usability and how analytics can’t always tell you everything\nHow B\u0026amp;M and e-commerce are inextricably linked and by synchronizing the two you can create a cohesive customer journey strategy\nHow to solve perceived customer cannibalization\n\n\nLinks\n\nLinkedIn: https://www.linkedin.com/in/julie-acosta-89846b11/\nSpotlight interview: https://shorturl.at/Md6SR\n\nChapters\n\n00:00 Intro\n03:31 From AVL Boeing to AutoZone\n04:09 Merchandising and Marketing at AutoZone\n05:33 Building AutoZone's E-commerce and Analytics Team\n07:05 The Importance of Curiosity and Team Building\n16:23 Balancing Data and Customer Insights\n20:43 Understanding the Human Element in Data\n21:02 Hands-On Experience at AutoZone\n22:07 Challenges and Innovations in E-Commerce\n25:14 Performance Parts and Customer Insights\n30:19 Balancing Online and Offline Metrics\n35:38 Transition to NOBULL and New Challenges\n40:30 Outro\n\nFollow LogRocket on TikTok!\n\nLove LaunchPod and the rest of LogRocket's great content? Follow us on TikTok for interview clips, UX tutorials, and more!\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Julie Acosta.","content_html":"\u003cp\u003eToday, our guest is Julie Acosta, Director of eComm and Marketing Analytics at NOBULL, a fast-growing Boston-based footwear and apparel brand.\u003c/p\u003e\n\n\u003cp\u003eFor Julie, curiosity has a funny way of making you change course. As she originally set out to avoid numbers by going to university for marketing, but as she began developing her career, she found that understanding and working with data made her more effective at understanding her customer base.\u003c/p\u003e\n\n\u003cp\u003eIt was at AutoZone, where her path really changed, as Julie went from merchandising to building AutoZone’s first eCommerce Analytics team from the ground up. \u003c/p\u003e\n\n\u003cp\u003eBy bridging the digital and in-store experiences, her team altered the company’s understanding of how the two were linked, including how new product lines can grow existing lines and how online customer behavior influences in-store purchases.\u003c/p\u003e\n\n\u003cp\u003eOther key takeaways:\u003c/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eHow to balance data with usability and how analytics can’t always tell you everything\u003c/li\u003e\n\u003cli\u003eHow B\u0026amp;M and e-commerce are inextricably linked and by synchronizing the two you can create a cohesive customer journey strategy\u003c/li\u003e\n\u003cli\u003eHow to solve perceived customer cannibalization\u003c/li\u003e\n\u003c/ul\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003eLinkedIn: \u003ca href=\"https://www.linkedin.com/in/julie-acosta-89846b11/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/julie-acosta-89846b11/\u003c/a\u003e\u003cbr\u003e\nSpotlight interview: \u003ca href=\"https://shorturl.at/Md6SR\" rel=\"nofollow\"\u003ehttps://shorturl.at/Md6SR\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eChapters\u003c/h3\u003e\n\n\u003cp\u003e00:00 Intro\u003cbr\u003e\n03:31 From AVL Boeing to AutoZone\u003cbr\u003e\n04:09 Merchandising and Marketing at AutoZone\u003cbr\u003e\n05:33 Building AutoZone\u0026#39;s E-commerce and Analytics Team\u003cbr\u003e\n07:05 The Importance of Curiosity and Team Building\u003cbr\u003e\n16:23 Balancing Data and Customer Insights\u003cbr\u003e\n20:43 Understanding the Human Element in Data\u003cbr\u003e\n21:02 Hands-On Experience at AutoZone\u003cbr\u003e\n22:07 Challenges and Innovations in E-Commerce\u003cbr\u003e\n25:14 Performance Parts and Customer Insights\u003cbr\u003e\n30:19 Balancing Online and Offline Metrics\u003cbr\u003e\n35:38 Transition to NOBULL and New Challenges\u003cbr\u003e\n40:30 Outro\u003c/p\u003e\n\n\u003ch3\u003eFollow LogRocket on TikTok!\u003c/h3\u003e\n\n\u003cp\u003eLove LaunchPod and the rest of LogRocket\u0026#39;s great content? \u003ca href=\"https://www.tiktok.com/@log.rocket\" rel=\"nofollow\"\u003eFollow us on TikTok\u003c/a\u003e for interview clips, UX tutorials, and more!\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Julie Acosta.\u003c/p\u003e","summary":"Today, our guest is Julie Acosta, Director of eComm and Marketing Analytics at NOBULL, a fast-growing Boston-based footwear and apparel brand.","date_published":"2024-12-17T08:00:00.000-05:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/30265296-7655-4bdc-818a-01450259797f.mp3","mime_type":"audio/mpeg","size_in_bytes":56406513,"duration_in_seconds":2336}]},{"id":"08b97193-bc52-4d98-944e-240d84381502","title":"Playbook: PM like a GM | Lauren Creedon, VP of Product (Goldcast, Drift, Hudl)","url":"https://launchpod.logrocket.com/playbook-pm-like-gm","content_text":"On today’s episode of LaunchPod, Jeff Wharton talks to Lauren Creedon, VP of Product at Goldcast, who formerly led product at Drift and Hudl. \n\nIn this episode, we talked about:\n\n\nHow to be a PM who thinks like a GM\nHer 1-5-50 product launch process, going from friendly alpha to open beta\nAnd the real-life lesson of what happens when you launch a product no one’s ready to sell—or buy\n\n\nChapters\n\n00:00 Intro: Meet Lauren Creedham\n01:29 Lauren's Career Journey and Insights\n02:50 The Importance of AI in Product Management\n04:20 Revenue-Driven Product Management\n14:06 The 1-5-50 Product Launch Process\n17:26 PM Lessons from the Field\n21:28 Building the Right Operating Culture\n24:20 Measuring Success and Future-Proofing Your Career\n32:25 Outro\n\nLinks\n\nLinkedIn: https://www.linkedin.com/in/laurencreedon/\n\nFollow LogRocket on TikTok!\n\nLove LaunchPod and the rest of LogRocket's great content? Follow us on TikTok for interview clips, UX tutorials, and more!\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Lauren Creedon.","content_html":"\u003cp\u003eOn today’s episode of LaunchPod, Jeff Wharton talks to Lauren Creedon, VP of Product at Goldcast, who formerly led product at Drift and Hudl. \u003c/p\u003e\n\n\u003cp\u003eIn this episode, we talked about:\u003c/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eHow to be a PM who thinks like a GM\u003c/li\u003e\n\u003cli\u003eHer 1-5-50 product launch process, going from friendly alpha to open beta\u003c/li\u003e\n\u003cli\u003eAnd the real-life lesson of what happens when you launch a product no one’s ready to sell—or buy\u003c/li\u003e\n\u003c/ul\u003e\n\n\u003ch3\u003eChapters\u003c/h3\u003e\n\n\u003cp\u003e00:00 Intro: Meet Lauren Creedham\u003cbr\u003e\n01:29 Lauren\u0026#39;s Career Journey and Insights\u003cbr\u003e\n02:50 The Importance of AI in Product Management\u003cbr\u003e\n04:20 Revenue-Driven Product Management\u003cbr\u003e\n14:06 The 1-5-50 Product Launch Process\u003cbr\u003e\n17:26 PM Lessons from the Field\u003cbr\u003e\n21:28 Building the Right Operating Culture\u003cbr\u003e\n24:20 Measuring Success and Future-Proofing Your Career\u003cbr\u003e\n32:25 Outro\u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003eLinkedIn: \u003ca href=\"https://www.linkedin.com/in/laurencreedon/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/laurencreedon/\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eFollow LogRocket on TikTok!\u003c/h3\u003e\n\n\u003cp\u003eLove LaunchPod and the rest of LogRocket\u0026#39;s great content? \u003ca href=\"https://www.tiktok.com/@log.rocket\" rel=\"nofollow\"\u003eFollow us on TikTok\u003c/a\u003e for interview clips, UX tutorials, and more!\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Lauren Creedon.\u003c/p\u003e","summary":"On today’s episode of LaunchPod, Jeff Wharton talks to Lauren Creedon, VP of Product at Goldcast, who formerly led product at Drift and Hudl. ","date_published":"2024-12-10T08:00:00.000-05:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/08b97193-bc52-4d98-944e-240d84381502.mp3","mime_type":"audio/mpeg","size_in_bytes":45565723,"duration_in_seconds":1898}]},{"id":"1de5aea1-b248-47d5-a670-3415a089da8c","title":"From product leader to founder | Arman Javaherian, CEO \u0026 Co-Founder (Home AI, Shortcut, Crunchbase)","url":"https://launchpod.logrocket.com/think-like-founder-arman-javaherian","content_text":"On today’s episode of LaunchPod, Jeff Wharton talks to Arman Javaherian, CEO \u0026amp; Co-Founder at Homa, about how he went from leading product at Shortcut, Zillow, and Crunchbase to then pivoting to a founder role at Homa AI. \n\nIn this episode, we cover:\n\n\nWhy product people should always be selling\nWhy he says investors should only invest in founders that are product people\nWhere AI can help product people today - and where it’s a dangerous distraction\nAnd A framework to avoid falling into a world of bad product decisions\n\n\nLinks\n\nLinkedIn: https://www.linkedin.com/in/armanjavaherian/\nHoma AI: https://www.tryhoma.com/\nLeadership Spotlight: https://blog.logrocket.com/product-management/leader-spotlight-arman-javaherian/\n\nFollow LogRocket on TikTok!\n\nLove LaunchPod and the rest of LogRocket's great content? Follow us on TikTok for interview clips, UX tutorials, and more!\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.","content_html":"\u003cp\u003eOn today’s episode of LaunchPod, Jeff Wharton talks to Arman Javaherian, CEO \u0026amp; Co-Founder at Homa, about how he went from leading product at Shortcut, Zillow, and Crunchbase to then pivoting to a founder role at Homa AI. \u003c/p\u003e\n\n\u003cp\u003eIn this episode, we cover:\u003c/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eWhy product people should always be selling\u003c/li\u003e\n\u003cli\u003eWhy he says investors should only invest in founders that are product people\u003c/li\u003e\n\u003cli\u003eWhere AI can help product people today - and where it’s a dangerous distraction\u003c/li\u003e\n\u003cli\u003eAnd A framework to avoid falling into a world of bad product decisions\u003c/li\u003e\n\u003c/ul\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003eLinkedIn: \u003ca href=\"https://www.linkedin.com/in/armanjavaherian/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/armanjavaherian/\u003c/a\u003e\u003cbr\u003e\nHoma AI: \u003ca href=\"https://www.tryhoma.com/\" rel=\"nofollow\"\u003ehttps://www.tryhoma.com/\u003c/a\u003e\u003cbr\u003e\nLeadership Spotlight: \u003ca href=\"https://blog.logrocket.com/product-management/leader-spotlight-arman-javaherian/\" rel=\"nofollow\"\u003ehttps://blog.logrocket.com/product-management/leader-spotlight-arman-javaherian/\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eFollow LogRocket on TikTok!\u003c/h3\u003e\n\n\u003cp\u003eLove LaunchPod and the rest of LogRocket\u0026#39;s great content? \u003ca href=\"https://www.tiktok.com/@log.rocket\" rel=\"nofollow\"\u003eFollow us on TikTok\u003c/a\u003e for interview clips, UX tutorials, and more!\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e","summary":"On today’s episode of LaunchPod, Jeff Wharton talks to Arman Javaherian, CEO \u0026 Co-Founder at Homa, about how he went from leading product at Shortcut, Zillow, and Crunchbase to then pivoting to a founder role at Homa AI. ","date_published":"2024-12-03T08:00:00.000-05:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/1de5aea1-b248-47d5-a670-3415a089da8c.mp3","mime_type":"audio/mpeg","size_in_bytes":56977703,"duration_in_seconds":2374}]},{"id":"0efb32d7-30c1-4883-bcea-0d851baf0b72","title":"Manage product like P\u0026G | Prabhath Nanisetty, Global Head of Industry for Retail Data, Technology, and Quick Commerce (Snowflake)","url":"https://launchpod.logrocket.com/manage-product-p-and-g-prabhat-nanisetty","content_text":"On today’s episode of LaunchPod, Jeff Wharton talks with Prabhath Nanisetty, Global Head of Industry for Retail Data, Technology, and Quick Commerce at Snowflake, about how his career started from working as an engineer at Proctor and Gamble where he transitioned into product and worked his way up to leadership at P\u0026amp;G, InfoScout/Numerator, and Snowflake.\n\nWe got Prabhath’s take on:\n\n\nWhy it’s not the model, it’s the inputs you use to get the model that’s important why you have to dig into the core details of the most important inputs\nHow to look beyond just ROI to what really drives the business\nThe packaging lesson every product manager should know\nWhy honing his product skills at P\u0026amp;G, where PM was invented, set him up for his whole career\n\n\nLinks\n\nLinkedIn: https://www.linkedin.com/in/prabhathnanisetty/\nLeadership Spotlight: Bottling the benefits of failure, with Prabhath Nanisetty: https://blog.logrocket.com/product-management/leader-spotlight-prabhath-nanisetty/\n\nReferences\n\nRun product like sales runs sales with Justin Anovick: https://youtu.be/QIF0qpr1G_8\n\nFollow LogRocket on TikTok!\n\nLove LaunchPod and the rest of LogRocket's great content? Follow us on TikTok for interview clips, UX tutorials, and more!\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.","content_html":"\u003cp\u003eOn today’s episode of LaunchPod, Jeff Wharton talks with Prabhath Nanisetty, Global Head of Industry for Retail Data, Technology, and Quick Commerce at Snowflake, about how his career started from working as an engineer at Proctor and Gamble where he transitioned into product and worked his way up to leadership at P\u0026amp;G, InfoScout/Numerator, and Snowflake.\u003c/p\u003e\n\n\u003cp\u003eWe got Prabhath’s take on:\u003c/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eWhy it’s not the model, it’s the inputs you use to get the model that’s important why you have to dig into the core details of the most important inputs\u003c/li\u003e\n\u003cli\u003eHow to look beyond just ROI to what really drives the business\u003c/li\u003e\n\u003cli\u003eThe packaging lesson every product manager should know\u003c/li\u003e\n\u003cli\u003eWhy honing his product skills at P\u0026amp;G, where PM was invented, set him up for his whole career\u003c/li\u003e\n\u003c/ul\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003eLinkedIn: \u003ca href=\"https://www.linkedin.com/in/prabhathnanisetty/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/prabhathnanisetty/\u003c/a\u003e\u003cbr\u003e\nLeadership Spotlight: Bottling the benefits of failure, with Prabhath Nanisetty: \u003ca href=\"https://blog.logrocket.com/product-management/leader-spotlight-prabhath-nanisetty/\" rel=\"nofollow\"\u003ehttps://blog.logrocket.com/product-management/leader-spotlight-prabhath-nanisetty/\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eReferences\u003c/h3\u003e\n\n\u003cp\u003eRun product like sales runs sales with Justin Anovick: \u003ca href=\"https://youtu.be/QIF0qpr1G_8\" rel=\"nofollow\"\u003ehttps://youtu.be/QIF0qpr1G_8\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eFollow LogRocket on TikTok!\u003c/h3\u003e\n\n\u003cp\u003eLove LaunchPod and the rest of LogRocket\u0026#39;s great content? \u003ca href=\"https://www.tiktok.com/@log.rocket\" rel=\"nofollow\"\u003eFollow us on TikTok\u003c/a\u003e for interview clips, UX tutorials, and more!\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e","summary":"On today’s episode of LaunchPod, Jeff Wharton talks with Prabhath Nanisetty, Global Head of Industry for Retail Data, Technology, and Quick Commerce at Snowflake, about how his career started from working as an engineer at Proctor and Gamble where he transitioned into product and worked his way up to leadership at P\u0026G, InfoScout/Numerator, and Snowflake.","date_published":"2024-11-26T08:00:00.000-05:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/0efb32d7-30c1-4883-bcea-0d851baf0b72.mp3","mime_type":"audio/mpeg","size_in_bytes":56897575,"duration_in_seconds":2370}]},{"id":"8608fec1-fc90-426c-bdf9-276dfaf8f947","title":"Building an award-winning ad experience at WSJ  | Caroline Albanese, Product Director, Data Products \u0026 Capabilities (Dow Jones)","url":"https://launchpod.logrocket.com/building-award-winning-ad-experience-wsj-caroline-albanese","content_text":"Today, we’re talking with Caroline Albanese, Product Director of Data Products and Capabilities at Dow Jones.\n\nIn this episode, we cover:\n\n\nBreaking down stakeholder groups into editorial, reader, and advertiser segments and how that drove her award-winning innovations in digital advertising products\nWhy she asked Slate’s editorial team to break down where their paychecks come from and how it transformed the team’s understanding of advertising\nHer big “reality check“ moment when an ambitious project early on at Wall Street Journal didn’t go as planned\n\n\nLinks\n\nLinkedIn: https://www.linkedin.com/in/carolinealbanese/\nTwitter: https://x.com/calbanese\n\nChapters\n\n00:00 Introduction to Caroline Albanese\n01:06 Caroline's Journey from Journalism to Product Management\n05:43 Transition to Ziff Davis \n09:11 The Importance of Cross-Functional Collaboration\n15:06 Navigating Office Dynamics and Remote Work\n24:04 Balancing Stakeholders at Slate\n24:56 Revamping Slate's Website and Advertising Strategy\n26:19 Understanding the Value of Advertising\n31:21 Innovative User Research and Analytics\n36:28 Joining Dow Jones and Achievements\n44:20 Conclusion\n\nFollow LogRocket on TikTok!\n\nLove LaunchPod and the rest of LogRocket's great content? Follow us on TikTok for interview clips, UX tutorials, and more!\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.","content_html":"\u003cp\u003eToday, we’re talking with Caroline Albanese, Product Director of Data Products and Capabilities at Dow Jones.\u003c/p\u003e\n\n\u003cp\u003eIn this episode, we cover:\u003c/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eBreaking down stakeholder groups into editorial, reader, and advertiser segments and how that drove her award-winning innovations in digital advertising products\u003c/li\u003e\n\u003cli\u003eWhy she asked Slate’s editorial team to break down where their paychecks come from and how it transformed the team’s understanding of advertising\u003c/li\u003e\n\u003cli\u003eHer big “reality check“ moment when an ambitious project early on at Wall Street Journal didn’t go as planned\u003c/li\u003e\n\u003c/ul\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003eLinkedIn: \u003ca href=\"https://www.linkedin.com/in/carolinealbanese/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/carolinealbanese/\u003c/a\u003e\u003cbr\u003e\nTwitter: \u003ca href=\"https://x.com/calbanese\" rel=\"nofollow\"\u003ehttps://x.com/calbanese\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eChapters\u003c/h3\u003e\n\n\u003cp\u003e00:00 Introduction to Caroline Albanese\u003cbr\u003e\n01:06 Caroline\u0026#39;s Journey from Journalism to Product Management\u003cbr\u003e\n05:43 Transition to Ziff Davis \u003cbr\u003e\n09:11 The Importance of Cross-Functional Collaboration\u003cbr\u003e\n15:06 Navigating Office Dynamics and Remote Work\u003cbr\u003e\n24:04 Balancing Stakeholders at Slate\u003cbr\u003e\n24:56 Revamping Slate\u0026#39;s Website and Advertising Strategy\u003cbr\u003e\n26:19 Understanding the Value of Advertising\u003cbr\u003e\n31:21 Innovative User Research and Analytics\u003cbr\u003e\n36:28 Joining Dow Jones and Achievements\u003cbr\u003e\n44:20 Conclusion\u003c/p\u003e\n\n\u003ch3\u003eFollow LogRocket on TikTok!\u003c/h3\u003e\n\n\u003cp\u003eLove LaunchPod and the rest of LogRocket\u0026#39;s great content? \u003ca href=\"https://www.tiktok.com/@log.rocket\" rel=\"nofollow\"\u003eFollow us on TikTok\u003c/a\u003e for interview clips, UX tutorials, and more!\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e","summary":"Today, we’re talking with Caroline Albanese, Product Director of Data Products and Capabilities at Dow Jones.","date_published":"2024-11-19T08:00:00.000-05:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/8608fec1-fc90-426c-bdf9-276dfaf8f947.mp3","mime_type":"audio/mpeg","size_in_bytes":35540878,"duration_in_seconds":2221}]},{"id":"54734e0a-3838-430a-8317-361031be9779","title":"Bridging in-store and digital with analytics | Julie Acosta, Dir. of eComm \u0026 Analytics (NOBULL, AutoZone)","url":"https://launchpod.logrocket.com/bridging-in-store-digital-analytics-julie-acosta-nobull-autozone","content_text":"Today, our guest is Julie Acosta, Director of eComm and Marketing Analytics at NOBULL, a fast-growing Boston-based footwear and apparel brand.\n\nFor Julie, curiosity has a funny way of making you change course. As she originally set out to avoid numbers by going to university for marketing, but as she began developing her career, she found that understanding and working with data made her more effective at understanding her customer base.\n\nIt was at AutoZone, where her path really changed, as Julie went from merchandising to building AutoZone’s first eCommerce Analytics team from the ground up. \n\nBy bridging the digital and in-store experiences, her team altered the company’s understanding of how the two were linked, including how new product lines can grow existing lines and how online customer behavior influences in-store purchases.\n\nOther key takeaways:\n\n\nHow to balance data with usability and how analytics can’t always tell you everything\n\n\n“I have always had really smart people on my team, like data scientists that were just phenomenal at modeling and just doing some more advanced analytics. That team would be more focused on transactions and the other half of my team was more focused on behavior. And that was leveraging things like Adobe Analytics to go and understand what's going on from a customer journey standpoint. And so there was a lot of reading between the lines and mix of like art and science.”\n*** How B\u0026amp;M and e-commerce are inextricably linked and by synchronizing the two you can create a cohesive customer journey strategy**\n“Online was supplemental to our overall business; our true core business was brick and mortar. AutoZone has been very successful at that. Online is, a crucial part because you can't ignore it, but also knowing that from a conversion standpoint, we know a lot of customers are going online and then they're buying in-store.”\n“You need to cut through all the bullsh*t to get them to their end goal. And the only way to do that is going back to that consumer behavior, really understanding what was their intent of their journey. Do you really understand that as an owner of the website, whether you're a product owner, analytics, or a a merchant, do you understand why your customer is engaging with that product or engaging with that part of your site? If you do, great, make sure you've got a good vision on how to make it the best experience possible.”\n\nHow to solve perceived customer cannibalization\n\n\n“At the end of the day, what it did show is that there really wasn't cannibalization happening. We were able to show through the numbers, through this additional offering, something that nobody thought something as simple as a lead time would draw up that much business. And it was significant.”\n\n\n\nLinks\n\nLinkedIn: https://www.linkedin.com/in/julie-acosta-89846b11/\nSpotlight interview: https://shorturl.at/Md6SR\n\nChapters\n\n00:00 Intro\n01:28 From merchandising to marketing analytics\n05:30 Building AutoZone’s e-commerce and analytics team\n09:08 Balancing data and leadership\n11:30 Understanding customer behavior through data\n21:38 Bridging the online and offline customer experience\n24:57 Leveraging new product lines to sell legacy products\n35:35 Transition to NOBULL \n40:35 Outro\n\nFollow LogRocket on TikTok!\n\nLove LaunchPod and the rest of LogRocket's great content? Follow us on TikTok for interview clips, UX tutorials, and more!\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Julie Acosta.","content_html":"\u003cp\u003eToday, our guest is Julie Acosta, Director of eComm and Marketing Analytics at NOBULL, a fast-growing Boston-based footwear and apparel brand.\u003c/p\u003e\n\n\u003cp\u003eFor Julie, curiosity has a funny way of making you change course. As she originally set out to avoid numbers by going to university for marketing, but as she began developing her career, she found that understanding and working with data made her more effective at understanding her customer base.\u003c/p\u003e\n\n\u003cp\u003eIt was at AutoZone, where her path really changed, as Julie went from merchandising to building AutoZone’s first eCommerce Analytics team from the ground up. \u003c/p\u003e\n\n\u003cp\u003eBy bridging the digital and in-store experiences, her team altered the company’s understanding of how the two were linked, including how new product lines can grow existing lines and how online customer behavior influences in-store purchases.\u003c/p\u003e\n\n\u003cp\u003eOther key takeaways:\u003c/p\u003e\n\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eHow to balance data with usability and how analytics can’t always tell you everything\u003c/strong\u003e\n\n\u003cul\u003e\n\u003cli\u003e“I have always had really smart people on my team, like data scientists that were just phenomenal at modeling and just doing some more advanced analytics. That team would be more focused on transactions and the other half of my team was more focused on behavior. And that was leveraging things like Adobe Analytics to go and understand what\u0026#39;s going on from a customer journey standpoint. And so there was a lot of reading between the lines and mix of like art and science.”\n*** How B\u0026amp;M and e-commerce are inextricably linked and by synchronizing the two you can create a cohesive customer journey strategy**\u003c/li\u003e\n\u003cli\u003e“Online was supplemental to our overall business; our true core business was brick and mortar. AutoZone has been very successful at that. Online is, a crucial part because you can\u0026#39;t ignore it, but also knowing that from a conversion standpoint, we know a lot of customers are going online and then they\u0026#39;re buying in-store.”\u003c/li\u003e\n\u003cli\u003e“You need to cut through all the bullsh*t to get them to their end goal. And the only way to do that is going back to that consumer behavior, really understanding what was their intent of their journey. Do you really understand that as an owner of the website, whether you\u0026#39;re a product owner, analytics, or a a merchant, do you understand why your customer is engaging with that product or engaging with that part of your site? If you do, great, make sure you\u0026#39;ve got a good vision on how to make it the best experience possible.”\u003c/li\u003e\n\u003c/ul\u003e\u003c/li\u003e\n\u003cli\u003e\u003cstrong\u003eHow to solve perceived customer cannibalization\u003c/strong\u003e\n\n\u003cul\u003e\n\u003cli\u003e“At the end of the day, what it did show is that there really wasn\u0026#39;t cannibalization happening. We were able to show through the numbers, through this additional offering, something that nobody thought something as simple as a lead time would draw up that much business. And it was significant.”\u003c/li\u003e\n\u003c/ul\u003e\u003c/li\u003e\n\u003c/ul\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003eLinkedIn: \u003ca href=\"https://www.linkedin.com/in/julie-acosta-89846b11/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/julie-acosta-89846b11/\u003c/a\u003e\u003cbr\u003e\nSpotlight interview: \u003ca href=\"https://shorturl.at/Md6SR\" rel=\"nofollow\"\u003ehttps://shorturl.at/Md6SR\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eChapters\u003c/h3\u003e\n\n\u003cp\u003e00:00 Intro\u003cbr\u003e\n01:28 From merchandising to marketing analytics\u003cbr\u003e\n05:30 Building AutoZone’s e-commerce and analytics team\u003cbr\u003e\n09:08 Balancing data and leadership\u003cbr\u003e\n11:30 Understanding customer behavior through data\u003cbr\u003e\n21:38 Bridging the online and offline customer experience\u003cbr\u003e\n24:57 Leveraging new product lines to sell legacy products\u003cbr\u003e\n35:35 Transition to NOBULL \u003cbr\u003e\n40:35 Outro\u003c/p\u003e\n\n\u003ch3\u003eFollow LogRocket on TikTok!\u003c/h3\u003e\n\n\u003cp\u003eLove LaunchPod and the rest of LogRocket\u0026#39;s great content? \u003ca href=\"https://www.tiktok.com/@log.rocket\" rel=\"nofollow\"\u003eFollow us on TikTok\u003c/a\u003e for interview clips, UX tutorials, and more!\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Julie Acosta.\u003c/p\u003e","summary":"Today, our guest is Julie Acosta, Director of eComm and Marketing Analytics at NOBULL, a fast-growing Boston-based footwear and apparel brand.\r\n\r\nFor Julie, curiosity has a funny way of making you change course. As she originally set out to avoid numbers by going to university for marketing, but as she began developing her career, she found that understanding and working with data made her more effective at understanding her customer base.\r\n\r\nIt was at AutoZone, where her path really changed, as Julie went from merchandising to building AutoZone’s first eCommerce Analytics team from the ground up. \r\n\r\nBy bridging the digital and in-store experiences, her team altered the company’s understanding of how the two were linked, including how new product lines can grow existing lines and how online customer behavior influences in-store purchases.\r\n","date_published":"2024-11-12T08:00:00.000-05:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/54734e0a-3838-430a-8317-361031be9779.mp3","mime_type":"audio/mpeg","size_in_bytes":56080283,"duration_in_seconds":2336}]},{"id":"6d116e24-8ab9-4c7e-bc46-36ead3bd6558","title":"How to build product at Linear with Nan Yu (Repeat)","url":"https://launchpod.logrocket.com/how-build-product-linear-nan-yu-repeat","content_text":"Today, we're re-running one of our favorite episodes with Nan Yu, Head of Product at Linear, a purpose-built tool for planning and building products. Prior to working at Linear, Nan worked at Mode, Abstract, Everlane, and Bank of America.\n\nOn today’s episode, Nan talks to LogRocket’s VP of Marketing, Jeff Wharton, about being intentional with organizational design, prioritizing tasks that make product special while minimizing unnecessary complexity, and what is so important about heirloom tomatoes.\n\nLinks and references\n\nhttps://www.linkedin.com/in/thenanyu/\nhttps://x.com/thenanyu\n\nChapters\n\n00:00 Intro\n01:25 Essential tools for product managers\n02:07 Career highlights and organizational design\n05:27 Everlane's growth strategy\n08:03 Focus and prioritization in startups\n11:10 Challenges in organizational setup\n15:23 Team dynamics and management\n20:30 The importance of hiring based on need\n20:52 High output management principles\n22:46 Team structure and communication\n26:31 Balancing core and non-core tasks\n29:13 The Linear approach to project management\n33:48 Challenges with legacy project management tools\n35:45 The philosophy behind Linear's design\n37:40 Work trials at Linear\n40:44 Outro\n\nWhat does LogRocket do?\n\nLogRocket provides AI-first session replay and analytics that surfaces UX and technical issues impacting user experiences. Understand where your users are struggling by trying it free at LogRocket.com.Special Guest: Nan Yu.","content_html":"\u003cp\u003eToday, we\u0026#39;re re-running one of our favorite episodes with Nan Yu, Head of Product at Linear, a purpose-built tool for planning and building products. Prior to working at Linear, Nan worked at Mode, Abstract, Everlane, and Bank of America.\u003c/p\u003e\n\n\u003cp\u003eOn today’s episode, Nan talks to LogRocket’s VP of Marketing, Jeff Wharton, about being intentional with organizational design, prioritizing tasks that make product special while minimizing unnecessary complexity, and what is so important about heirloom tomatoes.\u003c/p\u003e\n\n\u003ch3\u003eLinks and references\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.linkedin.com/in/thenanyu/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/thenanyu/\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://x.com/thenanyu\" rel=\"nofollow\"\u003ehttps://x.com/thenanyu\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eChapters\u003c/h3\u003e\n\n\u003cp\u003e00:00 Intro\u003cbr\u003e\n01:25 Essential tools for product managers\u003cbr\u003e\n02:07 Career highlights and organizational design\u003cbr\u003e\n05:27 Everlane\u0026#39;s growth strategy\u003cbr\u003e\n08:03 Focus and prioritization in startups\u003cbr\u003e\n11:10 Challenges in organizational setup\u003cbr\u003e\n15:23 Team dynamics and management\u003cbr\u003e\n20:30 The importance of hiring based on need\u003cbr\u003e\n20:52 High output management principles\u003cbr\u003e\n22:46 Team structure and communication\u003cbr\u003e\n26:31 Balancing core and non-core tasks\u003cbr\u003e\n29:13 The Linear approach to project management\u003cbr\u003e\n33:48 Challenges with legacy project management tools\u003cbr\u003e\n35:45 The philosophy behind Linear\u0026#39;s design\u003cbr\u003e\n37:40 Work trials at Linear\u003cbr\u003e\n40:44 Outro\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket provides AI-first session replay and analytics that surfaces UX and technical issues impacting user experiences. Understand where your users are struggling by trying it free at LogRocket.com.\u003c/p\u003e\u003cp\u003eSpecial Guest: Nan Yu.\u003c/p\u003e","summary":"Today, we're re-running one of our favorite episodes with Nan Yu, Head of Product at Linear, a purpose-built tool for planning and building products. Prior to working at Linear, Nan worked at Mode, Abstract, Everlane, and Bank of America.\r\n","date_published":"2024-11-05T08:00:00.000-05:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/6d116e24-8ab9-4c7e-bc46-36ead3bd6558.mp3","mime_type":"audio/mpeg","size_in_bytes":57369644,"duration_in_seconds":2376}]},{"id":"4850511c-b431-47f2-b5ce-4c9b5c1c633e","title":"The business of re-branding poop | Isabel Petty, Head of Digital Product at TUSHY (Pattern, GritWell, Walmart)","url":"https://launchpod.logrocket.com/business-re-branding-poop-isabel-petty","content_text":"Today, our guest is Isabel Petty, Head of Digital Product at TUSHY, a modern and sustainable bidet company. \n\nIsabel received her Masters of Technology Management degree from the University of California, Santa Barbara, after which she became a category manager at Walmart and then joined Gritwell, a virtual health clinic, in growth and product development. Before her current role at TUSHY, she served as a senior product manager at Pattern Brands.\n\nOn today's episode, LogRocket's VP of Marketing, Jeff Wharton, talks to Isabel about:\n\n\nHow important digital leadership is in product and the problem-solving strategies she’s employed to grow product\nHow TUSHY uses humor as a marketing strategy to tackle and normalize bathroom taboos and solidify customer trust\nHow TUSHY’s poop-tracking app was created to detect early sins of colon cancer and promote gut health as a way to continue to scale TUSHY’s product offerings. \n\n\nLinks\n\nLinkedIn: https://www.linkedin.com/in/isabelpetty/\nTUSHY website: https://hellotushy.com/\nIsabel Petty’s LogRocket Spotlight interview: https://blog.logrocket.com/product-management/leader-spotlight-isabel-petty/\nPoop Tracking App announcement: https://www.tiktok.com/@hellotushy/video/7355545782986018090\n\nChapters\n\n00:00 Intro\n00:08 What is TUSHY\n01:38 Isabel’s role as Head of Digital Product at TUSHY\n03:59 Going to school for product management\n14:51 User feedback and research in product development at TUSHY\n17:32 Challenges in customer research around taboo topics at TUSHY\n19:14 Market and consumer product education\n21:38 Addressing customer product issues and finding solutions at TUSHY\n22:27 Growth strategies and product expansion\n27:13 Building a poop tracking app\n31:37 Balancing humor and health to reach customers and foster loyalty\n33:51 Outro\n\nFollow LogRocket on TikTok!\n\nLove LaunchPod and the rest of LogRocket's great content? Follow us on TikTok for interview clips, UX tutorials, and more!\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.","content_html":"\u003cp\u003eToday, our guest is Isabel Petty, Head of Digital Product at TUSHY, a modern and sustainable bidet company. \u003c/p\u003e\n\n\u003cp\u003eIsabel received her Masters of Technology Management degree from the University of California, Santa Barbara, after which she became a category manager at Walmart and then joined Gritwell, a virtual health clinic, in growth and product development. Before her current role at TUSHY, she served as a senior product manager at Pattern Brands.\u003c/p\u003e\n\n\u003cp\u003eOn today\u0026#39;s episode, LogRocket\u0026#39;s VP of Marketing, Jeff Wharton, talks to Isabel about:\u003c/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eHow important digital leadership is in product and the problem-solving strategies she’s employed to grow product\u003c/li\u003e\n\u003cli\u003eHow TUSHY uses humor as a marketing strategy to tackle and normalize bathroom taboos and solidify customer trust\u003c/li\u003e\n\u003cli\u003eHow TUSHY’s poop-tracking app was created to detect early sins of colon cancer and promote gut health as a way to continue to scale TUSHY’s product offerings. \u003c/li\u003e\n\u003c/ul\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003eLinkedIn: \u003ca href=\"https://www.linkedin.com/in/isabelpetty/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/isabelpetty/\u003c/a\u003e\u003cbr\u003e\nTUSHY website: \u003ca href=\"https://hellotushy.com/\" rel=\"nofollow\"\u003ehttps://hellotushy.com/\u003c/a\u003e\u003cbr\u003e\nIsabel Petty’s LogRocket Spotlight interview: \u003ca href=\"https://blog.logrocket.com/product-management/leader-spotlight-isabel-petty/\" rel=\"nofollow\"\u003ehttps://blog.logrocket.com/product-management/leader-spotlight-isabel-petty/\u003c/a\u003e\u003cbr\u003e\nPoop Tracking App announcement: \u003ca href=\"https://www.tiktok.com/@hellotushy/video/7355545782986018090\" rel=\"nofollow\"\u003ehttps://www.tiktok.com/@hellotushy/video/7355545782986018090\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eChapters\u003c/h3\u003e\n\n\u003cp\u003e00:00 Intro\u003cbr\u003e\n00:08 What is TUSHY\u003cbr\u003e\n01:38 Isabel’s role as Head of Digital Product at TUSHY\u003cbr\u003e\n03:59 Going to school for product management\u003cbr\u003e\n14:51 User feedback and research in product development at TUSHY\u003cbr\u003e\n17:32 Challenges in customer research around taboo topics at TUSHY\u003cbr\u003e\n19:14 Market and consumer product education\u003cbr\u003e\n21:38 Addressing customer product issues and finding solutions at TUSHY\u003cbr\u003e\n22:27 Growth strategies and product expansion\u003cbr\u003e\n27:13 Building a poop tracking app\u003cbr\u003e\n31:37 Balancing humor and health to reach customers and foster loyalty\u003cbr\u003e\n33:51 Outro\u003c/p\u003e\n\n\u003ch3\u003eFollow LogRocket on TikTok!\u003c/h3\u003e\n\n\u003cp\u003eLove LaunchPod and the rest of LogRocket\u0026#39;s great content? \u003ca href=\"https://www.tiktok.com/@log.rocket\" rel=\"nofollow\"\u003eFollow us on TikTok\u003c/a\u003e for interview clips, UX tutorials, and more!\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e","summary":"Today, our guest is Isabel Petty, Head of Digital Product at TUSHY, a modern and sustainable bidet company. \r\n\r\nIsabel received her Masters of Technology Management degree from the University of California, Santa Barbara, after which she became a category manager at Walmart and then joined Gritwell, a virtual health clinic, in growth and product development. Before her current role at TUSHY, she served as a senior product manager at Pattern Brands.","date_published":"2024-10-29T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/4850511c-b431-47f2-b5ce-4c9b5c1c633e.mp3","mime_type":"audio/mpeg","size_in_bytes":50051013,"duration_in_seconds":2085}]},{"id":"98adbf9d-9afa-49b4-9cde-75c59e958684","title":"Scaling zero to $25M product growth lessons | Michael Park, Product Coach \u0026 Advisor (BombBomb, Rendi)","url":"https://launchpod.logrocket.com/scaling-zero-25m-arr-product-growth-lessons-michael-park","content_text":"Today, our guest is Michael Park, Product Coach and Advisor who previously served as CPO of BombBomb, a video messaging software company.\n\nMichael began his career in product design at Havoc, where he transitioned into product management and eventually became VP of product. Michael then served in leadership roles at Danielson Designs and Rendi, a customizable frames and signs company. Most recently, he spent nearly nine years at BombBomb, where he oversaw the product life cycle, managed a 20-person product team, and expanded the customer base from SMB to enterprise.\n\nOn today's episode, LogRocket's VP of Marketing, Jeff Wharton, talks to Michael about his six lessons from scaling product from zero to $25M ARR; the nuance that comes with the “founder mode” discussion in relation to best leadership practices; and what a self-imposed sabbatical taught Michael about product leadership.\n\nLinks\n\nLinkedIn: https://www.linkedin.com/in/gotothepark/\nLogRocket Profile: https://blog.logrocket.com/product-management/leader-spotlight-michael-park/\n6 lessons in scaling a product from zerp to $25M ARR: https://static1.squarespace.com/static/540b2e54e4b029a48854f368/t/6700497bffe76e24dde73b84/1728072060103/6Lessons.pdf\n\nChapters\n\n00:00 Intro\n01:40 The challenges of digital product management\n04:51 The evolution and popularity of product management\n08:27 The importance of focus and consistency in product leadership\n13:22 Hiring and team dynamics in product management\n17:53 Transitioning from founder to product leader\n24:46 Finding the right leadership for scaling\n26:21 The Importance of the “bounce back” factor\n27:09 Navigating Founder Mode\n37:19 Balancing rigid and flexible product roadmaps\n45:37 Outro\n\nFollow LogRocket on TikTok!\n\nLove LaunchPod and the rest of LogRocket's great content? Follow us on TikTok for interview clips, UX tutorials, and more!\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Michael Park.","content_html":"\u003cp\u003eToday, our guest is Michael Park, Product Coach and Advisor who previously served as CPO of BombBomb, a video messaging software company.\u003c/p\u003e\n\n\u003cp\u003eMichael began his career in product design at Havoc, where he transitioned into product management and eventually became VP of product. Michael then served in leadership roles at Danielson Designs and Rendi, a customizable frames and signs company. Most recently, he spent nearly nine years at BombBomb, where he oversaw the product life cycle, managed a 20-person product team, and expanded the customer base from SMB to enterprise.\u003c/p\u003e\n\n\u003cp\u003eOn today\u0026#39;s episode, LogRocket\u0026#39;s VP of Marketing, Jeff Wharton, talks to Michael about his six lessons from scaling product from zero to $25M ARR; the nuance that comes with the “founder mode” discussion in relation to best leadership practices; and what a self-imposed sabbatical taught Michael about product leadership.\u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003eLinkedIn: \u003ca href=\"https://www.linkedin.com/in/gotothepark/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/gotothepark/\u003c/a\u003e\u003cbr\u003e\nLogRocket Profile: \u003ca href=\"https://blog.logrocket.com/product-management/leader-spotlight-michael-park/\" rel=\"nofollow\"\u003ehttps://blog.logrocket.com/product-management/leader-spotlight-michael-park/\u003c/a\u003e\u003cbr\u003e\n6 lessons in scaling a product from zerp to $25M ARR: \u003ca href=\"https://static1.squarespace.com/static/540b2e54e4b029a48854f368/t/6700497bffe76e24dde73b84/1728072060103/6Lessons.pdf\" rel=\"nofollow\"\u003ehttps://static1.squarespace.com/static/540b2e54e4b029a48854f368/t/6700497bffe76e24dde73b84/1728072060103/6Lessons.pdf\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eChapters\u003c/h3\u003e\n\n\u003cp\u003e00:00 Intro\u003cbr\u003e\n01:40 The challenges of digital product management\u003cbr\u003e\n04:51 The evolution and popularity of product management\u003cbr\u003e\n08:27 The importance of focus and consistency in product leadership\u003cbr\u003e\n13:22 Hiring and team dynamics in product management\u003cbr\u003e\n17:53 Transitioning from founder to product leader\u003cbr\u003e\n24:46 Finding the right leadership for scaling\u003cbr\u003e\n26:21 The Importance of the “bounce back” factor\u003cbr\u003e\n27:09 Navigating Founder Mode\u003cbr\u003e\n37:19 Balancing rigid and flexible product roadmaps\u003cbr\u003e\n45:37 Outro\u003c/p\u003e\n\n\u003ch3\u003eFollow LogRocket on TikTok!\u003c/h3\u003e\n\n\u003cp\u003eLove LaunchPod and the rest of LogRocket\u0026#39;s great content? Follow us on TikTok for interview clips, UX tutorials, and more!\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Michael Park.\u003c/p\u003e","summary":"Today, our guest is Michael Park, Product Coach and Advisor who previously served as CPO of BombBomb, a video messaging software company.\r\n\r\nMichael began his career in product design at Havoc, where he transitioned into product management and eventually became VP of product. Michael then served in leadership roles at Danielson Designs and Rendi, a customizable frames and signs company. Most recently, he spent nearly nine years at BombBomb, where he oversaw the product life cycle, managed a 20-person product team, and expanded the customer base from SMB to enterprise.\r\n\r\nOn today's episode, LogRocket's VP of Marketing, Jeff Wharton, talks to Michael about his six lessons from scaling product from zero to $25M ARR; the nuance that comes with the “founder mode” discussion in relation to best leadership practices; and what a self-imposed sabbatical taught Michael about product leadership.","date_published":"2024-10-22T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/98adbf9d-9afa-49b4-9cde-75c59e958684.mp3","mime_type":"audio/mpeg","size_in_bytes":63201395,"duration_in_seconds":2633}]},{"id":"81318d00-f160-452b-ac3d-1af220736b8e","title":"Survive \u0026 thrive in the product growth revolution | Aakash Gupta, CPO, Product Growth (Apollo.io, threadUp, Epic Games)","url":"https://launchpod.logrocket.com/survive-thrive-product-growth-revolution-aakash-gupta","content_text":"Today, our guest is Aakash Gupta, the author of Product Growth, the world's largest newsletter on product growth, with over 140K subscribers.\n\nAakash has held an extensive array of product leader roles, spanning from Director of Growth at threadUp, Lead Product Manager at Epic Games, Head of Product Growth at Affirm, to most recently serving as VP of Product at Apollo.i. \n\nOn today's episode, LogRocket's VP of Marketing, Jeff Wharton, talks to Aakash about the different archetypes of product leaders and how those leadership types influence the teams around them; what Aakash's three big wake-up calls were throughout his career that drove him to become a better product leader as his career progressed; and how product growth has become an increasingly imperative role within an organization and how to optimize it.\n\nLinks\n\nLinkedIn: https://www.linkedin.com/in/aagupta/\nProduct Growth website: https://www.news.aakashg.com/\nSubstack: https://substack.com/@aakashgupta\nMedium: https://aakashgupta.medium.com/\nShreyas Doshi on The Three Different Types of Product Leaders and How To Hire Them: https://bit.ly/4eZxvwl\nFounder Mode by Paul Graham: https://www.paulgraham.com/foundermode.html\nLaw of Shitty Click-Throughs: https://andrewchen.com/the-law-of-shitty-clickthroughs/\n\nFollow LogRocket on TikTok!\n\nLove LaunchPod and the rest of LogRocket's great content? Follow us on TikTok for interview clips, UX tutorials, and more!\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Aakash Gupta.","content_html":"\u003cp\u003eToday, our guest is Aakash Gupta, the author of Product Growth, the world\u0026#39;s largest newsletter on product growth, with over 140K subscribers.\u003c/p\u003e\n\n\u003cp\u003eAakash has held an extensive array of product leader roles, spanning from Director of Growth at threadUp, Lead Product Manager at Epic Games, Head of Product Growth at Affirm, to most recently serving as VP of Product at Apollo.i. \u003c/p\u003e\n\n\u003cp\u003eOn today\u0026#39;s episode, LogRocket\u0026#39;s VP of Marketing, Jeff Wharton, talks to Aakash about the different archetypes of product leaders and how those leadership types influence the teams around them; what Aakash\u0026#39;s three big wake-up calls were throughout his career that drove him to become a better product leader as his career progressed; and how product growth has become an increasingly imperative role within an organization and how to optimize it.\u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003eLinkedIn: \u003ca href=\"https://www.linkedin.com/in/aagupta/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/aagupta/\u003c/a\u003e\u003cbr\u003e\nProduct Growth website: \u003ca href=\"https://www.news.aakashg.com/\" rel=\"nofollow\"\u003ehttps://www.news.aakashg.com/\u003c/a\u003e\u003cbr\u003e\nSubstack: \u003ca href=\"https://substack.com/@aakashgupta\" rel=\"nofollow\"\u003ehttps://substack.com/@aakashgupta\u003c/a\u003e\u003cbr\u003e\nMedium: \u003ca href=\"https://aakashgupta.medium.com/\" rel=\"nofollow\"\u003ehttps://aakashgupta.medium.com/\u003c/a\u003e\u003cbr\u003e\nShreyas Doshi on The Three Different Types of Product Leaders and How To Hire Them: \u003ca href=\"https://bit.ly/4eZxvwl\" rel=\"nofollow\"\u003ehttps://bit.ly/4eZxvwl\u003c/a\u003e\u003cbr\u003e\nFounder Mode by Paul Graham: \u003ca href=\"https://www.paulgraham.com/foundermode.html\" rel=\"nofollow\"\u003ehttps://www.paulgraham.com/foundermode.html\u003c/a\u003e\u003cbr\u003e\nLaw of Shitty Click-Throughs: \u003ca href=\"https://andrewchen.com/the-law-of-shitty-clickthroughs/\" rel=\"nofollow\"\u003ehttps://andrewchen.com/the-law-of-shitty-clickthroughs/\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eFollow LogRocket on TikTok!\u003c/h3\u003e\n\n\u003cp\u003eLove LaunchPod and the rest of LogRocket\u0026#39;s great content? Follow us on TikTok for interview clips, UX tutorials, and more!\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Aakash Gupta.\u003c/p\u003e","summary":"Today, our guest is Aakash Gupta, CPO of Product Growth, the world's largest newsletter on product growth, with over 110K subscribers.\r\n\r\nAakash has held an extensive array of product leader roles, spanning from Director of Growth at threadUp, Lead Product Manager at Epic Games, Head of Product Growth at Affirm, to most recently serving as VP of Product at Apollo.io before launching Product Growth. \r\n\r\nToday, our guest is Aakash Gupta, the author of Product Growth, the world's largest newsletter on product growth, with over 140K subscribers.\r\n\r\nAakash has held an extensive array of product leader roles, spanning from Director of Growth at threadUp, Lead Product Manager at Epic Games, Head of Product Growth at Affirm, to most recently serving as VP of Product at Apollo.i. \r\n\r\nOn today's episode, LogRocket's VP of Marketing, Jeff Wharton, talks to Aakash about the different archetypes of product leaders and how those leadership types influence the teams around them; what Aakash's three big wake-up calls were throughout his career that drove him to become a better product leader as his career progressed; and how product growth has become an increasingly imperative role within an organization and how to optimize it.","date_published":"2024-10-15T04:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/81318d00-f160-452b-ac3d-1af220736b8e.mp3","mime_type":"audio/mpeg","size_in_bytes":59911403,"duration_in_seconds":2496}]},{"id":"7f005080-b8d7-4370-87b0-3279cae52013","title":"Building Product School from boostrapped to 2M members  | Carlos Gonzalez de Villaumbrosia, Founder \u0026 CEO, Product School","url":"https://launchpod.logrocket.com/building-product-school-bootstrapped-2m-members-carlos-gonzalez-de-villaumbrosia","content_text":"Today, our guest is Carlos Gonzalez de Villaumbrosia, Founder and CEO of Product School. \n\nA seasoned startup founder and CEO, Carlos founded NetDay and Floqq before founding Product School in 2014. Since founding Product School, Carlos has grown his product training community to over 2 million product professionals, produces ProductCon, a multi-city product conference hosted every year, wrote the Amazon best-seller, The Product Book, and hosts the Proddys, an annual awards event honoring the best software products.\n\nOn today's episode, LogRocket's VP of Marketing, Jeff Wharton, talks to Carlos about how he went from a software engineer to successful founder; the changing dynamics of product roles, including strategies for scaling a business and the future potential of AI in product management; and why community engagement and continuous learning is beneficial to success.\n\nLinks\n\nhttps://www.linkedin.com/in/villaumbrosia/\nhttps://productschool.com/product-leaders/carlos-gonzalez-de-villaumbrosia\nhttps://x.com/villaumbrosia\nhttps://villaumbrosia.medium.com/\nhttps://x.com/ProductSchool\nhttps://productschool.com/?utm_source=twitter\u0026amp;utm_medium=social\u0026amp;utm_campaign=daily_website-tw_homepagel\n\nFollow LogRocket on TikTok!\n\nLove LaunchPod and the rest of LogRocket's great content? Follow us on TikTok for interview clips, UX tutorials, and more!\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Carlos Gonzalez de Villaumbrosia.","content_html":"\u003cp\u003eToday, our guest is Carlos Gonzalez de Villaumbrosia, Founder and CEO of Product School. \u003c/p\u003e\n\n\u003cp\u003eA seasoned startup founder and CEO, Carlos founded NetDay and Floqq before founding Product School in 2014. Since founding Product School, Carlos has grown his product training community to over 2 million product professionals, produces ProductCon, a multi-city product conference hosted every year, wrote the Amazon best-seller, The Product Book, and hosts the Proddys, an annual awards event honoring the best software products.\u003c/p\u003e\n\n\u003cp\u003eOn today\u0026#39;s episode, LogRocket\u0026#39;s VP of Marketing, Jeff Wharton, talks to Carlos about how he went from a software engineer to successful founder; the changing dynamics of product roles, including strategies for scaling a business and the future potential of AI in product management; and why community engagement and continuous learning is beneficial to success.\u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.linkedin.com/in/villaumbrosia/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/villaumbrosia/\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://productschool.com/product-leaders/carlos-gonzalez-de-villaumbrosia\" rel=\"nofollow\"\u003ehttps://productschool.com/product-leaders/carlos-gonzalez-de-villaumbrosia\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://x.com/villaumbrosia\" rel=\"nofollow\"\u003ehttps://x.com/villaumbrosia\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://villaumbrosia.medium.com/\" rel=\"nofollow\"\u003ehttps://villaumbrosia.medium.com/\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://x.com/ProductSchool\" rel=\"nofollow\"\u003ehttps://x.com/ProductSchool\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://productschool.com/?utm_source=twitter\u0026utm_medium=social\u0026utm_campaign=daily_website-tw_homepagel\" rel=\"nofollow\"\u003ehttps://productschool.com/?utm_source=twitter\u0026amp;utm_medium=social\u0026amp;utm_campaign=daily_website-tw_homepagel\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eFollow LogRocket on TikTok!\u003c/h3\u003e\n\n\u003cp\u003eLove LaunchPod and the rest of LogRocket\u0026#39;s great content? Follow us on TikTok for interview clips, UX tutorials, and more!\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Carlos Gonzalez de Villaumbrosia.\u003c/p\u003e","summary":"Today, our guest is Carlos Gonzalez de Villaumbrosia, Founder and CEO of Product School. \r\n\r\nA seasoned startup founder and CEO, Carlos founded NetDay and Floqq before founding Product School in 2014. Since founding Product School, Carlos has grown his product training community to over 2 million product professionals, produces ProductCon, a multi-city product conference hosted every year, wrote the Amazon best-seller, The Product Book, and hosts the Proddys, an annual awards event honoring the best software products.\r\n\r\nOn today's episode, LogRocket's VP of Marketing, Jeff Wharton, talks to Carlos about how he went from a software engineer to successful founder; the changing dynamics of product roles, including strategies for scaling a business and the future potential of AI in product management; and why community engagement and continuous learning is beneficial to success.","date_published":"2024-10-08T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/7f005080-b8d7-4370-87b0-3279cae52013.mp3","mime_type":"audio/mpeg","size_in_bytes":66044061,"duration_in_seconds":2751}]},{"id":"d4a4f599-d172-4e81-b472-07d8b5cb3269","title":"Ditch Founder Mode, go Team Mode | David LoPresti, Dir. U-Haul Apps (U-Haul)","url":"https://launchpod.logrocket.com/ditch-founder-mode-go-team-mode-david-lopresti","content_text":"Today, our guest is David LoPresti, Director of U-Haul Apps at U-Haul. \n\nWith experience in a wide variety of areas, including operations management, customer service, sales, and marketing, David has grown his career at U-Haul over the past two decades. He began his tenure as a service manager before transitioning to web sales and, later, program management. David then became director of Moving Help, a U-Haul service, before taking over the U-Haul Apps program.\n\nOn today's episode, LogRocket's VP of Marketing, Jeff Wharton, talks to David about balancing operational excellence and innovation to maintain market leadership, why “founder mode,” coined by Paul Graham, isn't the end-all-be-all of creating the best product or solution, and how he has scaled and innovated multiple U-Haul programs to drive transformation and success as a leader.\n\nSo here it is, our conversation with David Lopresti. \n\nLinks\n\nhttps://www.linkedin.com/in/david-lopresti-475224179\nhttps://blog.logrocket.com/product-management/leader-spotlight-david-lopresti/\nhttps://myuhaulstory.com/tag/david-lopresti/\nhttps://paulgraham.com/foundermode.html\n\nFollow LogRocket on TikTok!\n\nLove LaunchPod and the rest of LogRocket's great content? Follow us on TikTok for interview clips, UX tutorials, and more!\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.","content_html":"\u003cp\u003eToday, our guest is David LoPresti, Director of U-Haul Apps at U-Haul. \u003c/p\u003e\n\n\u003cp\u003eWith experience in a wide variety of areas, including operations management, customer service, sales, and marketing, David has grown his career at U-Haul over the past two decades. He began his tenure as a service manager before transitioning to web sales and, later, program management. David then became director of Moving Help, a U-Haul service, before taking over the U-Haul Apps program.\u003c/p\u003e\n\n\u003cp\u003eOn today\u0026#39;s episode, LogRocket\u0026#39;s VP of Marketing, Jeff Wharton, talks to David about balancing operational excellence and innovation to maintain market leadership, why “founder mode,” coined by Paul Graham, isn\u0026#39;t the end-all-be-all of creating the best product or solution, and how he has scaled and innovated multiple U-Haul programs to drive transformation and success as a leader.\u003c/p\u003e\n\n\u003cp\u003eSo here it is, our conversation with David Lopresti. \u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.linkedin.com/in/david-lopresti-475224179\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/david-lopresti-475224179\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://blog.logrocket.com/product-management/leader-spotlight-david-lopresti/\" rel=\"nofollow\"\u003ehttps://blog.logrocket.com/product-management/leader-spotlight-david-lopresti/\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://myuhaulstory.com/tag/david-lopresti/\" rel=\"nofollow\"\u003ehttps://myuhaulstory.com/tag/david-lopresti/\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://paulgraham.com/foundermode.html\" rel=\"nofollow\"\u003ehttps://paulgraham.com/foundermode.html\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eFollow LogRocket on TikTok!\u003c/h3\u003e\n\n\u003cp\u003eLove LaunchPod and the rest of LogRocket\u0026#39;s great content? Follow us on TikTok for interview clips, UX tutorials, and more!\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e","summary":"Today, our guest is David LoPresti, Director of U-Haul Apps at U-Haul. \r\n\r\nWith experience in a wide variety of areas, including operations management, customer service, sales, and marketing, David has grown his career at U-Haul over the past two decades. He began his tenure as a service manager before transitioning to web sales and, later, program management. David then became director of Moving Help, a U-Haul service, before taking over the U-Haul Apps program.\r\n\r\nOn today's episode, LogRocket's VP of Marketing, Jeff Wharton, talks to David about balancing operational excellence and innovation to maintain market leadership, why “founder mode” isn't the end-all-be-all of creating the best product or solution, and how he has scaled and innovated multiple U-Haul programs to drive transformation and success as a leader.\r\n\r\nSo here it is, our conversation with David Lopresti. ","date_published":"2024-10-01T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/d4a4f599-d172-4e81-b472-07d8b5cb3269.mp3","mime_type":"audio/mpeg","size_in_bytes":96027008,"duration_in_seconds":2400}]},{"id":"7b1dd899-49d2-4594-9e1b-6fe243a2e695","title":"Build a company, not a T-Rex | Rich DiTieri, Sr. Dir., EF (Startup Institute, Pintley, Stack Education)","url":"https://launchpod.logrocket.com/build-company-not-t-rex-rich-ditieri","content_text":"Today, our guest is Rich DiTieri, Senior Director of Digital Product at Education First. \n\nRich has a broad-spanning career from working in tech, founding startups, and managing product. He founded the company Pintley, one of the fastest-growing craft beer communities that was hailed by the New York Times as “the Pandora of Beer.” He continued on to become CEO of the Startup Institute, a professional training and coaching program in Boston, and co-founded Stack Education, a marketplace that promotes more efficient, productive, and speedy clinical trials.\n\nOn today's episode, LogRocket's VP of Marketing, Jeff Wharton, talks to Rich about the importance of fostering a passionate work culture with the concept of “go slow to go fast”; what he learned founding a successful craft beer startup to address a key market need; and why aligning mission, roles, and teams is critical for career success.\n\nLinks\n\nhttps://www.linkedin.com/in/richditieri/\n\nFollow LogRocket on TikTok!\n\nLove LaunchPod and the rest of LogRocket's great content? Follow us on TikTok for interview clips, UX tutorials, and more!\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Rich DiTieri.","content_html":"\u003cp\u003eToday, our guest is Rich DiTieri, Senior Director of Digital Product at Education First. \u003c/p\u003e\n\n\u003cp\u003eRich has a broad-spanning career from working in tech, founding startups, and managing product. He founded the company Pintley, one of the fastest-growing craft beer communities that was hailed by the New York Times as “the Pandora of Beer.” He continued on to become CEO of the Startup Institute, a professional training and coaching program in Boston, and co-founded Stack Education, a marketplace that promotes more efficient, productive, and speedy clinical trials.\u003c/p\u003e\n\n\u003cp\u003eOn today\u0026#39;s episode, LogRocket\u0026#39;s VP of Marketing, Jeff Wharton, talks to Rich about the importance of fostering a passionate work culture with the concept of “go slow to go fast”; what he learned founding a successful craft beer startup to address a key market need; and why aligning mission, roles, and teams is critical for career success.\u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.linkedin.com/in/richditieri/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/richditieri/\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eFollow LogRocket on TikTok!\u003c/h3\u003e\n\n\u003cp\u003eLove LaunchPod and the rest of LogRocket\u0026#39;s great content? Follow us on TikTok for interview clips, UX tutorials, and more!\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Rich DiTieri.\u003c/p\u003e","summary":"Today, our guest is Rich DiTieri, Senior Director of Digital Product at Education First. \r\n\r\nRich has a broad-spanning career from working in tech, founding startups, and managing product. He founded the company Pintley, one of the fastest-growing craft beer communities that was hailed by the New York Times as “the Pandora of Beer.” He continued on to become CEO of the Startup Institute, a professional training and coaching program in Boston, and co-founded Stack Education, a marketplace that promotes more efficient, productive, and speedy clinical trials.\r\n\r\nOn today's episode, LogRocket's VP of Marketing, Jeff Wharton, talks to Rich about the importance of fostering a passionate work culture with the concept of “go slow to go fast”; what he learned founding a successful craft beer startup to address a key market need; and why aligning mission, roles, and teams is critical for career success.","date_published":"2024-09-24T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/7b1dd899-49d2-4594-9e1b-6fe243a2e695.mp3","mime_type":"audio/mpeg","size_in_bytes":59851043,"duration_in_seconds":2493}]},{"id":"df28b194-6120-4793-888d-d49015f5c873","title":"Transforming and modernizing brands with Scott Lux, EVP","url":"https://launchpod.logrocket.com/transforming-modernizing-brands-scott-lux","content_text":"Today, our guest is Scott Lux, Vice President of Global E-commerce and Technology at Esprit, a retail apparel and fashion company. \n\nScott started his career in financial consulting at Fidelity before transitioning to program and product management at Infospace. From there, Scott moved into product management roles at companies like Chase, VML COMMERCE, L’Oreal, and American Express. Prior to joining Esprit, he led digital marketing and e-commerce initiatives at Diesel, John Varvatos Enterprises, Intermix, VIDEOSHOPS, and Eberjey.\n\nOn today's episode, LogRocket's VP of Marketing, Jeff Wharton, talks to Scott about the evolution of e-commerce and how it has effected commerce as a whole; how SaaS has both improved e-commerce but has brought with it complexities like site performance and tackling a new user experience; and how to build a cohesive brand in a competitive landscape, underlining the importance of adapting to new customer touchpoints.\n\nLinks\n\nhttps://www.linkedin.com/in/scottlux/\nhttps://blog.logrocket.com/product-management/leader-spotlight-scott-lux/\n\nFollow LogRocket on TikTok!\n\nLove LaunchPod and the rest of LogRocket's great content? Follow us on TikTok for interview clips, UX tutorials, and more!\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Scott Lux.","content_html":"\u003cp\u003eToday, our guest is Scott Lux, Vice President of Global E-commerce and Technology at Esprit, a retail apparel and fashion company. \u003c/p\u003e\n\n\u003cp\u003eScott started his career in financial consulting at Fidelity before transitioning to program and product management at Infospace. From there, Scott moved into product management roles at companies like Chase, VML COMMERCE, L’Oreal, and American Express. Prior to joining Esprit, he led digital marketing and e-commerce initiatives at Diesel, John Varvatos Enterprises, Intermix, VIDEOSHOPS, and Eberjey.\u003c/p\u003e\n\n\u003cp\u003eOn today\u0026#39;s episode, LogRocket\u0026#39;s VP of Marketing, Jeff Wharton, talks to Scott about the evolution of e-commerce and how it has effected commerce as a whole; how SaaS has both improved e-commerce but has brought with it complexities like site performance and tackling a new user experience; and how to build a cohesive brand in a competitive landscape, underlining the importance of adapting to new customer touchpoints.\u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.linkedin.com/in/scottlux/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/scottlux/\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://blog.logrocket.com/product-management/leader-spotlight-scott-lux/\" rel=\"nofollow\"\u003ehttps://blog.logrocket.com/product-management/leader-spotlight-scott-lux/\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eFollow LogRocket on TikTok!\u003c/h3\u003e\n\n\u003cp\u003eLove LaunchPod and the rest of LogRocket\u0026#39;s great content? Follow us on TikTok for interview clips, UX tutorials, and more!\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Scott Lux.\u003c/p\u003e","summary":"Today, our guest is Scott Lux, Vice President of Global E-commerce and Technology at Esprit, a retail apparel and fashion company. \r\n\r\nScott started his career in financial consulting at Fidelity before transitioning to program and product management at Infospace. From there, Scott moved into product management roles at companies like Chase, VML COMMERCE, L’Oreal, and American Express. Prior to joining Esprit, he led digital marketing and e-commerce initiatives at Diesel, John Varvatos Enterprises, Intermix, VIDEOSHOPS, and Eberjey.\r\n\r\nOn today's episode, LogRocket's VP of Marketing, Jeff Wharton, talks to Scott about the evolution of e-commerce and how it has effected commerce as a whole; how SaaS has both improved e-commerce but has brought with it complexities like site performance and tackling a new user experience; and how to build a cohesive brand in a competitive landscape, underlining the importance of adapting to new customer touchpoints.","date_published":"2024-09-17T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/df28b194-6120-4793-888d-d49015f5c873.mp3","mime_type":"audio/mpeg","size_in_bytes":55981375,"duration_in_seconds":2332}]},{"id":"a79b787c-ebeb-48ed-b9d9-ee78a5a7296d","title":"Less gas, more brakes, ship fast with Ben Newell, Product Executive","url":"https://launchpod.logrocket.com/less-gas-more-brakes-ship-fast-ben-newell","content_text":"Today, our guest is Ben Newell, A product executive who has launched products into B2B and B2C environments for the last 25 years. \n\nBen spent the first 17 years of his career at Sabre, where he started as a software developer and later owned product portfolio strategy. He transitioned to VP product to launch LTK, before moving onto Stitch Fix. His latest role was VP Product at Miovision, a traffic management platform for cities. \n\nOn today's episode, LogRocket's VP of Marketing, Jeff Wharton, talks to Ben about the importance of psychological safety on product teams, how belief in success creates stronger teams, and how a foundation of solid product management principles is essential before graduating to more complex tactics.\n\nLinks\n\nhttps://www.linkedin.com/in/bennewelldallas/\nhttps://blog.logrocket.com/product-management/leader-spotlight-ben-newell/\n\nFollow LogRocket on TikTok!\n\nLove LaunchPod and the rest of LogRocket's great content? Follow us on TikTok for interview clips, UX tutorials, and more!\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Ben Newell.","content_html":"\u003cp\u003eToday, our guest is Ben Newell, A product executive who has launched products into B2B and B2C environments for the last 25 years. \u003c/p\u003e\n\n\u003cp\u003eBen spent the first 17 years of his career at Sabre, where he started as a software developer and later owned product portfolio strategy. He transitioned to VP product to launch LTK, before moving onto Stitch Fix. His latest role was VP Product at Miovision, a traffic management platform for cities. \u003c/p\u003e\n\n\u003cp\u003eOn today\u0026#39;s episode, LogRocket\u0026#39;s VP of Marketing, Jeff Wharton, talks to Ben about the importance of psychological safety on product teams, how belief in success creates stronger teams, and how a foundation of solid product management principles is essential before graduating to more complex tactics.\u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.linkedin.com/in/bennewelldallas/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/bennewelldallas/\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://blog.logrocket.com/product-management/leader-spotlight-ben-newell/\" rel=\"nofollow\"\u003ehttps://blog.logrocket.com/product-management/leader-spotlight-ben-newell/\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eFollow LogRocket on TikTok!\u003c/h3\u003e\n\n\u003cp\u003eLove LaunchPod and the rest of LogRocket\u0026#39;s great content? Follow us on TikTok for interview clips, UX tutorials, and more!\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Ben Newell.\u003c/p\u003e","summary":"Today, our guest is Ben Newell, A product executive who has launched products into B2B and B2C environments for the last 25 years. \r\n\r\nBen spent the first 17 years of his career at Sabre, where he started as a software developer and later owned product portfolio strategy. He transitioned to VP product to launch LTK, before moving onto Stitch Fix. His latest role was VP Product at Miovision, a traffic management platform for cities. \r\n\r\nOn today's episode, LogRocket's VP of Marketing, Jeff Wharton, talks to Ben about the importance of psychological safety on product teams, how belief in success creates stronger teams, and how a foundation of solid product management principles is essential before graduating to more complex tactics.","date_published":"2024-09-10T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/a79b787c-ebeb-48ed-b9d9-ee78a5a7296d.mp3","mime_type":"audio/mpeg","size_in_bytes":61833993,"duration_in_seconds":2527}]},{"id":"538b8439-ad2a-4c58-81d0-0dccf5e3bba7","title":"The end of MVPs and prioritizing accountability with Jason Penkethman, CPO (Repeat)","url":"https://launchpod.logrocket.com/end-mvps-prioritizing-accountability-jason-penkethman-cpo-repeat","content_text":"On today's repeat episode, our guest is Jason Penkethman, Chief Product Officer at Simpro Group, business software for trade professionals.\n\nPrior to working at Simpro group, Jason worked in product management, engineering, and leadership roles through a range of industries, including mobile devices, data services, SaaS, and automotive IoT.\n\nOn today's episode, LogRocket's VP of Marketing, Jeff Wharton, talks to Jason about emphasizing the importance of a go-to-market perspective, customer interaction, the importance of accountability, and leadership challenges like team alignment and data-driven decisions.\n\nLinks\n\nhttps://blog.logrocket.com/product-management/leader-spotlight-jason-penkethman/\nhttps://www.linkedin.com/in/jpenkethman/\n\nFollow LogRocket on TikTok!\n\nLove LaunchPod and the rest of LogRocket's great content? Follow us on TikTok for interview clips, UX tutorials, and more!\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Jason Penkethman.","content_html":"\u003cp\u003eOn today\u0026#39;s repeat episode, our guest is Jason Penkethman, Chief Product Officer at Simpro Group, business software for trade professionals.\u003c/p\u003e\n\n\u003cp\u003ePrior to working at Simpro group, Jason worked in product management, engineering, and leadership roles through a range of industries, including mobile devices, data services, SaaS, and automotive IoT.\u003c/p\u003e\n\n\u003cp\u003eOn today\u0026#39;s episode, LogRocket\u0026#39;s VP of Marketing, Jeff Wharton, talks to Jason about emphasizing the importance of a go-to-market perspective, customer interaction, the importance of accountability, and leadership challenges like team alignment and data-driven decisions.\u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://blog.logrocket.com/product-management/leader-spotlight-jason-penkethman/\" rel=\"nofollow\"\u003ehttps://blog.logrocket.com/product-management/leader-spotlight-jason-penkethman/\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://www.linkedin.com/in/jpenkethman/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/jpenkethman/\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eFollow LogRocket on TikTok!\u003c/h3\u003e\n\n\u003cp\u003eLove LaunchPod and the rest of LogRocket\u0026#39;s great content? Follow us on TikTok for interview clips, UX tutorials, and more!\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Jason Penkethman.\u003c/p\u003e","summary":"Today, our guest is Jason Penkethman, Chief Product Officer at Simpro Group, business software for trade professionals.\r\n\r\nPrior to working at Simpro group, Jason worked in product management, engineering, and leadership roles through a range of industries, including mobile devices, data services, SaaS, and automotive IoT.\r\n\r\nOn today's episode, LogRocket's VP of Marketing, Jeff Wharton, talks to Jason about emphasizing the importance of a go-to-market perspective, customer interaction, the importance of accountability, and leadership challenges like team alignment and data-driven decisions.","date_published":"2024-09-03T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/538b8439-ad2a-4c58-81d0-0dccf5e3bba7.mp3","mime_type":"audio/mpeg","size_in_bytes":50574496,"duration_in_seconds":2528}]},{"id":"7143217c-0d7f-4191-8b26-96ab3babcd6d","title":"How to build product like Linear with Nan Yu, Head of Product","url":"https://launchpod.logrocket.com/how-build-product-linear-nan-yu","content_text":"Today, our guest is Nan Yu, Head of Product at Linear, a purpose-built tool for planning and building products. Prior to working at Linear, Nan worked at Mode, Abstract, Everlane, and Bank of America.\n\nOn today’s episode, Nan talks to LogRocket’s VP of Marketing, Jeff Wharton, about being intentional with organizational design, prioritizing tasks that make product special while minimizing unnecessary complexity, and what is so important about heirloom tomatoes\n\nLinks and references\n\nhttps://www.linkedin.com/in/justin-anovick-a837053/\nProduct Operations: How successful companies build better products at scale by Melissa Perri\n\nChapters\n\n00:00 Intro\n01:25 Essential tools for product managers\n02:07 Career highlights and organizational design\n05:27 Everlane's growth strategy\n08:03 Focus and prioritization in startups\n11:10 Challenges in organizational setup\n15:23 Team dynamics and management\n20:30 The importance of hiring based on need\n20:52 High output management principles\n22:46 Team structure and communication\n26:31 Balancing core and non-core tasks\n29:13 The Linear approach to project management\n33:48 Challenges with legacy project management tools\n35:45 The philosophy behind Linear's design\n37:40 Work trials at Linear\n40:44 Outro\n\nWhat does LogRocket do?\n\nLogRocket provides AI-first session replay and analytics that surfaces UX and technical issues impacting user experiences. Understand where your users are struggling by trying it free at LogRocket.com.","content_html":"\u003cp\u003eToday, our guest is Nan Yu, Head of Product at Linear, a purpose-built tool for planning and building products. Prior to working at Linear, Nan worked at Mode, Abstract, Everlane, and Bank of America.\u003c/p\u003e\n\n\u003cp\u003eOn today’s episode, Nan talks to LogRocket’s VP of Marketing, Jeff Wharton, about being intentional with organizational design, prioritizing tasks that make product special while minimizing unnecessary complexity, and what is so important about heirloom tomatoes\u003c/p\u003e\n\n\u003ch3\u003eLinks and references\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.linkedin.com/in/justin-anovick-a837053/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/justin-anovick-a837053/\u003c/a\u003e\u003cbr\u003e\nProduct Operations: How successful companies build better products at scale by Melissa Perri\u003c/p\u003e\n\n\u003ch3\u003eChapters\u003c/h3\u003e\n\n\u003cp\u003e00:00 Intro\u003cbr\u003e\n01:25 Essential tools for product managers\u003cbr\u003e\n02:07 Career highlights and organizational design\u003cbr\u003e\n05:27 Everlane\u0026#39;s growth strategy\u003cbr\u003e\n08:03 Focus and prioritization in startups\u003cbr\u003e\n11:10 Challenges in organizational setup\u003cbr\u003e\n15:23 Team dynamics and management\u003cbr\u003e\n20:30 The importance of hiring based on need\u003cbr\u003e\n20:52 High output management principles\u003cbr\u003e\n22:46 Team structure and communication\u003cbr\u003e\n26:31 Balancing core and non-core tasks\u003cbr\u003e\n29:13 The Linear approach to project management\u003cbr\u003e\n33:48 Challenges with legacy project management tools\u003cbr\u003e\n35:45 The philosophy behind Linear\u0026#39;s design\u003cbr\u003e\n37:40 Work trials at Linear\u003cbr\u003e\n40:44 Outro\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket provides AI-first session replay and analytics that surfaces UX and technical issues impacting user experiences. Understand where your users are struggling by trying it free at LogRocket.com.\u003c/p\u003e","summary":"Today, our guest is Nan Yu, Head of Product at Linear, a purpose-built tool for planning and building products. Prior to working at Linear, Nan worked at Mode, Abstract, Everlane, and Bank of America.\r\n\r\nOn today’s episode, Nan talks to LogRocket’s VP of Marketing, Jeff Wharton, about being intentional with organizational design, prioritizing tasks that make product special while minimizing unnecessary complexity, and what is so important about heirloom tomatoes\r\n","date_published":"2024-08-27T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/7143217c-0d7f-4191-8b26-96ab3babcd6d.mp3","mime_type":"audio/mpeg","size_in_bytes":58222591,"duration_in_seconds":2376}]},{"id":"8317286f-4ff7-4bd2-9773-7e9c50d074b8","title":"Run product like sales runs sales with Justin Anovick","url":"https://launchpod.logrocket.com/run-product-sales-runs-sales-justin-anovick","content_text":"Today, our guest is Justin Anovick, experienced product leader who has served in senior product roles at Episerver, Optimizely, Syndigo, and many more.\n\nOn today’s episode, Justin talks to LogRocket’s VP of Marketing, Jeff Wharton, about the importance of bridging the gaps between sales and product teams; adopting data-driven methodologies to optimize product development; and why constant communication is imperative to aligning with sales.\n\nSo, here it is, our conversation with Justin Anovick.\n\nLinks and references\n\nhttps://www.linkedin.com/in/justin-anovick-a837053/\nProduct Operations: How successful companies build better products at scale by Melissa Perri\n\nChapters\n\n00:00 Intro\n00:13 The story behind the suits\n02:17 Diving into product operations\n10:34 Running Product like Sales\n16:48 The future of AI in product management\n20:55 The importance of hypothesis testing\n21:33 Balancing experience and data\n22:00 Complexities of experimentation\n25:47 Transitioning from sales to product\n28:55 Prioritization in product management\n32:13 Navigating sales and product tensions\n36:10 Lessons from pre-sales challenges\n40:22 Outro\n\nWhat does LogRocket do?\n\nLogRocket provides AI-first session replay and analytics that surfaces UX and technical issues impacting user experiences. Understand where your users are struggling by trying it free at LogRocket.com.Special Guest: Justin Anovick.","content_html":"\u003cp\u003eToday, our guest is Justin Anovick, experienced product leader who has served in senior product roles at Episerver, Optimizely, Syndigo, and many more.\u003c/p\u003e\n\n\u003cp\u003eOn today’s episode, Justin talks to LogRocket’s VP of Marketing, Jeff Wharton, about the importance of bridging the gaps between sales and product teams; adopting data-driven methodologies to optimize product development; and why constant communication is imperative to aligning with sales.\u003c/p\u003e\n\n\u003cp\u003eSo, here it is, our conversation with Justin Anovick.\u003c/p\u003e\n\n\u003ch3\u003eLinks and references\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.linkedin.com/in/justin-anovick-a837053/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/justin-anovick-a837053/\u003c/a\u003e\u003cbr\u003e\nProduct Operations: How successful companies build better products at scale by Melissa Perri\u003c/p\u003e\n\n\u003ch3\u003eChapters\u003c/h3\u003e\n\n\u003cp\u003e00:00 Intro\u003cbr\u003e\n00:13 The story behind the suits\u003cbr\u003e\n02:17 Diving into product operations\u003cbr\u003e\n10:34 Running Product like Sales\u003cbr\u003e\n16:48 The future of AI in product management\u003cbr\u003e\n20:55 The importance of hypothesis testing\u003cbr\u003e\n21:33 Balancing experience and data\u003cbr\u003e\n22:00 Complexities of experimentation\u003cbr\u003e\n25:47 Transitioning from sales to product\u003cbr\u003e\n28:55 Prioritization in product management\u003cbr\u003e\n32:13 Navigating sales and product tensions\u003cbr\u003e\n36:10 Lessons from pre-sales challenges\u003cbr\u003e\n40:22 Outro\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket provides AI-first session replay and analytics that surfaces UX and technical issues impacting user experiences. Understand where your users are struggling by \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003etrying it free at LogRocket.com\u003c/a\u003e.\u003c/p\u003e\u003cp\u003eSpecial Guest: Justin Anovick.\u003c/p\u003e","summary":"Today, our guest is Justin Anovick, experienced product leader who has served in senior product roles at Episerver, Optimizely, Syndigo, and many more.\r\n\r\nOn today’s episode, Justin talks to LogRocket’s VP of Marketing, Jeff Wharton, about the importance of bridging the gaps between sales and product teams; adopting data-driven methodologies to optimize product development; and why constant communication is imperative to aligning with sales.\r\n\r\nSo, here it is, our conversation with Justin Anovick.","date_published":"2024-08-20T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/8317286f-4ff7-4bd2-9773-7e9c50d074b8.mp3","mime_type":"audio/mpeg","size_in_bytes":56916635,"duration_in_seconds":2371}]},{"id":"0cb6bdfc-8220-4d74-b775-9c98e6cd0396","title":"Perfect is not the answer with Shira Gershoni","url":"https://launchpod.logrocket.com/perfect-not-answer-shira-gershoni","content_text":"Today, our guest is Shira Gershoni, seasoned product management executive, with 15 years of experience in eCommerce and SaaS product development across North America and Europe. Shira started her career in web development and later transitioned to technical product management while at Eternity-IT, followed by leadership positions at NeoGames, Soluto, and Asurion.\n\nOn today’s episode, Jennifer talks to LogRocket’s CEO and Head of Product, Matt Arbesfeld, about the significance of focusing on creating omnichannel experiences, why using AI enhances user experiences and making data-driven decisions, and how a culture of iteration in product is more impactful than aiming for perfection.\n\nLinks\n\nhttps://www.linkedin.com/in/shira-gershoni-vp-product/\nhttps://blog.logrocket.com/product-management/leader-spotlight-shira-gershoni/\n\nChapters\n\n00:00 Intro\n00:05 Omnichannel in practice\n01:51 Understanding personas\n02:56 Challenges in omnichannel transition\n04:22 Managing digital and physical products\n06:24 The role of product managers\n13:00 Kickoff meetings and iteration\n22:04 Leveraging AI in product management\n26:27 Outro\n\nWhat does LogRocket do?\n\nLogRocket provides AI-first session replay and analytics that surfaces UX and technical issues impacting user experiences. Understand where your users are struggling by trying it free at LogRocket.com.Special Guest: Shira Gershoni.","content_html":"\u003cp\u003eToday, our guest is Shira Gershoni, seasoned product management executive, with 15 years of experience in eCommerce and SaaS product development across North America and Europe. Shira started her career in web development and later transitioned to technical product management while at Eternity-IT, followed by leadership positions at NeoGames, Soluto, and Asurion.\u003c/p\u003e\n\n\u003cp\u003eOn today’s episode, Jennifer talks to LogRocket’s CEO and Head of Product, Matt Arbesfeld, about the significance of focusing on creating omnichannel experiences, why using AI enhances user experiences and making data-driven decisions, and how a culture of iteration in product is more impactful than aiming for perfection.\u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.linkedin.com/in/shira-gershoni-vp-product/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/shira-gershoni-vp-product/\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://blog.logrocket.com/product-management/leader-spotlight-shira-gershoni/\" rel=\"nofollow\"\u003ehttps://blog.logrocket.com/product-management/leader-spotlight-shira-gershoni/\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eChapters\u003c/h3\u003e\n\n\u003cp\u003e00:00 Intro\u003cbr\u003e\n00:05 Omnichannel in practice\u003cbr\u003e\n01:51 Understanding personas\u003cbr\u003e\n02:56 Challenges in omnichannel transition\u003cbr\u003e\n04:22 Managing digital and physical products\u003cbr\u003e\n06:24 The role of product managers\u003cbr\u003e\n13:00 Kickoff meetings and iteration\u003cbr\u003e\n22:04 Leveraging AI in product management\u003cbr\u003e\n26:27 Outro\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket provides AI-first session replay and analytics that surfaces UX and technical issues impacting user experiences. Understand where your users are struggling by \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003etrying it free at LogRocket.com\u003c/a\u003e.\u003c/p\u003e\u003cp\u003eSpecial Guest: Shira Gershoni.\u003c/p\u003e","summary":"Today, our guest is Shira Gershoni, seasoned product management executive, with 15 years of experience in eCommerce and SaaS product development across North America and Europe. Shira started her career in web development and later transitioned to technical product management while at Eternity-IT, followed by leadership positions at NeoGames, Soluto, and Asurion.\r\n\r\nOn today’s episode, Jennifer talks to LogRocket’s CEO and Head of Product, Matt Arbesfeld, about the significance of focusing on creating omnichannel experiences, why using AI enhances user experiences and making data-driven decisions, and how a culture of iteration in product is more impactful than aiming for perfection.\r\n\r\n\r\n","date_published":"2024-08-13T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/0cb6bdfc-8220-4d74-b775-9c98e6cd0396.mp3","mime_type":"audio/mpeg","size_in_bytes":39723842,"duration_in_seconds":1606}]},{"id":"a7a76ab9-6002-4773-a15e-111358bd957f","title":"The success of fractional leadership with Jennifer Moore","url":"https://launchpod.logrocket.com/success-fractional-leadership-jennifer-moore","content_text":"Today, our guest is Jennifer Moore, a seasoned product executive who has built and launched customer-centric, data-inspired solutions for over 20 years within B2B SaaS and financial services. She currently currently runs a comprehensive consulting services firm, Strategies that Spark, and serves as the Chief Product \u0026amp; Growth Officer for her clients.\n\nJennifer began her career as a technical writer at a Series A startup, Oakley Networks. She then transitioned to project management at Wells Fargo and Zions Bancorporation before moving into product management and the B2B SaaS industry. Most recently, she led product and design teams at companies such as Workfront (acquired by Adobe), Pluralsight, and various startups.\n\nOn today’s episode, Jennifer talks to LogRocket’s CEO and Head of Product, Matt Arbesfeld, about what she learned about product moving between different industries like finance and SaaS; the significance of domain expertise; focusing on team dynamics and incremental process improvements; and how she uses consulting to help companies grow their product initiatives.\n\nLinks\n\nhttps://www.linkedin.com/in/carolynemoran/\nhttps://www.linkedin.com/in/jennifer-r-moore/\nhttps://calendly.com/jennifer-r-moore\nhttps://productplusbyjennifer.substack.com/\nhttps://blog.logrocket.com/product-management/leader-spotlight-jennifer-moore/\n\nChapters\n\n00:00 Intro\n00:09 Journey from technical writing to product management\n02:27 Transition to financial services and first exit\n03:48 Challenges and innovations in financial services\n05:50 Shift to software as a service (SaaS)\n09:38 Consulting and fractional leadership\n20:12 Impact of AI on product management\n25:41 Outro\n\nWhat does LogRocket do?\n\nLogRocket provides AI-first session replay and analytics that surfaces UX and technical issues impacting user experiences. Understand where your users are struggling by trying it free at LogRocket.com.Special Guest: Jennifer Moore.","content_html":"\u003cp\u003eToday, our guest is Jennifer Moore, a seasoned product executive who has built and launched customer-centric, data-inspired solutions for over 20 years within B2B SaaS and financial services. She currently currently runs a comprehensive consulting services firm, Strategies that Spark, and serves as the Chief Product \u0026amp; Growth Officer for her clients.\u003c/p\u003e\n\n\u003cp\u003eJennifer began her career as a technical writer at a Series A startup, Oakley Networks. She then transitioned to project management at Wells Fargo and Zions Bancorporation before moving into product management and the B2B SaaS industry. Most recently, she led product and design teams at companies such as Workfront (acquired by Adobe), Pluralsight, and various startups.\u003c/p\u003e\n\n\u003cp\u003eOn today’s episode, Jennifer talks to LogRocket’s CEO and Head of Product, Matt Arbesfeld, about what she learned about product moving between different industries like finance and SaaS; the significance of domain expertise; focusing on team dynamics and incremental process improvements; and how she uses consulting to help companies grow their product initiatives.\u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.linkedin.com/in/carolynemoran/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/carolynemoran/\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://www.linkedin.com/in/jennifer-r-moore/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/jennifer-r-moore/\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://calendly.com/jennifer-r-moore\" rel=\"nofollow\"\u003ehttps://calendly.com/jennifer-r-moore\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://productplusbyjennifer.substack.com/\" rel=\"nofollow\"\u003ehttps://productplusbyjennifer.substack.com/\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://blog.logrocket.com/product-management/leader-spotlight-jennifer-moore/\" rel=\"nofollow\"\u003ehttps://blog.logrocket.com/product-management/leader-spotlight-jennifer-moore/\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eChapters\u003c/h3\u003e\n\n\u003cp\u003e00:00 Intro\u003cbr\u003e\n00:09 Journey from technical writing to product management\u003cbr\u003e\n02:27 Transition to financial services and first exit\u003cbr\u003e\n03:48 Challenges and innovations in financial services\u003cbr\u003e\n05:50 Shift to software as a service (SaaS)\u003cbr\u003e\n09:38 Consulting and fractional leadership\u003cbr\u003e\n20:12 Impact of AI on product management\u003cbr\u003e\n25:41 Outro\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket provides AI-first session replay and analytics that surfaces UX and technical issues impacting user experiences. Understand where your users are struggling by \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003etrying it free at LogRocket.com\u003c/a\u003e.\u003c/p\u003e\u003cp\u003eSpecial Guest: Jennifer Moore.\u003c/p\u003e","summary":"Today, our guest is Jennifer Moore, a seasoned product executive who has built and launched customer-centric, data-inspired solutions for over 20 years within B2B SaaS and financial services. She currently currently runs a comprehensive consulting services firm, Strategies that Spark, and serves as the Chief Product \u0026 Growth Officer for her clients.\r\n\r\nJennifer began her career as a technical writer at a Series A startup, Oakley Networks. She then transitioned to project management at Wells Fargo and Zions Bancorporation before moving into product management and the B2B SaaS industry. Most recently, she led product and design teams at companies such as Workfront (acquired by Adobe), Pluralsight, and various startups.\r\n\r\nOn today’s episode, Jennifer talks to LogRocket’s CEO and Head of Product, Matt Arbesfeld, about what she learned about product moving between different industries like finance and SaaS; the significance of domain expertise; focusing on team dynamics and incremental process improvements; and how she uses consulting to help companies grow their product initiatives.","date_published":"2024-08-06T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/a7a76ab9-6002-4773-a15e-111358bd957f.mp3","mime_type":"audio/mpeg","size_in_bytes":38367450,"duration_in_seconds":1549}]},{"id":"32f97fed-34c0-4fae-bd3e-5c91d153280e","title":"Paper to pixels: navigating product regulation and UX  with Carolyne Moran, VP","url":"https://launchpod.logrocket.com/paper-pixels-navigating-product-regulation-ux-carolyne-moran","content_text":"Today, our guest is Carolyne Moran, VP of Product Management and UX at OneSpan, a digital identity and anti-fraud solutions company. \n\nCarolyne began her career in logistics and product management at Airborne Entertainment, where she managed direct-to-consumer mobile promotions. Carolyne then transitioned to managing mobile apps and UX at Yellow Pages/Pages Jaunes – Canada, a digital media and marketing company. She later joined eSignLive by VASCO, which was acquired by OneSpan in 2015.\n\nOn today’s episode, Carolyne talks to LogRocket’s CEO and Head of Product, Matt Arbesfeld, about the importance of collaborating across product and UX teams; why being customer-obsessed and incorporating customer feedback is crucial; and the challenges of developing product in a highly regulated industry.\n\nLinks\n\nhttps://www.linkedin.com/in/carolynemoran/\n\nWhat does LogRocket do?\n\nLogRocket provides AI-first session replay and analytics that surfaces UX and technical issues impacting user experiences. Understand where your users are struggling by trying it free at LogRocket.com.Special Guest: Carolyne Moran.","content_html":"\u003cp\u003eToday, our guest is Carolyne Moran, VP of Product Management and UX at OneSpan, a digital identity and anti-fraud solutions company. \u003c/p\u003e\n\n\u003cp\u003eCarolyne began her career in logistics and product management at Airborne Entertainment, where she managed direct-to-consumer mobile promotions. Carolyne then transitioned to managing mobile apps and UX at Yellow Pages/Pages Jaunes – Canada, a digital media and marketing company. She later joined eSignLive by VASCO, which was acquired by OneSpan in 2015.\u003c/p\u003e\n\n\u003cp\u003eOn today’s episode, Carolyne talks to LogRocket’s CEO and Head of Product, Matt Arbesfeld, about the importance of collaborating across product and UX teams; why being customer-obsessed and incorporating customer feedback is crucial; and the challenges of developing product in a highly regulated industry.\u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.linkedin.com/in/carolynemoran/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/carolynemoran/\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket provides AI-first session replay and analytics that surfaces UX and technical issues impacting user experiences. Understand where your users are struggling by \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003etrying it free at LogRocket.com\u003c/a\u003e.\u003c/p\u003e\u003cp\u003eSpecial Guest: Carolyne Moran.\u003c/p\u003e","summary":"Today, our guest is Carolyne Moran, VP of Product Management and UX at OneSpan, a digital identity and anti-fraud solutions company. \r\n\r\nCarolyne began her career in logistics and product management at Airborne Entertainment, where she managed direct-to-consumer mobile promotions. Carolyne then transitioned to managing mobile apps and UX at Yellow Pages/Pages Jaunes – Canada, a digital media and marketing company. She later joined eSignLive by VASCO, which was acquired by OneSpan in 2015.\r\n\r\nOn today’s episode, Carolyne talks to LogRocket’s CEO and Head of Product, Matt Arbesfeld, about the importance of collaborating across product and UX teams; why being customer-obsessed and incorporating customer feedback is crucial; and the challenges of developing product in a highly regulated industry.","date_published":"2024-07-30T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/32f97fed-34c0-4fae-bd3e-5c91d153280e.mp3","mime_type":"audio/mpeg","size_in_bytes":30249124,"duration_in_seconds":1211}]},{"id":"72aaf4d7-5b63-49ff-8cd5-d3475e248bc0","title":"Building iconic customer experiences with Susan Stavitzski, Principal PM","url":"https://launchpod.logrocket.com/building-iconic-customer-experiences-susan-stavitzski","content_text":"Today, our guest is Susan Stavitzski, Principal Product Manager at CarMax, and was previously the director of product at Hatch, a small software startup. \n\nSusan's career didn't follow a straight trajectory in product management, however — she originally started in marketing, where she developed an obsession with talking to customers. \n\nOn today's episode, Susan talks to LogRocket's VP of Marketing, Jeff Wharton, about the importance of creating an iconic customer experience, both online and in-store; engaging in continuous customer feedback and field research, including practical examples and strategies her team employs, such as self-service appraisal models and rapid prototyping; and the significance of product marketing.\n\nLinks\n\nhttps://linkedin.com/in/susan-stavitzski/\nhttps://medium.com/@susan_ski\nhttps://blog.logrocket.com/product-management/leader-spotlight-susan-stavitzski/\n\nWhat does LogRocket do?\n\nLogRocket provides AI-first session replay and analytics that surfaces UX and technical issues impacting user experiences. Understand where your users are struggling by trying it free at LogRocket.com.Special Guest: Susan Stavitzski.","content_html":"\u003cp\u003eToday, our guest is Susan Stavitzski, Principal Product Manager at CarMax, and was previously the director of product at Hatch, a small software startup. \u003c/p\u003e\n\n\u003cp\u003eSusan\u0026#39;s career didn\u0026#39;t follow a straight trajectory in product management, however — she originally started in marketing, where she developed an obsession with talking to customers. \u003c/p\u003e\n\n\u003cp\u003eOn today\u0026#39;s episode, Susan talks to LogRocket\u0026#39;s VP of Marketing, Jeff Wharton, about the importance of creating an iconic customer experience, both online and in-store; engaging in continuous customer feedback and field research, including practical examples and strategies her team employs, such as self-service appraisal models and rapid prototyping; and the significance of product marketing.\u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://linkedin.com/in/susan-stavitzski/\" rel=\"nofollow\"\u003ehttps://linkedin.com/in/susan-stavitzski/\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://medium.com/@susan_ski\" rel=\"nofollow\"\u003ehttps://medium.com/@susan_ski\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://blog.logrocket.com/product-management/leader-spotlight-susan-stavitzski/\" rel=\"nofollow\"\u003ehttps://blog.logrocket.com/product-management/leader-spotlight-susan-stavitzski/\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket provides AI-first session replay and analytics that surfaces UX and technical issues impacting user experiences. Understand where your users are struggling by \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003etrying it free at LogRocket.com\u003c/a\u003e.\u003c/p\u003e\u003cp\u003eSpecial Guest: Susan Stavitzski.\u003c/p\u003e","summary":"Today, our guest is Susan Stavitzski, Principal Product Manager at CarMax, and was previously the director of product at Hatch, a small software startup. \r\n\r\nSusan's career didn't follow a straight trajectory in product management, however — she originally started in marketing, where she developed an obsession with talking to customers. \r\n\r\nOn today's episode, Susan talks to LogRocket's VP of Marketing, Jeff Wharton, about the importance of creating an iconic customer experience, both online and in-store; engaging in continuous customer feedback and field research, including practical examples and strategies her team employs, such as self-service appraisal models and rapid prototyping; and the significance of product marketing.","date_published":"2024-07-23T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/72aaf4d7-5b63-49ff-8cd5-d3475e248bc0.mp3","mime_type":"audio/mpeg","size_in_bytes":54345846,"duration_in_seconds":2215}]},{"id":"2e93f9e6-9f42-4f79-8d6e-1b9759e578dc","title":"Driving B2B SaaS innovation with Josh Schoonmaker, Global VP","url":"https://launchpod.logrocket.com/driving-b2b-saas-innovation-josh-schoonmaker-optimizely","content_text":"Today, our guest is Josh Schoonmaker, Global Vice President, Product Management, Commerce at Optimizely. Josh started his career at HP, where he worked for just over a decade, and then transitioned to working at eBay as a program manager. He served in product leadership roles at Tozny and Consolidated Supply Co. before joining Optimizely in 2020.\n\nOn today’s episode, Josh discusses Optimizely’s recent achievements, including their recognition by leading analysts and their $400 million ARR milestone; the importance of composability in their products; the integration of B2B sales experience into product excellence; and the significance of a holistic customer experience. \n\nLinks\n\nhttps://www.linkedin.com/in/joshschoonmaker/\nLeader Spotlight: The balance between assertive and kind leadership, with Josh Schoonmaker\n\nWhat does LogRocket do?\n\nLogRocket provides AI-first session replay and analytics that surfaces UX and technical issues impacting user experiences. Understand where your users are struggling by trying it free at LogRocket.com.Special Guest: Josh Schoonmaker.","content_html":"\u003cp\u003eToday, our guest is Josh Schoonmaker, Global Vice President, Product Management, Commerce at Optimizely. Josh started his career at HP, where he worked for just over a decade, and then transitioned to working at eBay as a program manager. He served in product leadership roles at Tozny and Consolidated Supply Co. before joining Optimizely in 2020.\u003c/p\u003e\n\n\u003cp\u003eOn today’s episode, Josh discusses Optimizely’s recent achievements, including their recognition by leading analysts and their $400 million ARR milestone; the importance of composability in their products; the integration of B2B sales experience into product excellence; and the significance of a holistic customer experience. \u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.linkedin.com/in/joshschoonmaker/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/joshschoonmaker/\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://blog.logrocket.com/product-management/leader-spotlight-josh-schoonmaker/\" rel=\"nofollow\"\u003eLeader Spotlight: The balance between assertive and kind leadership, with Josh Schoonmaker\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket provides AI-first session replay and analytics that surfaces UX and technical issues impacting user experiences. Understand where your users are struggling by \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003etrying it free at LogRocket.com\u003c/a\u003e.\u003c/p\u003e\u003cp\u003eSpecial Guest: Josh Schoonmaker.\u003c/p\u003e","summary":"Today, our guest is Josh Schoonmaker, Global Vice President, Product Management, Commerce at Optimizely. Josh started his career at HP, where he worked for just over a decade, and then transitioned to working at eBay as a program manager. He served in product leadership roles at Tozny and Consolidated Supply Co. before joining Optimizely in 2020.\r\n\r\nOn today’s episode, Josh discusses Optimizely’s recent achievements, including their recognition by leading analysts and their $400 million ARR milestone; the importance of composability in their products; the integration of B2B sales experience into product excellence; and the significance of a holistic customer experience. ","date_published":"2024-07-16T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/2e93f9e6-9f42-4f79-8d6e-1b9759e578dc.mp3","mime_type":"audio/mpeg","size_in_bytes":59373804,"duration_in_seconds":2473}]},{"id":"a446e2a1-0a55-4b4e-8ff5-7ab54f1686ed","title":"Managing product through an IPO and beyond with Charles Battle,  Head of Product","url":"https://launchpod.logrocket.com/charles-battle-managing-product-ipo-beyond","content_text":"Today, our guest is Charles Battle, Head of Product at Ibotta, a Denver-based performance marketing platform known for its cash-back offers and digital coupons. \n\nCharles leads a 50-person product organization that oversees various disciplines, including product management, product design, product analytics, and UX research. Charles started his product management career at TouchTunes Interactive Networks and has since worked for several financial technology companies, such as American Express, LendingTree, and Guaranteed Rate.\n\nOn today’s episode, Charles shares his experience with Ibotta's recent IPO and their strategic pivot from a direct-to-consumer cashback app to a performance marketing company. He discusses the impact of the IPO on the team, the importance of prioritization and focusing on problem-solving in product development, and how the company validated and executed their new strategy. \n\nLinks\n\nhttps://www.linkedin.com/in/cnbattle/\nLeader Spotlight: Letting the customer decide, with Charles Battle\n\nWhat does LogRocket do?\n\nLogRocket provides AI-first session replay and analytics that surfaces UX and technical issues impacting user experiences. Understand where your users are struggling by trying it free at LogRocket.com.Special Guest: Charles Battle.","content_html":"\u003cp\u003eToday, our guest is Charles Battle, Head of Product at Ibotta, a Denver-based performance marketing platform known for its cash-back offers and digital coupons. \u003c/p\u003e\n\n\u003cp\u003eCharles leads a 50-person product organization that oversees various disciplines, including product management, product design, product analytics, and UX research. Charles started his product management career at TouchTunes Interactive Networks and has since worked for several financial technology companies, such as American Express, LendingTree, and Guaranteed Rate.\u003c/p\u003e\n\n\u003cp\u003eOn today’s episode, Charles shares his experience with Ibotta\u0026#39;s recent IPO and their strategic pivot from a direct-to-consumer cashback app to a performance marketing company. He discusses the impact of the IPO on the team, the importance of prioritization and focusing on problem-solving in product development, and how the company validated and executed their new strategy. \u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.linkedin.com/in/cnbattle/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/cnbattle/\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://blog.logrocket.com/product-management/leader-spotlight-charles-battle/\" rel=\"nofollow\"\u003eLeader Spotlight: Letting the customer decide, with Charles Battle\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket provides AI-first session replay and analytics that surfaces UX and technical issues impacting user experiences. Understand where your users are struggling by \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003etrying it free at LogRocket.com\u003c/a\u003e.\u003c/p\u003e\u003cp\u003eSpecial Guest: Charles Battle.\u003c/p\u003e","summary":"Today, our guest is Charles Battle, Head of Product at Ibotta, a Denver-based performance marketing platform known for its cash-back offers and digital coupons. \r\n\r\nCharles leads a 50-person product organization that oversees various disciplines, including product management, product design, product analytics, and UX research. Charles started his product management career at TouchTunes Interactive Networks and has since worked for several financial technology companies, such as American Express, LendingTree, and Guaranteed Rate.\r\n\r\nOn today’s episode, Charles shares his experience with Ibotta's recent IPO and their strategic pivot from a direct-to-consumer cashback app to a performance marketing company. He discusses the impact of the IPO on the team, the importance of prioritization and focusing on problem-solving in product development, and how the company validated and executed their new strategy. ","date_published":"2024-07-09T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/a446e2a1-0a55-4b4e-8ff5-7ab54f1686ed.mp3","mime_type":"audio/mpeg","size_in_bytes":54548113,"duration_in_seconds":2223}]},{"id":"92d5ff44-9cac-4e52-ae44-0df670f053f2","title":"Big bets, tech giants, and design North stars","url":"https://launchpod.logrocket.com/big-bets-tech-giants-design-north-stars","content_text":"While those of us in the US are taking time this week away from work, we're bringing you some of our favorite snippets from LaunchPod. \n\nOn today's episode, you'll hear from Kristin Dorsett about prioritizing big bets, Steve Chazin about how working at Apple in the 90s with Steve Jobs transformed how he managed product, and Roman Gun about workback plans focused on a design North star.\n\nLinks\n\nKristin Dorsett\nhttps://www.linkedin.com/in/kristindorsett/\nLeader Spotlight: Matching talent to problems, with Kristin Dorsett\n\nSteve Chazin\nLeader Spotlight: Helping turn Apple’s business around, with Steve Chazin\nhttps://www.linkedin.com/in/chazin\nhttps://twitter.com/stevechazin\n\nRoman Gun\nhttps://www.linkedin.com/in/romangun/\nLeader Spotlight: Right-sizing processes, with Roman Gun\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guests: Kristin Dorsett, Roman Gun, and Steve Chazin.","content_html":"\u003cp\u003eWhile those of us in the US are taking time this week away from work, we\u0026#39;re bringing you some of our favorite snippets from LaunchPod. \u003c/p\u003e\n\n\u003cp\u003eOn today\u0026#39;s episode, you\u0026#39;ll hear from Kristin Dorsett about prioritizing big bets, Steve Chazin about how working at Apple in the 90s with Steve Jobs transformed how he managed product, and Roman Gun about workback plans focused on a design North star.\u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003e\u003cstrong\u003eKristin Dorsett\u003c/strong\u003e\u003cbr\u003e\n\u003ca href=\"https://www.linkedin.com/in/kristindorsett/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/kristindorsett/\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://blog.logrocket.com/product-management/leader-spotlight-kristin-dorsett/\" rel=\"nofollow\"\u003eLeader Spotlight: Matching talent to problems, with Kristin Dorsett\u003c/a\u003e\u003c/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eSteve Chazin\u003c/strong\u003e\u003cbr\u003e\n\u003ca href=\"https://blog.logrocket.com/product-management/leader-spotlight-steve-chazin/\" rel=\"nofollow\"\u003eLeader Spotlight: Helping turn Apple’s business around, with Steve Chazin\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://www.linkedin.com/in/chazin\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/chazin\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://twitter.com/stevechazin\" rel=\"nofollow\"\u003ehttps://twitter.com/stevechazin\u003c/a\u003e\u003c/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eRoman Gun\u003c/strong\u003e\u003cbr\u003e\n\u003ca href=\"https://www.linkedin.com/in/romangun/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/romangun/\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://blog.logrocket.com/product-management/leader-spotlight-roman-gun/\" rel=\"nofollow\"\u003eLeader Spotlight: Right-sizing processes, with Roman Gun\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guests: Kristin Dorsett, Roman Gun, and Steve Chazin.\u003c/p\u003e","summary":"While those of us in the US are taking time this week away from work, we're bringing you some of our favorite snippets from LaunchPod. \r\n\r\nOn today's episode, you'll hear from Kristin Dorsett about prioritizing big bets, Steve Chazin about how working at Apple in the 90s with Steve Jobs transformed how he managed product, and Roman Gun about workback plans focused on a design North star.","date_published":"2024-07-02T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/92d5ff44-9cac-4e52-ae44-0df670f053f2.mp3","mime_type":"audio/mpeg","size_in_bytes":34993550,"duration_in_seconds":1457}]},{"id":"1acca2af-fcb8-4e17-a45e-51323598385c","title":"The zone of benefit with Oji Udezue, Principal (Part 2)","url":"https://launchpod.logrocket.com/oji-udezue-benefit-zone-pt-2","content_text":"Today, we continue our conversation with Oji Udezue, Principal at ProductMind, product expert, author, and an innovation-focused, multi-disciplined business leader.\n\nOji has had an extensive and successful career, spanning his time as CPO of Typeform, Head of Product for Creation and Conversation at Twitter, CPO of Calendly, and Head of Product at Atlassian.\n\nOn today’s part two of Oji’s two-part episode, we talk about his experience working on Twitter's creator initiatives, the concept of 'forest time,' a practice of stepping back to gain strategic perspective, and Oji's insights on product-led growth (PLG), emphasizing the importance of solving customer problems and adaptive business strategies.\n\nSo here it is, the second part of our conversation with Oji Udezue.\n\nLinks\n\nPre-order link for Oji’s book, “Building Rocket Ships”\nWriting: https://ojiudezue.substack.com/\nConsulting: https://productmind.co\nTwitter: https://x.com/ojiudezue\nLinkedIn: https://linkedin/in/ojiudezue\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Oji Udezue.","content_html":"\u003cp\u003eToday, we continue our conversation with Oji Udezue, Principal at ProductMind, product expert, author, and an innovation-focused, multi-disciplined business leader.\u003c/p\u003e\n\n\u003cp\u003eOji has had an extensive and successful career, spanning his time as CPO of Typeform, Head of Product for Creation and Conversation at Twitter, CPO of Calendly, and Head of Product at Atlassian.\u003c/p\u003e\n\n\u003cp\u003eOn today’s part two of Oji’s two-part episode, we talk about his experience working on Twitter\u0026#39;s creator initiatives, the concept of \u0026#39;forest time,\u0026#39; a practice of stepping back to gain strategic perspective, and Oji\u0026#39;s insights on product-led growth (PLG), emphasizing the importance of solving customer problems and adaptive business strategies.\u003c/p\u003e\n\n\u003cp\u003eSo here it is, the second part of our conversation with Oji Udezue.\u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://shop.damngravity.com/products/building-rocketships-udezue\" rel=\"nofollow\"\u003ePre-order link for Oji’s book, “Building Rocket Ships”\u003c/a\u003e\u003cbr\u003e\nWriting: \u003ca href=\"https://ojiudezue.substack.com/\" rel=\"nofollow\"\u003ehttps://ojiudezue.substack.com/\u003c/a\u003e\u003cbr\u003e\nConsulting: \u003ca href=\"https://productmind.co\" rel=\"nofollow\"\u003ehttps://productmind.co\u003c/a\u003e\u003cbr\u003e\nTwitter: \u003ca href=\"https://x.com/ojiudezue\" rel=\"nofollow\"\u003ehttps://x.com/ojiudezue\u003c/a\u003e\u003cbr\u003e\nLinkedIn: \u003ca href=\"https://linkedin/in/ojiudezue\" rel=\"nofollow\"\u003ehttps://linkedin/in/ojiudezue\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Oji Udezue.\u003c/p\u003e","summary":"Today, we continue our conversation with Oji Udezue, Principal at ProductMind, product expert, author, and an innovation-focused, multi-disciplined business leader.\r\n\r\nOji has had an extensive and successful career, spanning his time as CPO of Typeform, Head of Product for Creation and Conversation at Twitter, CPO of Calendly, and Head of Product at Atlassian.\r\n\r\nOn today’s part two of Oji’s two-part episode, we talk about his experience working on Twitter's creator initiatives, the concept of 'forest time,' a practice of stepping back to gain strategic perspective, and Oji's insights on product-led growth (PLG), emphasizing the importance of solving customer problems and adaptive business strategies.","date_published":"2024-06-25T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/1acca2af-fcb8-4e17-a45e-51323598385c.mp3","mime_type":"audio/mpeg","size_in_bytes":36527669,"duration_in_seconds":1521}]},{"id":"ca7eb290-1a4b-40da-8582-7efcb48fe657","title":"The zone of benefit with Oji Udezue, Principal (Part 1)","url":"https://launchpod.logrocket.com/oji-udezue-benefit-zone-pt-1","content_text":"Today, our guest is Oji Udezue, AI product expert, author, and an innovation-focused, multi-disciplined business leader. \n\nOji has had an extensive and successful career, spanning his time as CPO of Typeform, Head of Product for Creation and Conversation at Twitter, CPO of Calendly, and Head of Product at Atlassian.\n\nOn today's part one of a two-part episode, LogRocket's VP of Marketing, Jeff Wharton, talks to Oji about his upcoming book, 'Building Rocket Ships;' the complexity of product management due to its multi-disciplinary nature requiring skills in engineering, design, psychology, and economics; and the 'Zone of Benefit' concept, which helps assess market disruptiveness and emphasizes the need for a high value to price ratio to drive change in customers.\n\nLinks\n\nPre-order link for Oji’s book, “Building Rocket Ships”\nWriting: https://ojiudezue.substack.com/\nConsulting: https://productmind.co\nTwitter: https://x.com/ojiudezue\nLinkedIn: https://linkedin/in/ojiudezue\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.","content_html":"\u003cp\u003eToday, our guest is Oji Udezue, AI product expert, author, and an innovation-focused, multi-disciplined business leader. \u003c/p\u003e\n\n\u003cp\u003eOji has had an extensive and successful career, spanning his time as CPO of Typeform, Head of Product for Creation and Conversation at Twitter, CPO of Calendly, and Head of Product at Atlassian.\u003c/p\u003e\n\n\u003cp\u003eOn today\u0026#39;s part one of a two-part episode, LogRocket\u0026#39;s VP of Marketing, Jeff Wharton, talks to Oji about his upcoming book, \u0026#39;Building Rocket Ships;\u0026#39; the complexity of product management due to its multi-disciplinary nature requiring skills in engineering, design, psychology, and economics; and the \u0026#39;Zone of Benefit\u0026#39; concept, which helps assess market disruptiveness and emphasizes the need for a high value to price ratio to drive change in customers.\u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://shop.damngravity.com/products/building-rocketships-udezue\" rel=\"nofollow\"\u003ePre-order link for Oji’s book, “Building Rocket Ships”\u003c/a\u003e\u003cbr\u003e\nWriting: \u003ca href=\"https://ojiudezue.substack.com/\" rel=\"nofollow\"\u003ehttps://ojiudezue.substack.com/\u003c/a\u003e\u003cbr\u003e\nConsulting: \u003ca href=\"https://productmind.co\" rel=\"nofollow\"\u003ehttps://productmind.co\u003c/a\u003e\u003cbr\u003e\nTwitter: \u003ca href=\"https://x.com/ojiudezue\" rel=\"nofollow\"\u003ehttps://x.com/ojiudezue\u003c/a\u003e\u003cbr\u003e\nLinkedIn: \u003ca href=\"https://linkedin/in/ojiudezue\" rel=\"nofollow\"\u003ehttps://linkedin/in/ojiudezue\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e","summary":"Today, our guest is Oji Udezue, AI product expert, author, and an innovation-focused, multi-disciplined business leader. \r\n\r\nOji has had an extensive and successful career, spanning his time as CPO of Typeform, Head of Product for Creation and Conversation at Twitter, CPO of Calendly, and Head of Product at Atlassian.\r\n\r\nOn today's part one of a two-part episode, LogRocket's VP of Marketing, Jeff Wharton, talks to Oji about his upcoming book, 'Building Rocket Ships;' the complexity of product management due to its multi-disciplinary nature requiring skills in engineering, design, psychology, and economics; and the 'Zone of Benefit' concept, which helps assess market disruptiveness and emphasizes the need for a high value to price ratio to drive change in customers.","date_published":"2024-06-18T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/ca7eb290-1a4b-40da-8582-7efcb48fe657.mp3","mime_type":"audio/mpeg","size_in_bytes":73552016,"duration_in_seconds":1838}]},{"id":"0a8be00b-c54b-48b0-9970-5cf5abcbcd92","title":"Digital transformation in fleet management with Fatima Howes, VP","url":"https://launchpod.logrocket.com/fatima-howes-digital-transformation-fleet-management","content_text":"Today, our guest is Fatima Howes, Vice President Of Product Management and CX Design for Fleet Telematics at Azuga, a subsidiary of Bridgestone.\n\nBefore joining Bridgestone, Fatima served in product leadership roles at Assignar and Procore Technologies, both construction management software companies. She didn't always work in software, however; Fatima started as an analyst in public affairs and transitioned to software and product through a sales development representative role.\n\nOn today's episode, LogRocket's VP of Marketing, Jeff Wharton, talks to Fatina about her strategies for managing by exception, prioritizing customer needs, and finding common denominators among different stakeholders such as drivers, fleet managers, and insurance companies. The discussion also highlights the shift from traditional product management to a more holistic approach involving co-creation, risk modeling, and design management. \n\nLinks\n\nhttps://www.linkedin.com/in/fatimahowes/\nManaging by exception, with Fatima Howes\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Fatima Howes.","content_html":"\u003cp\u003eToday, our guest is Fatima Howes, Vice President Of Product Management and CX Design for Fleet Telematics at Azuga, a subsidiary of Bridgestone.\u003c/p\u003e\n\n\u003cp\u003eBefore joining Bridgestone, Fatima served in product leadership roles at Assignar and Procore Technologies, both construction management software companies. She didn\u0026#39;t always work in software, however; Fatima started as an analyst in public affairs and transitioned to software and product through a sales development representative role.\u003c/p\u003e\n\n\u003cp\u003eOn today\u0026#39;s episode, LogRocket\u0026#39;s VP of Marketing, Jeff Wharton, talks to Fatina about her strategies for managing by exception, prioritizing customer needs, and finding common denominators among different stakeholders such as drivers, fleet managers, and insurance companies. The discussion also highlights the shift from traditional product management to a more holistic approach involving co-creation, risk modeling, and design management. \u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.linkedin.com/in/fatimahowes/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/fatimahowes/\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://blog.logrocket.com/product-management/leader-spotlight-fatima-howes/\" rel=\"nofollow\"\u003eManaging by exception, with Fatima Howes\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Fatima Howes.\u003c/p\u003e","summary":"Today, our guest is Fatima Howes, Vice President Of Product Management and CX Design for Fleet Telematics at Azuga, a subsidiary of Bridgestone.\r\n\r\nBefore joining Bridgestone, Fatima served in product leadership roles at Assignar and Procore Technologies, both construction management software companies. She didn't always work in software, however; Fatima started as an analyst in public affairs and transitioned to software and product through a sales development representative role.\r\n\r\nOn today's episode, LogRocket's VP of Marketing, Jeff Wharton, talks to Fatina about her strategies for managing by exception, prioritizing customer needs, and finding common denominators among different stakeholders such as drivers, fleet managers, and insurance companies. The discussion also highlights the shift from traditional product management to a more holistic approach involving co-creation, risk modeling, and design management. ","date_published":"2024-06-11T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/0a8be00b-c54b-48b0-9970-5cf5abcbcd92.mp3","mime_type":"audio/mpeg","size_in_bytes":102569408,"duration_in_seconds":2564}]},{"id":"5bfad55c-79df-4658-bcd3-2c03c1916f17","title":"Navigating product teams and tech stacks with Nancy Wang, SVP","url":"https://launchpod.logrocket.com/nancy-wang-product-teams-tech-stacks","content_text":"Today, our guest is Nancy Wang, Senior Vice President, Product Operations at Hilton Grand Vacations (HGV), a market leader in the vacation ownership industry. \n\nNancy spent the last decade of her career working at Alert Logic, a comprehensive cybersecurity portfolio now owned by Fortra, beginning as a lead system engineer. Nancy worked her way up to principal engineer before taking on product management responsibilities and, ultimately, becoming Vice President of Technical Product Management. In her tenure, Nancy led the Alert Logic MDR product’s scale from 0 to 80 million MRR within two years.\n\nOn today's episode, LogRocket's VP of Marketing, Jeff Wharton, talks to Nancy about how she leveraged her engineering background to excel in product roles, her strategic approach to building and leading a comprehensive product operations team at HGV, and the importance of planning, transformation, open-mindedness in acquisitions, and continual improvement.\n\nLinks\n\nhttps://www.linkedin.com/in/nancy-wang-9a20a014/\nEnabling a cultural mind shift, with Nancy Wang\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Nancy Wang.","content_html":"\u003cp\u003eToday, our guest is Nancy Wang, Senior Vice President, Product Operations at Hilton Grand Vacations (HGV), a market leader in the vacation ownership industry. \u003c/p\u003e\n\n\u003cp\u003eNancy spent the last decade of her career working at Alert Logic, a comprehensive cybersecurity portfolio now owned by Fortra, beginning as a lead system engineer. Nancy worked her way up to principal engineer before taking on product management responsibilities and, ultimately, becoming Vice President of Technical Product Management. In her tenure, Nancy led the Alert Logic MDR product’s scale from 0 to 80 million MRR within two years.\u003c/p\u003e\n\n\u003cp\u003eOn today\u0026#39;s episode, LogRocket\u0026#39;s VP of Marketing, Jeff Wharton, talks to Nancy about how she leveraged her engineering background to excel in product roles, her strategic approach to building and leading a comprehensive product operations team at HGV, and the importance of planning, transformation, open-mindedness in acquisitions, and continual improvement.\u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.linkedin.com/in/nancy-wang-9a20a014/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/nancy-wang-9a20a014/\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://blog.logrocket.com/product-management/leader-spotlight-nancy-wang/\" rel=\"nofollow\"\u003eEnabling a cultural mind shift, with Nancy Wang\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Nancy Wang.\u003c/p\u003e","summary":"Today, our guest is Nancy Wang, Senior Vice President, Product Operations at Hilton Grand Vacations (HGV), a market leader in the vacation ownership industry. \r\n\r\nNancy spent the last decade of her career working at Alert Logic, a comprehensive cybersecurity portfolio now owned by Fortra, beginning as a lead system engineer. Nancy worked her way up to principal engineer before taking on product management responsibilities and, ultimately, becoming Vice President of Technical Product Management. In her tenure, Nancy led the Alert Logic MDR product’s scale from 0 to 80 million MRR within two years.\r\n\r\nOn today's episode, LogRocket's VP of Marketing, Jeff Wharton, talks to Nancy about how she leveraged her engineering background to excel in product roles, her strategic approach to building and leading a comprehensive product operations team at HGV, and the importance of planning, transformation, open-mindedness in acquisitions, and continual improvement.","date_published":"2024-06-04T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/5bfad55c-79df-4658-bcd3-2c03c1916f17.mp3","mime_type":"audio/mpeg","size_in_bytes":49605376,"duration_in_seconds":2480}]},{"id":"068d3298-b205-4902-9a36-af50280aefd5","title":"Risk-taking with tech giants with Steve Chazin, VP","url":"https://launchpod.logrocket.com/steve-chazin","content_text":"Today, our guest is Steve Chazin, Vice President of Products at Alarm.com, a technology company that focuses on intelligently connected property. He has been in product since his first job building technology for Raytheon. \n\nSteve then became Senior Director, Marketing \u0026amp; Account Executive and Systems Engineer at Apple, where he worked for nearly a decade. He’s remained in tech since then and has worked in various leadership roles at companies such as Avid, Ellucian, Salesforce, Symantec, Cisco, and more.\n\nOn today's episode, LogRocket's CEO, Matt Arbesfeld, talks to Steve about his experience working at Apple, competing with Final Cut Pro, and his current role at alarm.com. They discuss the importance of user-centered product design, the impact of AI in home security, and the value of staying intellectually curious in a rapidly evolving tech landscape.\n\nLinks\n\nLeader Spotlight: Helping turn Apple’s business around, with Steve Chazin\nhttps://www.linkedin.com/in/chazin\nhttps://twitter.com/stevechazin\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Steve Chazin.","content_html":"\u003cp\u003eToday, our guest is Steve Chazin, Vice President of Products at Alarm.com, a technology company that focuses on intelligently connected property. He has been in product since his first job building technology for Raytheon. \u003c/p\u003e\n\n\u003cp\u003eSteve then became Senior Director, Marketing \u0026amp; Account Executive and Systems Engineer at Apple, where he worked for nearly a decade. He’s remained in tech since then and has worked in various leadership roles at companies such as Avid, Ellucian, Salesforce, Symantec, Cisco, and more.\u003c/p\u003e\n\n\u003cp\u003eOn today\u0026#39;s episode, LogRocket\u0026#39;s CEO, Matt Arbesfeld, talks to Steve about his experience working at Apple, competing with Final Cut Pro, and his current role at alarm.com. They discuss the importance of user-centered product design, the impact of AI in home security, and the value of staying intellectually curious in a rapidly evolving tech landscape.\u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://blog.logrocket.com/product-management/leader-spotlight-steve-chazin/\" rel=\"nofollow\"\u003eLeader Spotlight: Helping turn Apple’s business around, with Steve Chazin\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://www.linkedin.com/in/chazin\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/chazin\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://twitter.com/stevechazin\" rel=\"nofollow\"\u003ehttps://twitter.com/stevechazin\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Steve Chazin.\u003c/p\u003e","summary":"Today, our guest is Steve Chazin, Vice President of Products at Alarm.com, a technology company that focuses on intelligently connected property. He has been in product since his first job building technology for Raytheon. \r\n\r\nSteve then became Senior Director, Marketing \u0026 Account Executive and Systems Engineer at Apple, where he worked for nearly a decade. He’s remained in tech since then and has worked in various leadership roles at companies such as Avid, Ellucian, Salesforce, Symantec, Cisco, and more.\r\n\r\nOn today's episode, LogRocket's CEO, Matt Arbesfeld, talks to Steve about his experience working at Apple, competing with Final Cut Pro, and his current role at alarm.com. They discuss the importance of user-centered product design, the impact of AI in home security, and the value of staying intellectually curious in a rapidly evolving tech landscape.","date_published":"2024-05-21T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/068d3298-b205-4902-9a36-af50280aefd5.mp3","mime_type":"audio/mpeg","size_in_bytes":36605056,"duration_in_seconds":1830}]},{"id":"8c5f188f-68a6-45c7-98b0-8a67a65af858","title":"Navigating M\u0026A decision-making with Ben Hackett, SVP","url":"https://launchpod.logrocket.com/ben-hackett","content_text":"Today, our guest is Ben Hackett, Senior VP of Product Management at Accolade, a personalized healthcare company for employers health plans, government agencies, and consumers. He began his career as a product manager at Blacktee Systems, an integrated technology services firm, before transitioning to LabKey Software. \n\nPrior to joining Accolade eight years ago, Ben co-founded jydo, an IoT platform that helped facility managers manage, monitor, and control thousands of conference room devices. \n\nOn today's episode, LogRocket's CEO, Matt Arbesfeld, Ben shares insights on decision-making in M\u0026amp;A deals, cultural alignment in acquisitions, and the role of AI in medicine.\n\nLinks\n\nLeader Spotlight: How first principles tie into ruthless prioritization, with Ben Hackett\nhttps://www.linkedin.com/in/bchackett/\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Ben Hackett.","content_html":"\u003cp\u003eToday, our guest is Ben Hackett, Senior VP of Product Management at Accolade, a personalized healthcare company for employers health plans, government agencies, and consumers. He began his career as a product manager at Blacktee Systems, an integrated technology services firm, before transitioning to LabKey Software. \u003c/p\u003e\n\n\u003cp\u003ePrior to joining Accolade eight years ago, Ben co-founded jydo, an IoT platform that helped facility managers manage, monitor, and control thousands of conference room devices. \u003c/p\u003e\n\n\u003cp\u003eOn today\u0026#39;s episode, LogRocket\u0026#39;s CEO, Matt Arbesfeld, Ben shares insights on decision-making in M\u0026amp;A deals, cultural alignment in acquisitions, and the role of AI in medicine.\u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://blog.logrocket.com/product-management/leader-spotlight-ben-hackett/\" rel=\"nofollow\"\u003eLeader Spotlight: How first principles tie into ruthless prioritization, with Ben Hackett\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://www.linkedin.com/in/bchackett/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/bchackett/\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Ben Hackett.\u003c/p\u003e","summary":"Today, our guest is Ben Hackett, Senior VP of Product Management at Accolade, a personalized healthcare company for employers health plans, government agencies, and consumers. He began his career as a product manager at Blacktee Systems, an integrated technology services firm, before transitioning to LabKey Software. \r\n\r\nPrior to joining Accolade eight years ago, Ben co-founded jydo, an IoT platform that helped facility managers manage, monitor, and control thousands of conference room devices. \r\n\r\nOn today's episode, LogRocket's CEO, Matt Arbesfeld, Ben shares insights on decision-making in M\u0026A deals, cultural alignment in acquisitions, and the role of AI in medicine.","date_published":"2024-05-14T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/8c5f188f-68a6-45c7-98b0-8a67a65af858.mp3","mime_type":"audio/mpeg","size_in_bytes":34285216,"duration_in_seconds":1714}]},{"id":"d08164ac-a51a-4968-8af2-65225ec4adbb","title":"Aligning the physical and digital with Christine Kuei, Dir. of Product Management","url":"https://launchpod.logrocket.com/christine-kuei","content_text":"Today, our guest is Christine Kuei, Director of Product Management at Forever 21. Christine started her career in email marketing at Experian, and her natural curiosity about digital customer behavior propelled her transition into product management. Christine has since worked in a range of industries including B2B SaaS, ecommerce and fintech, and led product organizations at Chipotle and PetSmart before moving to Forever 21.\n\nOn this episode, LogRocket's VP of Marketing, Jeff Wharton, talks to Christine about the challenges and strategies involved in aligning digital transformations with physical customer experiences, using user research to enhance customer loyalty, tackling product management obstacles, and optimizing team dynamics for successful outcomes.\n\nLinks\n\nLeader Spotlight: Growing the omnichannel market, with Christine Kuei\nhttps://www.linkedin.com/in/christinekuei/\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Christine Kuei.","content_html":"\u003cp\u003eToday, our guest is Christine Kuei, Director of Product Management at Forever 21. Christine started her career in email marketing at Experian, and her natural curiosity about digital customer behavior propelled her transition into product management. Christine has since worked in a range of industries including B2B SaaS, ecommerce and fintech, and led product organizations at Chipotle and PetSmart before moving to Forever 21.\u003c/p\u003e\n\n\u003cp\u003eOn this episode, LogRocket\u0026#39;s VP of Marketing, Jeff Wharton, talks to Christine about the challenges and strategies involved in aligning digital transformations with physical customer experiences, using user research to enhance customer loyalty, tackling product management obstacles, and optimizing team dynamics for successful outcomes.\u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://blog.logrocket.com/product-management/leader-spotlight-christine-kuei/\" rel=\"nofollow\"\u003eLeader Spotlight: Growing the omnichannel market, with Christine Kuei\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://www.linkedin.com/in/christinekuei/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/christinekuei/\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Christine Kuei.\u003c/p\u003e","summary":"Today, our guest is Christine Kuei, Director of Product Management at Forever 21. Christine started her career in email marketing at Experian, and her natural curiosity about digital customer behavior propelled her transition into product management. Christine has since worked in a range of industries including B2B SaaS, ecommerce and fintech, and led product organizations at Chipotle and PetSmart before moving to Forever 21.\r\n\r\nOn this episode, LogRocket's VP of Marketing, Jeff Wharton, talks to Christine about the challenges and strategies involved in aligning digital transformations with physical customer experiences, using user research to enhance customer loyalty, tackling product management obstacles, and optimizing team dynamics for successful outcomes.","date_published":"2024-05-07T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/d08164ac-a51a-4968-8af2-65225ec4adbb.mp3","mime_type":"audio/mpeg","size_in_bytes":43833484,"duration_in_seconds":1777}]},{"id":"10a744ed-840e-4bf7-9de0-b46a472732e4","title":"Navigating B2B and B2C dynamics with Matt DiBari, CPO","url":"https://launchpod.logrocket.com/matt-dibari","content_text":"Today, our guest is Matt DiBari, CPO at SpotHero. He has spent the majority of his career working in the automotive industry, the first decade of which was at CDK Global. Matt also served in senior product management and leadership roles at Cars.com before transitioning to SpotHero in 2019.\n\nOn today's episode, LogRocket's CEO, Matt Arbesfeld, talks to Matt about the differences between B2B and B2C approaches, the importance of strategic investment, personalization projects, and provides valuable advice for aspiring product managers.\n\nLinks\n\nLeader Spotlight: Catching up to consumer expectations, with Matt DiBari\nhttps://www.linkedin.com/in/matthewdibari/\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Matt DiBari.","content_html":"\u003cp\u003eToday, our guest is Matt DiBari, CPO at SpotHero. He has spent the majority of his career working in the automotive industry, the first decade of which was at CDK Global. Matt also served in senior product management and leadership roles at Cars.com before transitioning to SpotHero in 2019.\u003c/p\u003e\n\n\u003cp\u003eOn today\u0026#39;s episode, LogRocket\u0026#39;s CEO, Matt Arbesfeld, talks to Matt about the differences between B2B and B2C approaches, the importance of strategic investment, personalization projects, and provides valuable advice for aspiring product managers.\u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://blog.logrocket.com/product-management/leader-spotlight-with-matt-dibari/\" rel=\"nofollow\"\u003eLeader Spotlight: Catching up to consumer expectations, with Matt DiBari\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://www.linkedin.com/in/matthewdibari/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/matthewdibari/\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Matt DiBari.\u003c/p\u003e","summary":"Today, our guest is Matt DiBari, CPO at SpotHero. He has spent the majority of his career working in the automotive industry, the first decade of which was at CDK Global. Matt also served in senior product management and leadership roles at Cars.com before transitioning to SpotHero in 2019.\r\n\r\nOn today's episode, LogRocket's CEO, Matt Arbesfeld, talks to Matt about the differences between B2B and B2C approaches, the importance of strategic investment, personalization projects, and provides valuable advice for aspiring product managers.","date_published":"2024-04-30T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/10a744ed-840e-4bf7-9de0-b46a472732e4.mp3","mime_type":"audio/mpeg","size_in_bytes":35385376,"duration_in_seconds":1769}]},{"id":"3da70fc2-beb1-48b7-bbac-ab9448fa6d9a","title":"Redefining product development in SMB fintech with Alo Mukerji","url":"https://launchpod.logrocket.com/alo-mukerji","content_text":"Today, our guest is Alo Mukerji, VP of Product at WaveHQ, which develops money management software for small business owners.\n\nDriven by a genuine love for small and midsize businesses, Alo has worked in product leadership roles at Constant Contact, Buildium (acquired by RealPage), Toast, and Privy (acquired by Attentive). Alo’s specialties include creating frictionless product experiences and increasing revenue through pricing models and new product lines.\n\nOn today's episode, LogRocket's VP of Marketing, Jeff Wharton, talks to Alo about driving innovations at a fintech company, focusing on SMBs, and the importance of rapid innovation. \n\nLinks\n\nLeader Spotlight: Making a tangible impact for SMBs, with Alo Mukerji\nhttps://www.linkedin.com/in/alo-mukerji-9a7154\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Alo Mukerji.","content_html":"\u003cp\u003eToday, our guest is Alo Mukerji, VP of Product at WaveHQ, which develops money management software for small business owners.\u003c/p\u003e\n\n\u003cp\u003eDriven by a genuine love for small and midsize businesses, Alo has worked in product leadership roles at Constant Contact, Buildium (acquired by RealPage), Toast, and Privy (acquired by Attentive). Alo’s specialties include creating frictionless product experiences and increasing revenue through pricing models and new product lines.\u003c/p\u003e\n\n\u003cp\u003eOn today\u0026#39;s episode, LogRocket\u0026#39;s VP of Marketing, Jeff Wharton, talks to Alo about driving innovations at a fintech company, focusing on SMBs, and the importance of rapid innovation. \u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://blog.logrocket.com/product-management/leader-spotlight-alo-mukerji/\" rel=\"nofollow\"\u003eLeader Spotlight: Making a tangible impact for SMBs, with Alo Mukerji\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://www.linkedin.com/in/alo-mukerji-9a7154\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/alo-mukerji-9a7154\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Alo Mukerji.\u003c/p\u003e","summary":"Today, our guest is Alo Mukerji, VP of Product at WaveHQ, which develops money management software for small business owners.\r\n\r\nDriven by a genuine love for small and midsize businesses, Alo has worked in product leadership roles at Constant Contact, Buildium (acquired by RealPage), Toast, and Privy (acquired by Attentive). Alo’s specialties include creating frictionless product experiences and increasing revenue through pricing models and new product lines.\r\n\r\nOn today's episode, LogRocket's VP of Marketing, Jeff Wharton, talks to Alo about driving innovations at a fintech company, focusing on SMBs, and the importance of rapid innovation. ","date_published":"2024-04-23T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/3da70fc2-beb1-48b7-bbac-ab9448fa6d9a.mp3","mime_type":"audio/mpeg","size_in_bytes":54367920,"duration_in_seconds":2216}]},{"id":"dc32de2e-1fbf-4d97-93a7-1fcc734c7e3d","title":"The end of MVPs and prioritizing accountability with Jason Penkethman, CPO","url":"https://launchpod.logrocket.com/jason-penkethman","content_text":"Today, our guest is Jason Penkethman, Chief Product Officer at Simpro Group, business software for trade professionals.\n\nPrior to working at Simpro group, Jason worked in product management, engineering, and leadership roles through a range of industries, including mobile devices, data services, SaaS, and automotive IoT.\n\nOn today's episode, LogRocket's VP of Marketing, Jeff Wharton, talks to Jason about emphasizing the importance of a go-to-market perspective, customer interaction, the importance of accountability, and leadership challenges like team alignment and data-driven decisions.\n\nLinks\n\nLeader Spotlight: Applying an ROI model, with Jason Penkethman\n\nhttps://www.linkedin.com/in/jpenkethman/\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Jason Penkethman.","content_html":"\u003cp\u003eToday, our guest is Jason Penkethman, Chief Product Officer at Simpro Group, business software for trade professionals.\u003c/p\u003e\n\n\u003cp\u003ePrior to working at Simpro group, Jason worked in product management, engineering, and leadership roles through a range of industries, including mobile devices, data services, SaaS, and automotive IoT.\u003c/p\u003e\n\n\u003cp\u003eOn today\u0026#39;s episode, LogRocket\u0026#39;s VP of Marketing, Jeff Wharton, talks to Jason about emphasizing the importance of a go-to-market perspective, customer interaction, the importance of accountability, and leadership challenges like team alignment and data-driven decisions.\u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.dropbox.com/scl/fo/vztaymyq8jb0q9mvgwqj7/ANOAc_iLPRI9rZ60bCUAiy8?preview=Jason+Penkethman%2C+CPO+at+Simpro+Software+V2+w+intro.mp3\u0026rlkey=yb81fo5jbno9c6l120bm7v7i0\u0026dl=0\" rel=\"nofollow\"\u003eLeader Spotlight: Applying an ROI model, with Jason Penkethman\u003cbr\u003e\n\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://www.linkedin.com/in/jpenkethman/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/jpenkethman/\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Jason Penkethman.\u003c/p\u003e","summary":"On today's episode, LogRocket's VP of Marketing, Jeff Wharton, talks to Jason about emphasizing the importance of a go-to-market perspective, customer interaction, the importance of accountability, and leadership challenges like team alignment and data-driven decisions.","date_published":"2024-04-16T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/dc32de2e-1fbf-4d97-93a7-1fcc734c7e3d.mp3","mime_type":"audio/mpeg","size_in_bytes":50574496,"duration_in_seconds":2528}]},{"id":"acd16060-badb-4618-bc57-1572b7b07cfd","title":"Product success through community engagement with Michael Liss, VP","url":"https://launchpod.logrocket.com/michael-liss","content_text":"Today our guest is Michael Liss, Vice President of Product at the New York Post.\n\nMichael has been at the Post for the last 10 years, and has worked in several sectors of media throughout his career, including book publishing, digital marketing, journalism, and media production. In his current position, Michael plays a leading role in all digital initiatives for New York Post, Page Six, and Decider.\n\nOn today's episode, LogRocket's VP of Marketing, Jeff Wharton, talks to Michael about product management in media, the importance of the user and editorial experiences, and how bolstering community engagement was successful for the Post.\n\nLinks\n\nhttps://www.linkedin.com/in/mliss/\nMichael Liss' New York Post archive\nLeader Spotlight: Shaping the evolution of digital media, with Michael Liss\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Michael Liss.","content_html":"\u003cp\u003eToday our guest is Michael Liss, Vice President of Product at the New York Post.\u003c/p\u003e\n\n\u003cp\u003eMichael has been at the Post for the last 10 years, and has worked in several sectors of media throughout his career, including book publishing, digital marketing, journalism, and media production. In his current position, Michael plays a leading role in all digital initiatives for New York Post, Page Six, and Decider.\u003c/p\u003e\n\n\u003cp\u003eOn today\u0026#39;s episode, LogRocket\u0026#39;s VP of Marketing, Jeff Wharton, talks to Michael about product management in media, the importance of the user and editorial experiences, and how bolstering community engagement was successful for the Post.\u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.linkedin.com/in/mliss/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/mliss/\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://nypost.com/author/michael-liss/\" rel=\"nofollow\"\u003eMichael Liss\u0026#39; New York Post archive\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://blog.logrocket.com/product-management/leader-spotlight-michael-liss/\" rel=\"nofollow\"\u003eLeader Spotlight: Shaping the evolution of digital media, with Michael Liss\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Michael Liss.\u003c/p\u003e","summary":"Today our guest is Michael Liss, Vice President of Product at the New York Post.\r\n\r\nMichael has been at the Post for the last 10 years, and has worked in several sectors of media throughout his career, including book publishing, digital marketing, journalism, and media production. In his current position, Michael plays a leading role in all digital initiatives for New York Post, Page Six, and Decider.\r\n\r\nOn today's episode, LogRocket's VP of Marketing, Jeff Wharton, talks to Michael about product management in media, the importance of the user and editorial experiences, and how bolstering community engagement was successful for the Post.","date_published":"2024-04-09T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/acd16060-badb-4618-bc57-1572b7b07cfd.mp3","mime_type":"audio/mpeg","size_in_bytes":52805056,"duration_in_seconds":2640}]},{"id":"020d7a63-c52f-4c89-b10d-3a03ba2e5de9","title":"Product vision and alignment with Sandy Huang","url":"https://launchpod.logrocket.com/sandy-huang","content_text":"Today, our guest is Sandy Huang, Vice President of Product Management at GoodRx.\n\nSandy has worked in tech for most of her career, beginning at small startups such as MusicNow, which was later acquired by AOL, as well as WeddingChannel, which was acquired by The Knot. She then moved on to companies including Shutterfly, Minted, Jive Software, and Flipboard. \n\nBefore joining GoodRX, Sandy worked at Amazon as Head of Product, where she led the global visual search and discovery team for Amazon Shopping, and led the Alexa team developing experiences and content. \n\nIn this episode, LogRocket's CEO and Head of Product, Matt Arbesfeld, talks to Sandy about the importance of alignment in product management, ways to collaborate with stakeholders, and insights from her experiences at Amazon working on projects like Alexa and Global Search and Discovery.\n\nLinks\n\nhttps://www.linkedin.com/in/sandyhuangproduct/\nhttps://twitter.com/SandyHuangPM\nLeader Spotlight: Finding your superpower, with Sandy Huang\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Sandy Huang.","content_html":"\u003cp\u003eToday, our guest is Sandy Huang, Vice President of Product Management at GoodRx.\u003c/p\u003e\n\n\u003cp\u003eSandy has worked in tech for most of her career, beginning at small startups such as MusicNow, which was later acquired by AOL, as well as WeddingChannel, which was acquired by The Knot. She then moved on to companies including Shutterfly, Minted, Jive Software, and Flipboard. \u003c/p\u003e\n\n\u003cp\u003eBefore joining GoodRX, Sandy worked at Amazon as Head of Product, where she led the global visual search and discovery team for Amazon Shopping, and led the Alexa team developing experiences and content. \u003c/p\u003e\n\n\u003cp\u003eIn this episode, LogRocket\u0026#39;s CEO and Head of Product, Matt Arbesfeld, talks to Sandy about the importance of alignment in product management, ways to collaborate with stakeholders, and insights from her experiences at Amazon working on projects like Alexa and Global Search and Discovery.\u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.linkedin.com/in/sandyhuangproduct/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/sandyhuangproduct/\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://twitter.com/SandyHuangPM\" rel=\"nofollow\"\u003ehttps://twitter.com/SandyHuangPM\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://blog.logrocket.com/product-management/leader-spotlight-sandy-huang/\" rel=\"nofollow\"\u003eLeader Spotlight: Finding your superpower, with Sandy Huang\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Sandy Huang.\u003c/p\u003e","summary":"Today, our guest is Sandy Huang, Vice President of Product Management at GoodRx.\r\n\r\nSandy has worked in tech for most of her career, beginning at small startups such as MusicNow, which was later acquired by AOL, as well as WeddingChannel, which was acquired by The Knot. She then moved on to companies including Shutterfly, Minted, Jive Software, and Flipboard. \r\n\r\nBefore joining GoodRX, Sandy worked at Amazon as Head of Product, where she led the global visual search and discovery team for Amazon Shopping, and led the Alexa team developing experiences and content. \r\n\r\nIn this episode, LogRocket's CEO and Head of Product, Matt Arbesfeld, talks to Sandy about the importance of alignment in product management, ways to collaborate with stakeholders, and insights from her experiences at Amazon working on projects like Alexa and Global Search and Discovery.","date_published":"2024-04-02T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/020d7a63-c52f-4c89-b10d-3a03ba2e5de9.mp3","mime_type":"audio/mpeg","size_in_bytes":37703409,"duration_in_seconds":1521}]},{"id":"77550a7a-f69f-428c-a21e-c434823f669d","title":"Outcomes over outputs with Karla Fiske, VP","url":"https://launchpod.logrocket.com/karla-fiske-outcomes-outputs","content_text":"Today, our guest is Karla Fiske, Vice President of Product Management at Tebra.\n\nHaving previously led customer-centric product orgs at Experian, Arbonne, and Chipotle, Karla stepped in as the first VP of Product for Tebra’s Patient Experience division in June 2022 and quickly garnered cross-functional support for a unified product roadmap designed to mesh two merging companies into an end-to-end SaaS healthcare solution for SMBs.\n\nOn today's episode, LogRocket's VP of Marketing, Jeff Wharton, talks to Karla about her experience with mergers, particularly her role in integrating platforms at Tebra; the significance of communication, objective setting, and focusing on outcomes over outputs; and the 'product placemat' strategy to prioritize and communicate projects effectively across departments to minimize escalations and align organizational objectives.\n\nLinks\n\nhttps://www.linkedin.com/in/karlafiske/\nLeader Spotlight: Flattening the learning curve, with Karla Fiske\n\nReferences\n\n“The First 90 Days: Proven Strategies for Getting Up to Speed Faster and Smarter” by Michael D. Watkins\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Karla Fiske.","content_html":"\u003cp\u003eToday, our guest is Karla Fiske, Vice President of Product Management at Tebra.\u003c/p\u003e\n\n\u003cp\u003eHaving previously led customer-centric product orgs at Experian, Arbonne, and Chipotle, Karla stepped in as the first VP of Product for Tebra’s Patient Experience division in June 2022 and quickly garnered cross-functional support for a unified product roadmap designed to mesh two merging companies into an end-to-end SaaS healthcare solution for SMBs.\u003c/p\u003e\n\n\u003cp\u003eOn today\u0026#39;s episode, LogRocket\u0026#39;s VP of Marketing, Jeff Wharton, talks to Karla about her experience with mergers, particularly her role in integrating platforms at Tebra; the significance of communication, objective setting, and focusing on outcomes over outputs; and the \u0026#39;product placemat\u0026#39; strategy to prioritize and communicate projects effectively across departments to minimize escalations and align organizational objectives.\u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.linkedin.com/in/karlafiske/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/karlafiske/\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://blog.logrocket.com/product-management/leader-spotlight-karla-fiske/\" rel=\"nofollow\"\u003eLeader Spotlight: Flattening the learning curve, with Karla Fiske\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eReferences\u003c/h3\u003e\n\n\u003cp\u003e“The First 90 Days: Proven Strategies for Getting Up to Speed Faster and Smarter” by Michael D. Watkins\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Karla Fiske.\u003c/p\u003e","summary":"Today, our guest is Karla Fiske, Vice President of Product Management at Tebra.\r\n\r\nHaving previously led customer-centric product orgs at Experian, Arbonne, and Chipotle, Karla stepped in as the first VP of Product for Tebra’s Patient Experience division in June 2022 and quickly garnered cross-functional support for a unified product roadmap designed to mesh two merging companies into an end-to-end SaaS healthcare solution for SMBs.\r\n\r\nOn today's episode, LogRocket's VP of Marketing, Jeff Wharton, talks to Karla about her experience with mergers, particularly her role in integrating platforms at Tebra; the significance of communication, objective setting, and focusing on outcomes over outputs; and the 'product placemat' strategy to prioritize and communicate projects effectively across departments to minimize escalations and align organizational objectives.\r\n","date_published":"2024-03-26T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/77550a7a-f69f-428c-a21e-c434823f669d.mp3","mime_type":"audio/mpeg","size_in_bytes":43475776,"duration_in_seconds":2173}]},{"id":"0d3eab2d-3e25-4049-8c8e-0f41aae2c7b3","title":"Revolutionizing small business banking with Herman Man, CPO","url":"https://launchpod.logrocket.com/herman-man-small-business-banking","content_text":"Today, our guest is Herman Man, Chief Product Officer at Bluevine, where he’s building the next-generation digital banking platform for small businesses.\n\nOriginally a computer scientist and engineer by trade, Herman quickly earned a reputation as “one of the few developers with a personality,” throwing himself headfirst into solving complex technical problems for business users who crave simplicity in their fintech solutions. In addition to leading the product function at Bluevine, he also oversees design, which he says ensures a seamless experience for customers and empowers the wider organization to approach problem solving from a user-centered perspective.\n\nOn today's episode, LogRocket's CEO and Head of Product, Matt Arbesfeld, talks to Herman about how he used his background in engineering to build his career in product, what it's like building a product for the banking industry and the challenges that come with that industry, and how startups can use feedback to disrupt bigger competitors.\n\nLinks\n\nhttps://www.linkedin.com/in/hermanjman/\nhttps://twitter.com/herman_man\nLeader Spotlight: Sweating the details, with Herman Man\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Herman Man.","content_html":"\u003cp\u003eToday, our guest is Herman Man, Chief Product Officer at Bluevine, where he’s building the next-generation digital banking platform for small businesses.\u003c/p\u003e\n\n\u003cp\u003eOriginally a computer scientist and engineer by trade, Herman quickly earned a reputation as “one of the few developers with a personality,” throwing himself headfirst into solving complex technical problems for business users who crave simplicity in their fintech solutions. In addition to leading the product function at Bluevine, he also oversees design, which he says ensures a seamless experience for customers and empowers the wider organization to approach problem solving from a user-centered perspective.\u003c/p\u003e\n\n\u003cp\u003eOn today\u0026#39;s episode, LogRocket\u0026#39;s CEO and Head of Product, Matt Arbesfeld, talks to Herman about how he used his background in engineering to build his career in product, what it\u0026#39;s like building a product for the banking industry and the challenges that come with that industry, and how startups can use feedback to disrupt bigger competitors.\u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.linkedin.com/in/hermanjman/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/hermanjman/\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://twitter.com/herman_man\" rel=\"nofollow\"\u003ehttps://twitter.com/herman_man\u003c/a\u003e\u003cbr\u003e\nLeader Spotlight: Sweating the details, with Herman Man\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Herman Man.\u003c/p\u003e","summary":"Today, our guest is Herman Man, Chief Product Officer at Bluevine, where he’s building the next-generation digital banking platform for small businesses.\r\n\r\nOriginally a computer scientist and engineer by trade, Herman quickly earned a reputation as “one of the few developers with a personality,” throwing himself headfirst into solving complex technical problems for business users who crave simplicity in their fintech solutions. In addition to leading the product function at Bluevine, he also oversees design, which he says ensures a seamless experience for customers and empowers the wider organization to approach problem solving from a user-centered perspective.\r\n\r\nOn today's episode, LogRocket's CEO and Head of Product, Matt Arbesfeld, talks to Herman about how he used his background in engineering to build his career in product, what it's like building a product for the banking industry and the challenges that come with that industry, and how startups can use feedback to disrupt bigger competitors.","date_published":"2024-03-19T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/0d3eab2d-3e25-4049-8c8e-0f41aae2c7b3.mp3","mime_type":"audio/mpeg","size_in_bytes":37456186,"duration_in_seconds":1541}]},{"id":"d51b809e-3866-404e-914f-68550441311c","title":"Navigating regulations with customer-centricity with Sai Vishnubhatla, CFA","url":"https://launchpod.logrocket.com/sai-vishnubhatla","content_text":"Today, our guest is Sai Vishnubhatla, Head of P\u0026amp;C Innovation at USAA, and, at the time of recording, previously VP of Product at Hippo Insurance, where he led the product management teams responsible for launching products across acquisition, growth, and activation, as well as for building best-in-class pre- and post-purchase customer experiences\n\nOn today's episode, LogRocket's VP of Marketing Jeff Wharton, talks with Sai about how Sai decided to pursue his CFA and how it impacted how he looks at product, what it's like working in a highly regulated industry, and how to simultaneously and effectively serve customers and the business at large.\n\nBefore joining Hippo, Sai built and scaled product, engineering, marketing, and operations teams at various successful enterprises, including Yahoo, Microsoft, and Prudential.\n\nLinks\n\nLeader Spotlight: Exceeding customer expectations with Sai Vishnubhatla\nhttps://www.linkedin.com/in/saivishnubhatla\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Sai Vishnubhatla.","content_html":"\u003cp\u003eToday, our guest is Sai Vishnubhatla, Head of P\u0026amp;C Innovation at USAA, and, at the time of recording, previously VP of Product at Hippo Insurance, where he led the product management teams responsible for launching products across acquisition, growth, and activation, as well as for building best-in-class pre- and post-purchase customer experiences\u003c/p\u003e\n\n\u003cp\u003eOn today\u0026#39;s episode, LogRocket\u0026#39;s VP of Marketing Jeff Wharton, talks with Sai about how Sai decided to pursue his CFA and how it impacted how he looks at product, what it\u0026#39;s like working in a highly regulated industry, and how to simultaneously and effectively serve customers and the business at large.\u003c/p\u003e\n\n\u003cp\u003eBefore joining Hippo, Sai built and scaled product, engineering, marketing, and operations teams at various successful enterprises, including Yahoo, Microsoft, and Prudential.\u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://blog.logrocket.com/product-management/leader-spotlight-sai-vishnubhatla/\" rel=\"nofollow\"\u003eLeader Spotlight: Exceeding customer expectations with Sai Vishnubhatla\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://www.linkedin.com/in/saivishnubhatla\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/saivishnubhatla\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Sai Vishnubhatla.\u003c/p\u003e","summary":"Today, our guest is Sai Vishnubhatla, Head of P\u0026C Innovation at USAA, and, at the time of recording, previously VP of Product at Hippo Insurance, where he led the product management teams responsible for launching products across acquisition, growth, and activation, as well as for building best-in-class pre- and post-purchase customer experiences\r\n\r\nOn today's episode, LogRocket's VP of Marketing Jeff Wharton, talks with Sai about how Sai decided to pursue his CFA and how it impacted how he looks at product, what it's like working in a highly regulated industry, and how to simultaneously and effectively serve customers and the business at large.","date_published":"2024-03-12T08:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/d51b809e-3866-404e-914f-68550441311c.mp3","mime_type":"audio/mpeg","size_in_bytes":53820986,"duration_in_seconds":2193}]},{"id":"ae9f8eb3-5190-4c54-abc0-6e6b4a32c424","title":"Real-world AI products with Roman Gun, VP of Product","url":"https://launchpod.logrocket.com/roman-gun","content_text":"Today, our guest is Roman Gun, vice president of product at Zeta Global, a cloud-based marketing technology company that focuses on multi-channel marketing tools. \n\nOn today's episode, LogRocket's VP of Marketing Jeff Wharton talks with Roman about addressing real customer problems with AI, utilizing a workback plan focused on a design north star, how Rick Rubin influenced Roman's own first-principles thinking, and how to create products that can be elegant enough to solve everyday problems, but flexible enough to also solve the advanced problems. \n\nBefore Zeta, Roman's eclectic background includes chief innovation officer at Fevo, senior product manager at Submersive Media, founder and head of product for GivingBell, and so much more. \n\nLinks\n\nhttps://www.linkedin.com/in/romangun/\nhttps://blog.logrocket.com/product-management/leader-spotlight-roman-gun/\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Roman Gun.","content_html":"\u003cp\u003eToday, our guest is Roman Gun, vice president of product at Zeta Global, a cloud-based marketing technology company that focuses on multi-channel marketing tools. \u003c/p\u003e\n\n\u003cp\u003eOn today\u0026#39;s episode, LogRocket\u0026#39;s VP of Marketing Jeff Wharton talks with Roman about addressing real customer problems with AI, utilizing a workback plan focused on a design north star, how Rick Rubin influenced Roman\u0026#39;s own first-principles thinking, and how to create products that can be elegant enough to solve everyday problems, but flexible enough to also solve the advanced problems. \u003c/p\u003e\n\n\u003cp\u003eBefore Zeta, Roman\u0026#39;s eclectic background includes chief innovation officer at Fevo, senior product manager at Submersive Media, founder and head of product for GivingBell, and so much more. \u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.linkedin.com/in/romangun/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/romangun/\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://blog.logrocket.com/product-management/leader-spotlight-roman-gun/\" rel=\"nofollow\"\u003ehttps://blog.logrocket.com/product-management/leader-spotlight-roman-gun/\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Roman Gun.\u003c/p\u003e","summary":"Today, our guest is Roman Gunn, vice president of product at Zeta Global, a cloud-based marketing technology company that focuses on multi-channel marketing tools. \r\n\r\nOn today's episode, LogRocket's VP of Marketing Jeff Wharton talks with Roman about addressing real customer problems with AI, utilizing a workback plan focused on a design north star, how Rick Rubin influenced Roman's own first principles thinking, and how to create products that can be elegant enough to solve everyday problems, but flexible enough to also solve the advanced problems. So here it is, our conversation with Roman Gun.\r\n\r\nBefore Zeta, Roman's eclectic background includes chief innovation officer at Fevo, senior product manager at Submersive Media, founder and head of product for GivingBell, and so much more. \r\n","date_published":"2024-03-04T09:00:00.000-05:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/ae9f8eb3-5190-4c54-abc0-6e6b4a32c424.mp3","mime_type":"audio/mpeg","size_in_bytes":48964487,"duration_in_seconds":1990}]},{"id":"b7398c7c-3e52-4f2c-912b-c66b02ecaca7","title":" Big product bets with Kristin Dorsett, CPO","url":"https://launchpod.logrocket.com/kristin-dorsett","content_text":"Today, our guest is Kristin Dorsett, Chief Product Officer at Viator, a Tripadvisor company and online marketplace for travel experiences. \n\nOn today's episode, LogRocket's VP of Marketing Jeff Wharton talks with Kristin about how knowing her customer well helped her forge a path into product management, cultivating a portfolio of different strengths, how she plans and executes big-bet projects, and how she leveraged voice-of-the-customer data to drive impactful product changes.\n\nKristin was previously in product leadership at Tripadvisor and, earlier in her career, held several roles at HomeAway developing products and services for vacation rental owners and property managers.\n\nLinks\n\nhttps://www.linkedin.com/in/kristindorsett/\nhttps://blog.logrocket.com/product-management/leader-spotlight-kristin-dorsett/\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Kristin Dorsett.","content_html":"\u003cp\u003eToday, our guest is Kristin Dorsett, Chief Product Officer at Viator, a Tripadvisor company and online marketplace for travel experiences. \u003c/p\u003e\n\n\u003cp\u003eOn today\u0026#39;s episode, LogRocket\u0026#39;s VP of Marketing Jeff Wharton talks with Kristin about how knowing her customer well helped her forge a path into product management, cultivating a portfolio of different strengths, how she plans and executes big-bet projects, and how she leveraged voice-of-the-customer data to drive impactful product changes.\u003c/p\u003e\n\n\u003cp\u003eKristin was previously in product leadership at Tripadvisor and, earlier in her career, held several roles at HomeAway developing products and services for vacation rental owners and property managers.\u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.linkedin.com/in/kristindorsett/\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/kristindorsett/\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://blog.logrocket.com/product-management/leader-spotlight-kristin-dorsett/\" rel=\"nofollow\"\u003ehttps://blog.logrocket.com/product-management/leader-spotlight-kristin-dorsett/\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Kristin Dorsett.\u003c/p\u003e","summary":"Today, our guest is Kristin Dorsett, Chief Product Officer at Viator, a Tripadvisor company and online marketplace for travel experiences. \r\n\r\nOn today's episode, LogRocket's VP of Marketing Jeff Wharton talks with Kristin about how knowing her customer well helped her forge a path into product management, cultivating a portfolio of different strengths, how she plans and executes big-bet projects, and how she leveraged voice-of-the-customer data to drive impactful product changes.\r\n\r\nKristin was previously in product leadership at Tripadvisor and, earlier in her career, held several roles at HomeAway developing products and services for vacation rental owners and property managers.","date_published":"2024-03-04T09:00:00.000-05:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/b7398c7c-3e52-4f2c-912b-c66b02ecaca7.mp3","mime_type":"audio/mpeg","size_in_bytes":39567136,"duration_in_seconds":1978}]},{"id":"e3972da4-cc2e-4164-b3b3-be990b5e84c9","title":"Accelerated product innovation with Ryan Johnson, CPO","url":"https://launchpod.logrocket.com/ryan-johnson","content_text":"Today, our guest is Ryan Johnson, Chief Product Officer at CallRail, where he focuses on developing best-in-class technology solutions to solve real-world problems.\n\nOn today's episode, LogRocket's VP of Marketing Jeff Wharton talks with Ryan about how to continue listening to customers even when scaling quickly, how to manage and apply customer data, and how to balance accelerated innovation with quality.\n\nRyan previously held leadership positions at Banjo (now MiiM), a movement intelligence company, and Vitrue, a social marketing and engagement platform that was acquired by Oracle during his tenure. He has experience in a variety of sectors, including online marketing, education, legal, financial services, and retail.\n\nLinks\n\nhttps://www.linkedin.com/in/ryandjohnson\nhttps://twitter.com/rydavidjohnson?lang=en\nhttps://blog.logrocket.com/product-management/leader-spotlight-ryan-johnson/\n\nWhat does LogRocket do?\n\nLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today.Special Guest: Ryan Johnson.","content_html":"\u003cp\u003eToday, our guest is Ryan Johnson, Chief Product Officer at CallRail, where he focuses on developing best-in-class technology solutions to solve real-world problems.\u003c/p\u003e\n\n\u003cp\u003eOn today\u0026#39;s episode, LogRocket\u0026#39;s VP of Marketing Jeff Wharton talks with Ryan about how to continue listening to customers even when scaling quickly, how to manage and apply customer data, and how to balance accelerated innovation with quality.\u003c/p\u003e\n\n\u003cp\u003eRyan previously held leadership positions at Banjo (now MiiM), a movement intelligence company, and Vitrue, a social marketing and engagement platform that was acquired by Oracle during his tenure. He has experience in a variety of sectors, including online marketing, education, legal, financial services, and retail.\u003c/p\u003e\n\n\u003ch3\u003eLinks\u003c/h3\u003e\n\n\u003cp\u003e\u003ca href=\"https://www.linkedin.com/in/ryandjohnson\" rel=\"nofollow\"\u003ehttps://www.linkedin.com/in/ryandjohnson\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://twitter.com/rydavidjohnson?lang=en\" rel=\"nofollow\"\u003ehttps://twitter.com/rydavidjohnson?lang=en\u003c/a\u003e\u003cbr\u003e\n\u003ca href=\"https://blog.logrocket.com/product-management/leader-spotlight-ryan-johnson/\" rel=\"nofollow\"\u003ehttps://blog.logrocket.com/product-management/leader-spotlight-ryan-johnson/\u003c/a\u003e\u003c/p\u003e\n\n\u003ch3\u003eWhat does LogRocket do?\u003c/h3\u003e\n\n\u003cp\u003eLogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. \u003ca href=\"https://logrocket.com/signup/?pdr\" rel=\"nofollow\"\u003eTry LogRocket for free today.\u003c/a\u003e\u003c/p\u003e\u003cp\u003eSpecial Guest: Ryan Johnson.\u003c/p\u003e","summary":"Today, our guest is Ryan Johnson, Chief Product Officer at CallRail, where he focuses on developing best-in-class technology solutions to solve real-world problems.\r\n\r\nOn today's episode, LogRocket's VP of Marketing Jeff Wharton talks with Ryan about how to continue listening to customers even when scaling quickly, how to manage and apply customer data, and how to balance accelerated innovation with quality.\r\n\r\nRyan previously held leadership positions at Banjo (now MiiM), a movement intelligence company, and Vitrue, a social marketing and engagement platform that was acquired by Oracle during his tenure. He has experience in a variety of sectors, including online marketing, education, legal, financial services, and retail.","date_published":"2024-03-04T08:00:00.000-05:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/839ea6fb-81ae-49c9-b5a8-b42409dd1170/e3972da4-cc2e-4164-b3b3-be990b5e84c9.mp3","mime_type":"audio/mpeg","size_in_bytes":55709630,"duration_in_seconds":2272}]}]}